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Spiegel
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(05-22-2014, 05:16 PM)
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http://av.watch.impress.co.jp/docs/n...22_649764.html

平井CEO「PS4はすでにハードウェア単体で利益を計上しており、従来のプラットフォームビジネスとは異なる事業体制となっている」

Is Kaz Hirai saying that PS4 hardware is profitable already?

Originally Posted by extralite

Yes, and that it differs in that regard to the business model of previous platforms.

Last edited by Spiegel; 05-22-2014 at 05:19 PM.
pje122
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(05-22-2014, 05:17 PM)
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Great
RE_Player
Member
(05-22-2014, 05:18 PM)
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Fantastic!
Beysus
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(05-22-2014, 05:18 PM)
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Impressive
Samyy
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(05-22-2014, 05:18 PM)
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Good for Sony
10k
Junior Member
(05-22-2014, 05:18 PM)
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Sony doing work. Good job.
Yoday
Member
(05-22-2014, 05:18 PM)
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Does he mean the platform or the hardware itself, because that was a really short amount of time to cut ~$60 cost on each unit made.
Septic360
Junior Member
(05-22-2014, 05:18 PM)
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The link isn't working
Immaculate
aka Marshall Lee
(05-22-2014, 05:18 PM)
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huh go figure
CambriaRising
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(05-22-2014, 05:18 PM)
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Well that was fast.
EL CUCO
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(05-22-2014, 05:18 PM)
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Dr. Kitty Muffins
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(05-22-2014, 05:18 PM)
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We assumed this already. It isn't like they came out with hardware that blows away anything on the PC front.
Brutalitops
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(05-22-2014, 05:18 PM)
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PS4 is almost literally the opposite of the PS3 for Sony. crazy
The Llama
Member
(05-22-2014, 05:18 PM)
Great news for Sony and their investors. Hopefully means they can continue to invest in more first party studios and games.
mcz117chief
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(05-22-2014, 05:18 PM)
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Good for them. Hope it also means something good for us, consumers.
-SD-
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(05-22-2014, 05:19 PM)
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Link fixed:

http://av.watch.impress.co.jp/docs/n...22_649764.html
bobbytkc
ADD New Gen Gamer
(05-22-2014, 05:19 PM)
Could be related to the new ps4 revision that was rumoured.
Toki767
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(05-22-2014, 05:19 PM)
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Means they could easily price drop to $350 if Microsoft starts catching up.
Face it Tiger..
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(05-22-2014, 05:19 PM)
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Impressive.
Spiegel
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(05-22-2014, 05:19 PM)
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Originally Posted by Septic360

The link isn't working

Fixed, thanks.
xxracerxx
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(05-22-2014, 05:20 PM)
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Great....now get Nidhogg out there.
Dennis
Banned
(05-22-2014, 05:20 PM)
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So you are saying Sony is price-gouging at the moment.
Loris146
Member
(05-22-2014, 05:20 PM)
This is very good.
Nakazato
(05-22-2014, 05:20 PM)
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nice
tournanext
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(05-22-2014, 05:20 PM)
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Aren't they still taking a loss on each console sold? Could mean something different.
BlackBuzzard
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(05-22-2014, 05:20 PM)
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Well that's good news.
WooHooAlex
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(05-22-2014, 05:20 PM)
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Damn, good for them. Complete turn around from the early days of the PS3.
IAmRandom31
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(05-22-2014, 05:20 PM)
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Originally Posted by Toki767

Means they could easily price drop to $350 if Microsoft starts catching up.

Yep yep

Especially with the internal hardware being pretty mainstream, so the cost of production will continually drop at a pretty rapid pace.

I could see a $299 PS4 by this time next year honestly.
Monty Mole
Member
(05-22-2014, 05:21 PM)
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They learnt a lot from the PS3.

Strange how Sony learnt from failure, but Microsoft didn't learn from success.
Gorillaz
sober as a drunk judge
(05-22-2014, 05:21 PM)
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With how fast its been selling I was wondering. It took 4 years for the George Foreman to make profit

Next e3 will probably be revision and price cut time. I still think they will have a price cut out by the time uncharted 4 drops
Last edited by Gorillaz; 05-22-2014 at 05:26 PM.
KojiKnight
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(05-22-2014, 05:21 PM)
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We all know what that means right? Price drop on the horizon!! please?
Anth0ny
Member
(05-22-2014, 05:21 PM)
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damnnnnnnn

took Wii U longer to be profitable than PS4!
Principate
Saint Titanfall
(05-22-2014, 05:21 PM)
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Well It's was the logical to drop the loss leader hardware. But even still makes me more apprehensive in comparison to simply building a new pc next year.
-SD-
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(05-22-2014, 05:21 PM)
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http://a.pomf.se/fngtxd.webm
zomgbbqftw
Pay attention.
(05-22-2014, 05:21 PM)
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CECH-1106A doing work already!

PS4 is has an amazing design. The loss in the previous quarter was probably related to higher cost of assembly because of over capacity and residual air shipment costs spilling over into Jan/Feb.

The strategy outline is quite poor though. Will make a thread on it later...
Canis lupus
Junior Member
(05-22-2014, 05:21 PM)
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Originally Posted by tournanext

Aren't they still taking a loss on each console sold? Could mean something different.

What else than the console itself do you think "ps4 hardware" can mean in the thread title.
km3k
Junior Member
(05-22-2014, 05:21 PM)
Is this a way of saying to Microsoft "Get ready, we could lower the price if we want to"?
Guevara
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(05-22-2014, 05:21 PM)
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Bundles, maybe even a small price drop, incoming.
Johnny.Rato
Junior Member
(05-22-2014, 05:21 PM)
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Nice!
9thwonder
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(05-22-2014, 05:21 PM)
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Originally Posted by Toki767

Means they could easily price drop to $350 if Microsoft starts catching up.

would be futile because MS could do the same with the 400$ model.
jaypah
Member
(05-22-2014, 05:22 PM)
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I'm sure they're breathing easier than the start of last gen. GG Sony.
JordanN
Junior Member
(05-22-2014, 05:22 PM)
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Originally Posted by Monty Mole

They learnt a lot from the PS3.

Strange how Sony learnt from failure, but Microsoft didn't learn from success.

Third console curse.
Muppet of a Man
Member
(05-22-2014, 05:22 PM)
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Originally Posted by Brutalitops

PS4 is almost literally the opposite of the PS3 for Sony. crazy

This. Man, sure do wish Kaz was manning the helm last time around. PS3, in the beginning of its life, was pretty much a disaster from a financial perspective.
LukasTaves
Member
(05-22-2014, 05:22 PM)
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So, are they having a profit on each unit sold, or they are selling a good amount of games to the point it's already making up for the loss and them some?
Tyrax
(05-22-2014, 05:22 PM)
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Sweet, price cut incoming?
AstroNut325
Member
(05-22-2014, 05:22 PM)
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I just have ONE request! Please have Kaz come on stage at the Sony press conference at E3! Even for 2 seconds to say hello! The man, the legend, the hero!
-MD-
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(05-22-2014, 05:22 PM)
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Originally Posted by Tyrax

Sweet, price cut incoming?

Nope.
Damian.
Banned
(05-22-2014, 05:22 PM)
Good for them, bad for gamers if this gen goes on for more than a couple years. I hope Nintendo realizes the hilarity of the design choices by Sony/MS and releases a Wii U successor in 2 years that is notably more powerful. Maybe then console users will see the uselessness in console cycles.
SolidSnakeUS
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(05-22-2014, 05:22 PM)
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Awesome to hear. This is going to be a very good generation for Sony :).
DMPrince
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(05-22-2014, 05:22 PM)
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hopefully sony as a whole for next fiscal year does better. hopefully the game side isn't brought down more because of that tv/tablet and all that jazz.

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