Original post continues below:
Some people in this thread seem to be confused.
Sega is not deleting videos of their new game Shining Ark but of videos for the old shining games Shining Force 3 and, probably more importantly, Shining The Holy Ark. Due to the similar names, you get more results for their old games than you get for the new game when searching on YouTube. This is something they want to stop, since they apparently regard YouTube as an important part of their marketing, but don't care for neither the old Shining games nor the fanbase of these games -- to the point that they would rather destroy the work of these passionate hardcore fans.
Yes, you read that correctly. Sega is literally getting Youtube channels shut down for their latest RPG, Shining Ark. What's this you say? This doesn't make any sense whatsoever? Indeed, you're right! This makes absolutely no sense at all, and yet, here we are. I think their intent is to maximize exposure for this game through keyword search results, and you'll see what I mean shortly. Almost two weeks ago, my Youtube channel was hit with two strikes for a copyright violation:
I was puzzled at first, but naturally outraged since I consider myself a longtime Sega fan, despite the hilarious emotional rollercoaster ride it has been through the 32X, Sega Saturn, and so forth. I started whining about this problem on a few Sega related forums and Sega's own forum, only to discover that I was not the only one being hit with copyright violation notices. The one thing that each channel shared? Videos of either Shining The Holy Ark, or Shining Force III, two Sega Saturn era RPGs. I chose to delete all Sega related content from my channel, but others chose to try to fight the issue. Some folks have had their Youtube accounts shut down entirely as a result. Whether it's merely gameplay footage or Let's Play videos, Sega is on the rampage.
It was mostly us smalltime Shining Force fans that were being hit. Who cares about the little guys with videos of 14 year old games, right? Out with the old, in with the new. Well, then Sega made a bigger mistake. They went after TotalBiscuit's channel. I'm not kidding. He has just been served with his second copyright strike, which means that if he gets hit with one more strike, his entire channel with all the ridiculous quantities of valuable, entertaining content gets shut down. His crime? He has a bunch of Let's Play videos for Shining Force III.
TotalBiscuit has nearly a million subscribers and a lot more viewers. He has since removed all Sega content from his channel, but he's lucky. Most folks who didn't immediately take down their Shining videos after the first warning shots by Sega had their Youtube accounts closed and didn't get a second chance to comply. He was that close to being completely shut down so Sega could maximize Youtube views for Shining Ark.
A Reddit post was made on the subject, but I don't think it received as much attention as it deserved. But it contains a lot of good information on the subject matter.
Not even Electronic Arts would stoop so low. No other game company on this planet would consider attacking their own fans via Youtube. Sega has thus far ignored the issue. What say you, GAF? Feel free to let Sega know what you think! I'm sure Fujii_Matsuhiro@sega.co.jp would love to hear your thoughts!