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Nintendo ditches main E3 conference, still there with games, press events, N-Direct

T

Thoraxes

Member
Kind of depressing, but I hope they have some good news in Nintendo Directs that week.

It just feels hollow. For me E3 is like Christmas, and part of it is gone now.
 
H

heyf00L

Member
Who cares, as long as the games are announced, which they will be. One big dump of 20 games/announcements invariably overshadows something (Like Wonderful 101 last year). If this means that we at home get to play the demos, then this is better.
 
A

Artemisia

Banned
The media will pay Nintendo dust.

As if them not being at E3 was bad enough, Sony and MS will be showing off their new consoles which will only further direct attention away from the Wii U.
 
N

Nilaul

Member
What happens when the demos go directly to the consumers also? Your average WiiU owner becomes his own source of information. He has the demo on his WiiU (there is no need to read the biased/unbiased crap of IGN / EDGE or whatever) and makes his own mind up about the game demoed.
 
G

golem

Member
The non gaming press would have held their feet to the fire watching Wii U demos after the next-gen unveilings.





And rightfully so.
 
M

Meelow

Banned
royalan said:
From the closed thread:
Click to expand...

Artemisia said:
The media will pay Nintendo dust.

As if them not being at E3 was bad enough, Sony and MS will be showing off their new consoles which will only further direct attention away from the Wii U.
Click to expand...


StreetsAhead said:
Reposting:


I think the logic here is that the conference was trying to appeal to 4 groups at once:

1. Gamers
2. The Press
3. Retailers
4. Investors

who all have very different expectations, needs, and wants about information. A gamer is less interested in sales charts than a retailer, for example.

So, rather than trying to cater to all four at once, they're splitting up the events in the hope of catering more directly to everyone.

1. Game information/announcements for Gamers via internet/NDs
2. Experiences & demos for the press, plus a specific closed event
3. Closed event for Retailers
Click to expand...

.
 
Bitmap Frogs

Bitmap Frogs

Mr. Community
With the huge blowouts MS and Sony are preparing their lack of third and first party support would be way too obvious in comparison.

Besides, they ate still trying to chase the fleeting casual unicorn and they know E3 and specialised press do nothing for them.
 
D

darkside31337

Tomodachi wa Mahou
Nilaul said:
What happens when the demos go directly to the consumers also? Your average WiiU owner becomes his own source of information. He has the demo on his WiiU (there is no need to read the biased/unbiased crap of IGN / EDGE or whatever) and makes his own mind up about the game demoed.
Click to expand...

Yeah but the problem is the fact that there arent a lot of people who own a Wii U.
 
R

Roo

Member
ShockingAlberto said:
Someone was going to do this eventually.

Not surprised it was Nintendo.

This doesn't imply I think this was a good idea or a natural evolution right this second, but eventually these conferences were going to be worth less in advertising than they pay out.
Click to expand...

This so much..
At this point, E3 is just a waste of time for everyone.
Good to see Nintendo made the first move. I'm sure Sony, Microsoft and the rest will follow shortly
 
A

Anteo

Member
StreetsAhead said:
Reposting:

I think the logic here is that the conference was trying to appeal to 4 groups at once:

1. Gamers
2. The Press
3. Retailers
4. Investors

who all have very different expectations, needs, and wants about information. A gamer is less interested in sales charts than a retailer, for example.

So, rather than trying to cater to all four at once, they're splitting up the events in the hope of catering more directly to everyone.

1. Game information/announcements for Gamers via internet/NDs
2. Experiences & demos for the press, plus a specific closed event
3. Closed event for Retailers
Click to expand...

Just helping by reposting this. I was going to make a similar post, but your is better that whatever I may come up with.
 
T

Thorakai

Member
You can still have those smaller events alongside your main E3 conference. Nintendo has a huge image problem in the West, they need to take any chance they get to turn their Wii U ship around. That means showing up to Western media events and treating them like a big deal, throwing a bone to Spike VG Awards reveals, anything to get your products in the same breath as Nextbox and PS4.
 
O

outunderthestars

Banned
Nilaul said:
What happens when the demos go directly to the consumers also? Your average WiiU owner becomes his own source of information. He has the demo on his WiiU (there is no need to read the biased/unbiased crap of IGN / EDGE or whatever) and makes his own mind up about the game demoed.
Click to expand...

The problem with limited the scope and focus of your marketing is that you reduce overall awareness of the system and thus limit the sales of the platform.

Thorakai said:
You can still have those smaller events alongside your main E3 conference. Nintendo has a huge image problem in the West, they need to take any chance they get to turn their Wii U ship around. That means showing up to Western media events and treating them like a big deal, throwing a bone to Spike VG Awards reveals, anything to get your products in the same breath as Nextbox and PS4.
Click to expand...

What do you do if you don't have alot of games to show off?
 
G

golem

Member
Bitmap Frogs said:
With the huge blowouts MS and Sony are preparing their lack of third and first party support would be way too obvious in comparison.

Besides, they ate still trying to chase the fleeting casual unicorn and they know E3 and specialised press do nothing for them.
Click to expand...

Uhh E3 is just about the only time the non-gaming press even cares to run a story about gaming.
 
C

Codeblue

Member
Can't wait to see how Smash 4 is revealed.

Other than that I'd be ok if we didn't get much in the way of reveals. We know there's plenty of stuff in the pipeline via Direct, but it seems like none of them have come out except for Monster Hunter and Lego City. For the first time ever, I'd rather get release dates than reveals.
 
A

Anticitizen One

Banned
tumblr_lm7jzrrxem1qjv48ho1_500.jpg
 
R

Revven

Member
Nilaul said:
What happens when the demos go directly to the consumers also? Your average WiiU owner becomes his own source of information. He has the demo on his WiiU (there is no need to read the biased/unbiased crap of IGN / EDGE or whatever) and makes his own mind up about the game demoed.
Click to expand...

I would seriously love if this was in the works. But knowing Nintendo, this is too good of an idea for them to be cooking up.
 
T

Tookay

Member
Bitmap Frogs said:
With the huge blowouts MS and Sony are preparing their lack of third and first party support would be way too obvious in comparison.

Besides, they ate still trying to chase the fleeting casual unicorn and they know E3 and specialised press do nothing for them.
Click to expand...

Except E3 conferences are also attended by Time, NYT, USA Today, WSJ, CNN, and all sorts of mainstream media.

That's why I'm not sure this is a good idea. It feels like they're retreating further into some niche where they won't be getting as much coverage.
 
C

CrazedProfessional

Member
  1. Release new Console √
  2. Fail at courting 3rd parties √
  3. Fail at convincing consumers √
  4. Stop having a major presence at E3 √

I don't even know where they're going with this.
 
N

Nilaul

Member
royalan said:
My one real concern is their image. E3 is a global GAMING event. Im concerned about them retreating from a conference where they have everyone's attention and holing themselves up in their Nintendo "Preaching to the Choir" Directs that only fans will be paying attention to.

Not to mention I'll be incredibly skeptical of the opinions of any press that get invited to play the software at these special events.

One positive of the E3 format is that everyone at the show gets a chance at your games, which usually results in more varied and objective opinions fed to us, the consumers.

Nintendo hording info on their products for these special events reeks of them trying to control the dialogue a bit too much.

But we'll see.
Click to expand...

The positive side that everyone on the show gets a chance at your game? Not really, its pretty closed to press. Ridiculous lines, limited time. Ticket prices/invitations, cost of transportation and hotel stay. No its defiantly not everyone, just a few elites.

What happens when the demos go directly to the consumers also? Your average WiiU owner becomes his own source of information. He has the demo on his WiiU (there is no need to read the biased/unbiased crap of IGN / EDGE or whatever) and makes his own mind up about the game demoed.
 
Z

Zen_Arcade

Banned
Thoraxes said:
Kind of depressing, but I hope they have some good news in Nintendo Directs that week.

It just feels hollow. For me E3 is like Christmas, and part of it is gone now.
Click to expand...
I'd agree with you if the last couple E3's didn't leave me feeling like all I got for Christmas was socks.

Tookay said:
Except E3 conferences are also attended by Time, NYT, USA Today, WSJ, CNN, and all sorts of mainstream media.

That's why I'm not sure this is a good idea. It feels like they're retreating further into some niche where they won't be getting as much coverage.
Click to expand...
They specifically said they're holding special events for the media. It'll probably be even more focused and direct and catered to what they need to know to report on the games.
 
P

PhoenixDawn

Member
It'd be cool to have a lot of stage demos put up on the eShop as well as Miiverse communities created especially for E3. Imagine having a Q&A/discussion about an upcoming game with a dev in a Miiverse community, could provide a great way for people to feel more personally involved/interested in what Nintendo is going to show. Those thoughts aside, I've grown to prefer the smaller, focused messages that most Nintendo Directs have provided although I'm still going to slightly miss the excitement/hype around a single massive press conference. It makes sense for Nintendo to have the flexibility to drop bombs left and right throughout the entire conference by announcing a new mini-direct every so often to try to attract some attention away from the new consoles of MS and Sony.
 
L

LOCK

Member
What is the difference in having announcements made on stage at a conference, rather than a targeted E3 video special?

It seems the press will get their own presentation and hands-on event.

I don't see a problem with this. This is clearly the future of the press conferences.
 
R

royalan

Member
Thorakai said:
You can still have those smaller events alongside your main E3 conference. Nintendo has a huge image problem in the West, they need to take any chance they get to turn their Wii U ship around. That means showing up to Western media events and treating them like a big deal, throwing a bone to Spike VG Awards reveals, anything to get your products in the same breath as Nextbox and PS4.
Click to expand...

A more succinct version of what I wanted to say. EXACTLY this.

I'm really starting to think Nintendo wants more support from the west is word only.
 
clem84

clem84

Gold Member
Kinda stupid. One big show does a better job at telling everyone what Nintendo has in stores for E3 and the next year. They'll probably go back to one big show the following year.
 
M

M-PG71C

Member
KojiKnight said:
Way to lock the original thread as the dupe...


People seem to be confused and think that Nintendo is abandoning E3 for some reason... in reality, E3 has been a dying beast for YEARS and the E3 organizers have known this. That's why they tried redoing the rules, trying to truly make it press only. Banning booth babes for a year, etc etc etc. They keep caving because the E3 organizers are desperately trying to keep making money.

The thing is, NONE of the big 3 need E3 anymore. It's just become a costly (millions and millions of dollars) tradition. Nintendo is just the first to say "Meh... we don't really need E3 anymore." Sony and Microsoft will follow suit either this year, or in the coming years, you can be sure of it.
Click to expand...

Yep, pretty much. I love E3 to death, but I am a gamer and it appeals to me directly. Everyday people have no fucking clue what it is, nor do they care. I can't blame them either.

E3 was suppose to die years ago. It's being kept up on life support. I'll enjoy it for what it is but I would not be surprised if Sony and MS leave it to the dust in the future.
 
CassidyIzABeast

CassidyIzABeast

Member
royalan said:
From the closed thread:
Click to expand...

Do they have a choice? Everybody already knows what's going to happening to Nintendo at E3.

If they have a e3 conference the main take away won't be how great the new Nintendo titles look, its going to be "None of those awesome next gen games we saw at the Microsoft and Sony conference were at the Nintendo conference, is Nintendo doomed?"
 
M

Meelow

Banned
LOCK said:
What is the difference in having announcements made on stage at a conference, rather than a targeted E3 video special?

It seems the press will get their own presentation and hands-on event.

I don't see a problem with this. This is clearly the future of the press conferences.
Click to expand...

Some people think Nintendo isn't even going to E3.
 
I

IntelliHeath

As in "Heathcliff"
At E3 this year, we are not planning to launch new hardware, and our main activity at E3 will be to announce and have people experience our software. Many people are certainly very interested in learning more about the Wii U titles that we are going to announce. We will use E3 as an ideal opportunity to talk in detail mainly about the Wii U titles that we are going to launch this year, and we also plan to make it possible for visitors to try the games immediately. As a brand new challenge, we are working to establish a new presentation style for E3.
Click to expand...

All I can ask from Nintendo is SSB4 trailers please.
 
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