sorry, had to bump:
Sony are suing for this! Not only are they suing Bridgestone for the commercial, they're also suing Wildcat Creek, Inc.
Who are they? Well, evidently they're the advertising company hired by Bridgestone for the commercial. According to
this their president is none other than Jerry Lambert.
Sony sues Kevin Butler lol
Summary
http://dockets.justia.com/docket/cal...v04753/258962/
Court filing 1
http://docs.justia.com/cases/federal...4753/258962/8/
Court filing 2
http://docs.justia.com/cases/federal...753/258962/14/