They make a gazilllion dollars every year from mobile stuff and can't spend it enough so they have been aggressively expanding. They opened a console development studio in Osaka to focus on PS4 titles a while back, they are funding Platinum Games stuff, they are funding Matsuno, they are bankrolling anime, and they even opened their own anime studio last year and the first original project out of that is the upcoming Blade Runner 2022 short film directed by the director of Cowboy Bebop. They are also sponsoring Juventus FC now.
So they're just bankrolling projects and artists they're fans of? Fine by me.
Also it's weird Konami needs their help to make a remaster with VR support.