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infinityBCRT
Member
(04-08-2013, 02:37 PM)
http://blogs.technet.com/b/microsoft...v-journey.aspx

The following is a post from Yusuf Mehdi, Corporate Vice President of Marketing, Strategy and Business for the Interactive Entertainment Business at Microsoft.

Today, Microsoft and Ericsson announced a definitive agreement for Ericsson to acquire Mediaroom, the number one IPTV platform deployed by TV operators around the world. This acquisition is mutually beneficial and strategically aligned for both parties. Ericsson will continue to invest in the growth and success of Mediaroom to the benefit of customers, employees, and the industry. It allows Microsoft to commit 100 percent of its focus on consumer TV strategy with Xbox.

We are proud of the world-class engineering and business achievements within Mediaroom. They have a rich history of driving innovation in IPTV. As early pioneers, they built the infrastructure to stream video on limited bandwidth, and today they enable multiscreen entertainment experiences for pay TV subscribers. Mediaroom has contributed to the evolution of TV and powers 22 million set-top boxes today in 11 million subscriber households.

With the sale of Mediaroom, Microsoft is dedicating all TV resources to Xbox in a continued mission to make it the premium entertainment service that delivers all the games and entertainment consumers want – whether on a console, phone, PC or tablet. And with 76 million Xbox 360 consoles around the world with 46 million Xbox LIVE members, it is a mission that gets us out of bed in the morning.

It is not a mission that we can achieve alone. We want to partner with the industry to deliver the next wave of innovation in games and consumer entertainment. We will partner with content creators, studios, labels, networks, content aggregators, operators and distributors to make this happen. We believe the future of home entertainment is one where TV becomes more simple, tailored and intelligent. We believe the best is yet to come for this industry.

Our vision and energy for the future of entertainment is more focused than ever. Stay tuned.

Last edited by infinityBCRT; 04-08-2013 at 02:47 PM.
PSY・S
Member
(04-08-2013, 02:38 PM)
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The nextbox reveal is going to be fun.
maverick40
Junior Member
(04-08-2013, 02:38 PM)
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"It allows Microsoft to commit 100 percent of its focus on consumer TV strategy with Xbox."

JackEtc
Member
(04-08-2013, 02:39 PM)
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Well, there you have it.
iMax
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(04-08-2013, 02:39 PM)
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KennyLinder
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(04-08-2013, 02:39 PM)
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popcorn.gif
Kouriozan
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(04-08-2013, 02:39 PM)
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"Today we're not going to announce a console, but a multimedia hub! Enjoy!"
"Games? What's this?!"
Wickerbasket
Member
(04-08-2013, 02:40 PM)
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So what does this mean?
MrT-Tar
Member
(04-08-2013, 02:40 PM)
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Well this is going to be fun...

I'll be keeping an eye on this thread
LiquidMetal14
hide your water-based mammals
(04-08-2013, 02:40 PM)
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This is going to be the most diluted console ever.
Kimawolf
Member
(04-08-2013, 02:40 PM)
"No way, MS would NEVER do that, they are with the Hard Core, just ignore that"

Expect that to be the argument. In any event the writing has been on the wall. They have always said what their end game was.
KojiKnight
Member
(04-08-2013, 02:40 PM)
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So x-box is now a cable box confirmed?
Prine
Member
(04-08-2013, 02:40 PM)
Im cool with that
Derrick01
Banned
(04-08-2013, 02:40 PM)
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Originally Posted by Wickerbasket

So what does this mean?

That gaming will be a side effort for them. Basically nothing we didn't know by now.
deadlast
Member
(04-08-2013, 02:40 PM)
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So will this be a cablebox that also plays games?
PoweredBySoy
Junior Member
(04-08-2013, 02:41 PM)
I'm out day 1.
surly
Banned
(04-08-2013, 02:41 PM)
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...Microsoft is dedicating all TV resources to Xbox in a continued mission to make it the premium entertainment service that delivers all the games and entertainment consumers want...

How many people will totally ignore the "g" word to focus solely on the "e" word I wonder?
Crimson_Gold
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(04-08-2013, 02:41 PM)
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I think this pretty much seals the deal for a great number of things. Nothing wrong with a media focus if the games don't get left behind. If you forget about the games, GAME OVER.
infinityBCRT
Member
(04-08-2013, 02:41 PM)

Originally Posted by Wickerbasket

So what does this mean?

They sold an amazing IPTV platform because they think the new one they built for Xbox is better.
serplux
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(04-08-2013, 02:41 PM)
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The Next Box isn't going to have games as a focus, is it?
Jea Song
Did the right thing
(04-08-2013, 02:41 PM)
Can I preorder my ps4 now?
KojiKnight
Member
(04-08-2013, 02:42 PM)
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I think the real question on everyone's minds are, does this mean our TV shows will now have always online DRM too?
FordGTGuy
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(04-08-2013, 02:42 PM)
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This is somehow a bad thing?

What's wrong with offering us more features?

Originally Posted by serplux

The Next Box isn't going to have games as a focus, is it?

Xbox in a continued mission to make it the premium entertainment service that delivers all the games and entertainment consumers want

You guys act as if the PS4 isn't going to follow suite on entertainment?
DMPrince
Member
(04-08-2013, 02:42 PM)

Originally Posted by serplux

The Next Box isn't going to have games as a focus, is it?

they'll add achievements to watching TV.

watch 200 hours of EPSN continuous.
Midou
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(04-08-2013, 02:42 PM)
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30 million people who don't use LIVE eh, always-online strategy is go.
Shahed
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(04-08-2013, 02:42 PM)
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As long as you offer a lot of compelling exclusives that ere either not timed or DLC related, I don't really mind
maverick40
Junior Member
(04-08-2013, 02:43 PM)
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Originally Posted by Jea Song

Can I preorder my ps4 now?

yes you can actually!
LiquidMetal14
hide your water-based mammals
(04-08-2013, 02:43 PM)
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Originally Posted by surly

How many people will totally ignore the "g" word to focus solely on the "e" word I wonder?

Why not piggyback the Xbox brand and push it alongside their media agenda?

It sounds unattractive to me and is the reason that the industry may go down the tubes sooner than later.
Mpl90
Two copies sold? That's not a bomb guys, stop trolling!!!
(04-08-2013, 02:43 PM)
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Can this mean the Only Online thing is true, then? I mean, I don't have any problem with all these things if games are still considered as an important part and if these services don't have a negative impact on the platform itself, but if this is the confirmation that Nextbox must be always connected, then...
Hydrargyrus
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(04-08-2013, 02:43 PM)
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Dis gon b gud...


That's the wrong way MS!
KojiKnight
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(04-08-2013, 02:44 PM)
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Originally Posted by FordGTGuy

This is somehow a bad thing?

What's wrong with offering us more features?

Nothing comes for free. People working on the entertainment side could be working on the game side. A balance would be a good thing... but Microsoft doesn't want balance. They want to get those stubborn non-gamers who snubbed their Kinect the first time around.
xtrasauce
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(04-08-2013, 02:44 PM)
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Every console will act as a TV hub next gen, I don't see what the fuss is about.
Tenumi
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(04-08-2013, 02:44 PM)
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It allows Microsoft to commit 100 percent of its focus on consumer TV strategy with Xbox

But.. But... Isn't this going to be a video game console?

Seriously though, additional features are always nice. I still question the commitment by Microsoft to draw in the gaming consumers, though.
Osiris
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(04-08-2013, 02:44 PM)
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Originally Posted by FordGTGuy

This is somehow a bad thing?

What's wrong with offering us more features?

Those extra features tend to be US-centric or worse, US-only.

As a European none of those extra features beyond gaming have any attraction for me.
Kyoufu
(04-08-2013, 02:44 PM)
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I just can't get excited about Durango at all. Microsoft haven't been in touch with me ever since they pushed Kinect, and this TV focus does nothing for me.

They better show why I would want the next Xbox as a gamer.
quickwhips
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(04-08-2013, 02:44 PM)
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I think this is great I don't have cable tv so I'm really interested in what this will mean. Also who determines what IPTV shows can be shown in what areas?
Minions
Member
(04-08-2013, 02:45 PM)

Originally Posted by FordGTGuy

This is somehow a bad thing?

What's wrong with offering us more features?





You guys act as if the PS4 isn't going to follow suite on entertainment?

It is more of an issue... because they are focusing on the entertainment side, not the games side in this next console. So the games will be the lesser focus of the overall console... meaning they don't care if you don't buy it due to game restrictions. They expect to sell them based on the entertainment side... and since you already bought it, you may as well play games on it too.
bigol
Junior Member
(04-08-2013, 02:45 PM)
I don't like this, don't like at all. And this is not a rumour, unfortunately.
Wickerbasket
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(04-08-2013, 02:45 PM)
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Originally Posted by infinityBCRT

They sold an amazing IPTV platform because they think the new one they built for Xbox is better.

I was a bit vague there, I meant more in terms of their console strategy.

I mean "It allows Microsoft to commit 100 percent of its focus on consumer TV strategy with Xbox" must be speculation from the writer of the article surely?

They wouldn't design the whole console around a TV box would they?

As long as nothing else is compromised in the console, it should be fine.
TheJollyCorner
(04-08-2013, 02:45 PM)
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Originally Posted by KojiKnight

So x-box is now a cable box confirmed?

your video games will now have commercials. ;)
Derrick01
Banned
(04-08-2013, 02:45 PM)
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Originally Posted by FordGTGuy

You guys act as if the PS4 isn't going to follow suite on entertainment?

They've said like 4 times already that their focus on PS4 is gamers. Has MS ever said that? Even in vague comments since apparently it's illegal to mention the 720 exists when everyone knows it does.
Revven
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(04-08-2013, 02:45 PM)
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Originally Posted by FordGTGuy

This is somehow a bad thing?

What's wrong with offering us more features?

For every pointless non-game feature we get, we lose features that matter to us. Or worse, get features that impact us negatively.
FordGTGuy
Member
(04-08-2013, 02:45 PM)
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Originally Posted by KojiKnight

Nothing comes for free. People working on the entertainment side could be working on the game side. A balance would be a good thing... but Microsoft doesn't want balance. They want to get those stubborn non-gamers who snubbed their Kinect the first time around.

You do realize that people watch and consume "entertainment" more than play games on Xbox and Playstation?

Originally Posted by Revven

For every pointless non-game feature we get, we lose features that matter to us. Or worse, get features that impact us negatively.

Evidence? For some reason you don't think Sony will match these offerings? You do realize they are both fighting to be the center of your living room right?

Originally Posted by Derrick01

They've said like 4 times already that their focus on PS4 is gamers. Has MS ever said that? Even in vague comments since apparently it's illegal to mention the 720 exists when everyone knows it does.

They don't comment on unannounced products so they haven't said anything at all. You somehow think the PS4 is going to abandon the entertainment market it holds? The PS3 has the largest amount of viewers of Netflix and sold a lot of console just because of it's Blu-Ray capabilities.
Last edited by FordGTGuy; 04-08-2013 at 02:48 PM.
RooMHM
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(04-08-2013, 02:46 PM)
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Originally Posted by Wickerbasket

So what does this mean?

As I said multiple times : Microsoft is the cancer of video games.

You can't expect a firm whose revenues come from selling the Office Pack or Suite to be a great video games contributor.

Originally Posted by FordGTGuy

You do realize that people watch and consume "entertainment" more than play games on Xbox and Playstation?

Video games is the type of entertainment generating the most revenue.
Last edited by RooMHM; 04-08-2013 at 02:48 PM.
AOC83
Banned
(04-08-2013, 02:46 PM)

Originally Posted by Derrick01

That gaming will be a side effort for them. Basically nothing we didn't know by now.

Nothing changes then.
infinityBCRT
Member
(04-08-2013, 02:46 PM)

Originally Posted by Wickerbasket

I was a bit vague there, I meant more in terms of their console strategy.

I mean "It allows Microsoft to commit 100 percent of its focus on consumer TV strategy with Xbox" must be speculation from the writer of the article surely?

They wouldn't design the whole console around a TV box would they?

The writer of the article is the Corporate VP of Marketing/Strategy for Entertainment at Microsoft.
Tratorn
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(04-08-2013, 02:46 PM)
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You can see in this PR that they really shouldn't and probably won't use "always online":

76 million 360s sold, but "only" 46m Live-Members (gold + silvers i assume).
So like 30m Xbox-systems weren't online (you can't do anything online without an account).
That's a simple calculation, because I don't count things like multiple accounts (that would even increase the number) or multiple systems per user, but it should show that there're many "offline" 360s out there.
LiquidMetal14
hide your water-based mammals
(04-08-2013, 02:46 PM)
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Originally Posted by xtrasauce

Every console will act as a TV hub next gen, I don't see what the fuss is about.

So far, the PS4 seems more about social integration and games. MSFT is sounding worse as I read more on it.

Of course they will have games but probably not the ones I want. No reason to even want another Xbox right now. Certainly not with all the crap we've been reading about always online and dilution of the product.

It's to push their stupid agenda and in the end, it will hurt the gaming industry.
Midou
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(04-08-2013, 02:46 PM)
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Originally Posted by Kyoufu

I just can't get excited about Durango at all. Microsoft haven't been in touch with me ever since they pushed Kinect, and this TV focus does nothing for me.

They better show why I would want the next Xbox as a gamer.

I got a lot of respect back for Microsoft a couple years into life of the 360 and release of Windows 7 later too. Then Kinect, Windows 8, and now always-online rumours, it's like something happened along the way...
PoweredBySoy
Junior Member
(04-08-2013, 02:46 PM)

Originally Posted by Hydrargyrus


That's the wrong way MS!


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