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Calm Mind
Banned
(05-25-2017, 11:52 AM)

Originally Posted by zeromcd73

A new interview with the CEO of Capcom

http://toyokeizai.net/articles/-/173037

General points (talks about current title/old IP/Mobile/esports/Switch):

  • RE7/MHXX underperformed
  • Capcom were too cautious in sending retail stores units of RE7 at first causing the title to have problems growing
  • Some users were encountering difficulties with the download version of MHXX which he believes turned off other customers from buying the game
  • Users are happy with the quality of both RE7/MHXX and sales have been good for the current fiscal quarter
  • Talks about the the strengths of selling games and other services via digital stores like PSN
  • Capcom categories the strengths of these digital stores for them into two seperate categories; moving old titles to current gen machines and selling them digitally, and data on users which can be used to strengthen their marketing department sincelots of stats like how many people are playing the game or how many people reach the ending
  • Good year for the traditional video game industry with additional shipments of PSVR, Nintendo Switch, and Project Scorpio all out this year
  • Uses his own primary school daughter as an example of a child who never wanted a home console before but wants a Switch
  • The important thing regarding Switch for software makers is what they users want
  • Cites the DS/Wii as examples of hardware with explosive hardware sales that at the start of their cycles did well thanks to Nintendo showing others how to make games fitting of the hardware, while third parties originally struggled on these platforms and didn't sell very well
  • Capcom aims to develop many different things for different hardware and is currently researching
  • In regards to Switch, Capcom will think of how to support the Switch while looking at how Street Fighter 2 does on the system in May
  • Asked about resurrecting old I.P by the interviewer after talking about the recent announcement of Capcom vs Marvel
  • Capcom wants to resurrect old I.P, but doing so makes many problems crop up
  • One of these problems is that they don't have enough people
  • The lack of people is due to the fast advancement of tech making every title require more people than ever
  • Also the development of their current I.P and new I.P means they have even less time to bring back old titles
  • In regards to their lack of success in the mobile game sector, he notes that their titles are interesting and people are playing them
  • They are not making profits due to their lack of in app purchases
  • Capcom hopes to partner with our businesses who have had success in the mobile sector in order to cover for their weaknesses in the mobile sector and make more money
  • Talks about E-sports around the world and how it is producing pro gamers
  • Notes their own companies Street Fighter 5
  • Notes the strict laws in Japan that make giving large pools of prize money at e-sporting events not possible

Thanks to zeromcd73 on the translation and gg2xac for the thread idea and title!

Updated with better translation thanks to Garou

Originally Posted by Garou

The conclusion from the English bit in the OP is incorrect.

The original:
カプコンとしては、どの機種に対してもゲームを提供できる体制を目指し、基礎研究を進めている。スイッチについても、5月に『ウルトラストリートファイターⅡ』 を発売するので、状況を見ながら対応を考えていく。

This is literally translated to:
As Capcom, we aim to bring games to all platforms, and continue our research.
As for the Switch, in May we will release USF2 and we will plan our support while looking at the situation [of the platform].



So basically this is a quick plug for their next release in the pipeline, while giving the general "we look into it"-response any company gives. The word "sales" doesn't come up once.

Last edited by Calm Mind; 05-25-2017 at 01:53 PM.