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[AzaK]

You have the right idea, but you're looking at the wrong angle.
All this is rounded:

Let's take roughly 1MM units sold of Wii U in NA.
800k users bought NSMBU.
150k bought the next-highest-selling title.

This tells us that around 80% of the market is only interested in Mario and/or NintendoLand, i.e. traditional Nintendo style franchises. Especially if other NIntendo-published titles still aren't higher than that 150k mark.

So, that's really the convertible market size we're looking at, roughly around 300k (users who didn't buy a wii u only for NSMBU, and factoring the software attach ratio for those that bought NSMBU + at least one other title).

If Nitnendo were able to convert 50% of this audience, that's 150k, which right now would put it as a top seller on the system. That's a really big conversion rate. The hope being that more hardware units by the time W101 launches + marketing efforts + Nintendo-published efforts to directly target NSMBU/Pikmin3/etc owners, would get them there.

That's not accounting for:
1) holiday factor
2) sales bump once M3D world launches

These factors could give it a longer tail. Which would be great. But it's better to be realistic about these things.

A note on marketing: look up what ROI means.
You don't just "spend" dollars unless you are expected to see a return.
NIntendo did the math on the ceiling they expect to sell, and are budgeting accordingly. W101 is just not their main 'investment' title, in which they have a large experiential budget. It's a return spend, so they will spend based on what they project to sell. Super standard practice here, gents. Sega may have spent a bum more, but their ROI was not there. Nintendo is more ROI focused. ITts really pretty formulaic. The Nintendo Direct is a low-cost and ownable way to specifically target their core consumer with their message, I imagine it exceed all their KPI's for it.

That said, even if W101 "only" hit 150k... it still would be right within the middle and better than some other Platinum titles sold in the US . Success!!

Your 150K in the end comes to a bit more than my 10% of install base but my point stands - will that be enough? I agree though that it's hard to know what Nintendo would consider success. I keep referring to this graph I saw some time ago, but can never find about the cuts each entity gets from a $60 title. IIRC that would leave Nintendo 30-40ish per title. So at 150K is 4.5 - 6 million. Minus expenses and there is their profit. Is that OK with Nintendo - who knows?

It also seems that they had predicted much better Wii U sales than what they have but development of the title started a long time ago.

 

[MikeE21286]

Did you have your ears blocked or eyes closed? I mean, the trailer literally tells you what W101 means

I don't watch video game trailers

 

[goomba]

This game was supposed to be launch window too wasn't it? If it had been out earlier this year along with Pikmin and Rayman ,WiiU would not have been down the shitter.

 

[Retro_]

I don't watch video game trailers

Well then why are you surprised that you don't know what something is having ignored the vast majority of media explaining exactly that? lol

 

[Riki]

This game was supposed to be launch window too wasn't it? If it had been out earlier this year along with Pikmin and Rayman ,WiiU would not have been down the shitter.

They never said this game would be launch window. Only they they were working to get it out as soon as possible.
Pikmin, on the other hand...

 

[Relaxed Muscle]

You have the right idea, but you're looking at the wrong angle.
All this is rounded:

Let's take roughly 1MM units sold of Wii U in NA.
800k users bought NSMBU.
150k bought the next-highest-selling title.

This tells us that around 80% of the market is only interested in Mario and/or NintendoLand, i.e. traditional Nintendo style franchises. Especially if other NIntendo-published titles still aren't higher than that 150k mark.

So, that's really the convertible market size we're looking at, roughly around 300k (users who didn't buy a wii u only for NSMBU, and factoring the software attach ratio for those that bought NSMBU + at least one other title).

If Nitnendo were able to convert 50% of this audience, that's 150k, which right now would put it as a top seller on the system. That's a really big conversion rate. The hope being that more hardware units by the time W101 launches + marketing efforts + Nintendo-published efforts to directly target NSMBU/Pikmin3/etc owners, would get them there.

That's not accounting for:
1) holiday factor
2) sales bump once M3D world launches

These factors could give it a longer tail. Which would be great. But it's better to be realistic about these things.

A note on marketing: look up what ROI means.
You don't just "spend" dollars unless you are expected to see a return.
NIntendo did the math on the ceiling they expect to sell, and are budgeting accordingly. W101 is just not their main 'investment' title, in which they have a large experiential budget. It's a return spend, so they will spend based on what they project to sell. Super standard practice here, gents. Sega may have spent a bum more, but their ROI was not there. Nintendo is more ROI focused. ITts really pretty formulaic. The Nintendo Direct is a low-cost and ownable way to specifically target their core consumer with their message, I imagine it exceed all their KPI's for it.

That said, even if W101 "only" hit 150k... it still would be right within the middle and better than some other Platinum titles sold in the US . Success!!

There's not gonna be a return, this game had bigger costs than Bayo 1 and that title even with 1 million barely broke even, seeing that this game is gonna bomba so hard that is going to the bargain bin directly, we're now in the realm of "how much money is Nintendo gonna lose" the thing Nintendo should focus is to make the IP popular and expect a grow even if you lose money, with aiming to 150k you're sending the IP to the grave alongside PG efforts too.

150k is so pitiful that I don't know in which world can be considered a success....

Also that's a lot of if, most games dosn't have legs. Period. Expecting W101 to go against the norm is wishful thinking...

 

[foxuzamaki]

I don't watch video game trailers

you do know thats part of marketing right? so your choosing to ignore it isnt nintendo or platinum's fault

 

[medze]

Not a single one of my friends knows what W101 is, including those that are huge fans of Nintendo. I wonder how different things may have been if Nintendo did a presentation at E3 rather than these Nintendo Direct things. Pretty much all the game my friends and I are excited for are ones that were shown at E3.

Most people, even those not heavily into gaming, recognize E3 as the time to find out about all the new games coming out. Not to mention, all the news is extensively covered in the gaming media. All the magazines, sites, blogs have features and articles about E3 plastered all over their pages/websites. The same can't be said about Nintendo Direct. I had to tell my Nintendo friends what the Nintendo Direct was for them to even find out about Smash Brothers. And to expect people that aren't hardcore Nintendo fans to tune in every couple weeks (or however often these things occur) to find out about games is just beyond what many of them are willing to do.

I can't help but feel like this methodology has contributed to a low share of mind for Nintendo/Wii U games.

 

[Relaxed Muscle]

100K+ people watched the full trailer. But I know, 2K, right?

The 2k was for the stream, which is was the number of people watching it in UStream in EU. The Youtube stream has 46k or so, way better than 2k, sure. Still laughable.

Did relaxedmuscle just tell us to compare viewership on a bayo 1 trailer with a w101 trailer? Relaxedmuscle, I want you to compare the dates between those two trailers.

Way more people watches videos on Youtube today than 4 years ago?

Still the point was that those low numbers aren't nothing to brag about, hell Lost Planet 3 trailer has almost 1 million views and is another guaranteed bomba and a game Capcom sent to die as well...

 

[eddfromtheriver]

I wonder how different things may have been if Nintendo did a presentation at E3 rather than these Nintendo Direct things.

I hope Nintendo re-evaluates their decision to ditch E3 and do this Nintendo Direct things instead that only preach to the converted, i knew this would be the end result, the only guys who watch them are the Nintendo faithful, IF they would've had a regular press conference at E3 there would at least be a little bit more awareness of what they're cooking up.

 

[Riki]

I hope Nintendo re-evaluates their decision to ditch E3 and do this Nintendo Direct things instead that only preach to the converted, i knew this would be the end result, the only guys who watch them are the Nintendo faithful, IF they would've had a regular press conference at E3 there would at least be a little bit more awareness of what they're cooking up.

How so? Either way we'd watch it the same way. A live stream that's hosted on a few sites. I don't get why the Nintendo Direct was different.

 

[StreetsAhead]

I hope Nintendo re-evaluates their decision to ditch E3 and do this Nintendo Direct things instead that only preach to the converted, i knew this would be the end result, the only guys who watch them are the Nintendo faithful, IF they would've had a regular press conference at E3 there would at least be a little bit more awareness of what they're cooking up.

Eh, just the Youtube videos have had ~1.73 million views across NA, UK, and JP. That doesn't account for people who watched the stream live, or on the official sites (which iirc were hosted seperately) or the views of the individual trailers.

 

[Resilient]

You have the right idea, but you're looking at the wrong angle.
All this is rounded:

Let's take roughly 1MM units sold of Wii U in NA.
800k users bought NSMBU.
150k bought the next-highest-selling title.

This tells us that around 80% of the market is only interested in Mario and/or NintendoLand, i.e. traditional Nintendo style franchises. Especially if other NIntendo-published titles still aren't higher than that 150k mark.

So, that's really the convertible market size we're looking at, roughly around 300k (users who didn't buy a wii u only for NSMBU, and factoring the software attach ratio for those that bought NSMBU + at least one other title).

If Nitnendo were able to convert 50% of this audience, that's 150k, which right now would put it as a top seller on the system. That's a really big conversion rate. The hope being that more hardware units by the time W101 launches + marketing efforts + Nintendo-published efforts to directly target NSMBU/Pikmin3/etc owners, would get them there.

That's not accounting for:
1) holiday factor
2) sales bump once M3D world launches

These factors could give it a longer tail. Which would be great. But it's better to be realistic about these things.

A note on marketing: look up what ROI means.
You don't just "spend" dollars unless you are expected to see a return.
NIntendo did the math on the ceiling they expect to sell, and are budgeting accordingly. W101 is just not their main 'investment' title, in which they have a large experiential budget. It's a return spend, so they will spend based on what they project to sell. Super standard practice here, gents. Sega may have spent a bum more, but their ROI was not there. Nintendo is more ROI focused. ITts really pretty formulaic. The Nintendo Direct is a low-cost and ownable way to specifically target their core consumer with their message, I imagine it exceed all their KPI's for it.

That said, even if W101 "only" hit 150k... it still would be right within the middle and better than some other Platinum titles sold in the US . Success!!

Oh my god. I wish I could sub to your posts.

 

[John Harker]

There's not gonna be a return, this game had bigger costs than Bayo 1 and that title even with 1 million barely broke even, seeing that this game is gonna bomba so hard that is going to the bargain bin directly, we're now in the realm of "how much money is Nintendo gonna lose" the thing Nintendo should focus is to make the IP popular and expect a grow even if you lose money, with aiming to 150k you're sending the IP to the grave alongside PG efforts too.

150k is so pitiful that I don't know in which world can be considered a success....

Also that's a lot of if, most games dosn't have legs. Period. Expecting W101 to go against the norm is wishful thinking...

You entirely missed the point and the specific context of my post, and I'm not sure you launched enough games to make such definitive statements

 

[MikeE21286]

you do know thats part of marketing right? so your choosing to ignore it isnt nintendo or platinum's fault

It's not the only part. Lots of people don't watch game trailers.

 

[CambriaRising]

Are we predicting game sales based on YouTube views in here? Good lord.

 

[Relaxed Muscle]

How so? Either way we'd watch it the same way. A live stream that's hosted on a few sites. I don't get why the Nintendo Direct was different.

Did you see Gametrailers coverage? all nintendo got was 1 hour of Reggie saying non-answers and some footage with Miyamoto and a few more dressed as cats. Compare to all the coverage Sony and MS got, with the press conference and all.

Nintendo was ignored by the mianstream gaming media.

You entirely missed the point and the specific context of my post, and I'm not sure you launched enough games to make such definitive statements

If they had budget it accordingly to expect some kind of return this wouldn't have been PG most expensive game.

And I got your point quite well, 150k is a success, which is madness in the actual situation console gaming is suffering.

We have several example through all the gen to know that games like W101 needs way more sales to break even. (like PG past games without going further)

 

[Relaxed Muscle]

DP

 

[foxuzamaki]

You have the right idea, but you're looking at the wrong angle.
All this is rounded:

Let's take roughly 1MM units sold of Wii U in NA.
800k users bought NSMBU.
150k bought the next-highest-selling title.

This tells us that around 80% of the market is only interested in Mario and/or NintendoLand, i.e. traditional Nintendo style franchises. Especially if other NIntendo-published titles still aren't higher than that 150k mark.

So, that's really the convertible market size we're looking at, roughly around 300k (users who didn't buy a wii u only for NSMBU, and factoring the software attach ratio for those that bought NSMBU + at least one other title).

If Nitnendo were able to convert 50% of this audience, that's 150k, which right now would put it as a top seller on the system. That's a really big conversion rate. The hope being that more hardware units by the time W101 launches + marketing efforts + Nintendo-published efforts to directly target NSMBU/Pikmin3/etc owners, would get them there.

That's not accounting for:
1) holiday factor
2) sales bump once M3D world launches

These factors could give it a longer tail. Which would be great. But it's better to be realistic about these things.

A note on marketing: look up what ROI means.
You don't just "spend" dollars unless you are expected to see a return.
NIntendo did the math on the ceiling they expect to sell, and are budgeting accordingly. W101 is just not their main 'investment' title, in which they have a large experiential budget. It's a return spend, so they will spend based on what they project to sell. Super standard practice here, gents. Sega may have spent a bum more, but their ROI was not there. Nintendo is more ROI focused. ITts really pretty formulaic. The Nintendo Direct is a low-cost and ownable way to specifically target their core consumer with their message, I imagine it exceed all their KPI's for it.

That said, even if W101 "only" hit 150k... it still would be right within the middle and better than some other Platinum titles sold in the US . Success!!

that is why they pay you

 

[eddfromtheriver]

How so? Either way we'd watch it the same way. A live stream that's hosted on a few sites. I don't get why the Nintendo Direct was different.

Eh, just the Youtube videos have had ~1.73 million views across NA, UK, and JP. That doesn't account for people who watched the stream live, or on the official sites (which iirc were hosted seperately) or the views of the individual trailers.

I'm sure more people would've watched a press conference @ E3 vs an online stream that only the most ardent of Nintendo fans will watch. I like Nintendo but not even i watched the stream... it just seemed like a lo-fi alternative to a big press conference, for comparison... i do not like Microsoft (much less back then when they were still to do 180's out the whazoo) and yet... i watched their E3 Presser, and of course the Sony presser as well, they were/are just trying to save pennies (just as they were trying to do when designing the Wii U).

 

[Dartastic]

that is why they pay you

People seriously need to take a business class or two and think these things through, because his analysis is pretty much spot on. What does he get paid for, exactly? I'm not familiar with who he is.

 

[foxuzamaki]

Did you see Gametrailers coverage? all nintendo got was 1 hour of Reggie saying non-answers and some footage with Miyamoto and a few more dressed as cats. Compare to all the coverage Sony and MS got, with the press conference and all.

Nintendo was ignored by the mianstream gaming media.



If they had budget it accordingly to expect some kind of return this wouldn't have been PG most expensive game.

And I got your point quite well, 150k is a success, which is madness in the actual situation console gaming is suffering.

We have several example through all the gen to know that games like W101 needs way more sales to break even. (like PG past games without going further)

I think you need to take into perspective that this is nintendo, and they are conservative and budget accordingly alot of the time, its why you hardly ever hear them say a game undersold when published by them. most money that goes into games goes into marketing them, the games that are shove down ur throat, halo, call of duty, AC, etc. have huge budgets that need to make all that back

People seriously need to take a business class or two and think these things through, because his analysis is pretty much spot on. What does he get paid for, exactly? I'm not familiar with who he is.

im not familiar with his job exactly, but going by the comments i read over the months he most likely gives analysis on how something costs and that a company should spend this much, he also is a insider, for instance he knew that zombiU needed to sell more and hinted at it for a while before ubisoft broke the news, he may also know some titles we dont know about in development

 

[Riki]

I'm sure more people would've watched a press conference @ E3 vs an online stream that only the most ardent of Nintendo fans will watch. I like Nintendo but not even i watched the stream... it just seemed like a lo-fi alternative to a big press conference, for comparison... i do not like Microsoft (much less back then when they were still to do 180's out the whazoo) and yet... i watched their E3 Presser, and of course the Sony presser as well, they were/are just trying to save pennies (just as they were trying to do when designing the Wii U).

How were they saving pennies when they still rented out the Kodak theater for E3, had the Nintendo Direct and an hour long press conference before the E3 floor opened. In addition to having one of the largest and most elaborate booths in the place.

 

[Relaxed Muscle]

I think you need to take into perspective that this is nintendo, and they are conservative and budget accordingly alot of the time, its why you hardly ever hear them say a game undersold when published by them. most money that goes into games goes into marketing them, the games that are shove down ur throat, halo, call of duty, AC, etc. have huge budgets that need to make all that back

The problem is, this is not Sin & Punishment 2 or that Sandlot game, this is PG most expensive game (1.5 more expensive than Bayonetta) for a company that it's biggest tittle didn't pass 1 milion, a number that wasn't enough to get a sequel greenlighted (well it was but it was canned). And Sega spend more in marketing, sure, but they didn't spend as much money as MS with Halo or Activision with CoD, so I don't think there's that MUCH difference.

That's hardly "conservative", even accounting cheap marketing (seems like we can agree on that), it's hardly believable that the game will make any return. It's not the first game in similar circunstances, certainly is not the first time we see this.

 

[Chris_IWS]

Kamiya: Why is Nintendo not marketing Wonderful 101?

Reggie: Ask Iwata.

Iwata: (laughs)

 

[John Harker]

Relaxed Muscle

If they had budget it accordingly to expect some kind of return this wouldn't have been PG most expensive game.

And I got your point quite well, 150k is a success, which is madness in the actual situation console gaming is suffering.

We have several example through all the gen to know that games like W101 needs way more sales to break even. (like PG past games without going further)

Actually I was not implying 150k is a success in their eyes, I was just showing you how you should realistically look at things given the current market conditions and out a rough context to their overall marketing spend based on sales estimates. I have no idea what their development budget or return is, that's different!

 

[eddfromtheriver]

How were they saving pennies when they still rented out the Kodak theater for E3, had the Nintendo Direct and an hour long press conference before the E3 floor opened. In addition to having one of the largest and most elaborate booths in the place.

Then what was the reasoning for deciding not to do a press conference?, No confidence in what they were showing?, afraid they wouldn't fare favorably against MS and Sony?

 

[Snowden's Secret]

You have the right idea, but you're looking at the wrong angle.
All this is rounded:

Let's take roughly 1MM units sold of Wii U in NA.
800k users bought NSMBU.
150k bought the next-highest-selling title.

This tells us that around 80% of the market is only interested in Mario and/or NintendoLand, i.e. traditional Nintendo style franchises. Especially if other NIntendo-published titles still aren't higher than that 150k mark.

So, that's really the convertible market size we're looking at, roughly around 300k (users who didn't buy a wii u only for NSMBU, and factoring the software attach ratio for those that bought NSMBU + at least one other title).

If Nitnendo were able to convert 50% of this audience, that's 150k, which right now would put it as a top seller on the system. That's a really big conversion rate. The hope being that more hardware units by the time W101 launches + marketing efforts + Nintendo-published efforts to directly target NSMBU/Pikmin3/etc owners, would get them there.

That's not accounting for:
1) holiday factor
2) sales bump once M3D world launches

These factors could give it a longer tail. Which would be great. But it's better to be realistic about these things.

A note on marketing: look up what ROI means.
You don't just "spend" dollars unless you are expected to see a return.
NIntendo did the math on the ceiling they expect to sell, and are budgeting accordingly. W101 is just not their main 'investment' title, in which they have a large experiential budget. It's a return spend, so they will spend based on what they project to sell. Super standard practice here, gents. Sega may have spent a bum more, but their ROI was not there. Nintendo is more ROI focused. ITts really pretty formulaic. The Nintendo Direct is a low-cost and ownable way to specifically target their core consumer with their message, I imagine it exceed all their KPI's for it.

That said, even if W101 "only" hit 150k... it still would be right within the middle and better than some other Platinum titles sold in the US . Success!!

I think your interpretation of the numbers is off. There were what, at least twenty non-NSMBU core oriented launch titles? So if everyone picked up two games, and one of those games was guaranteed NSMBU (the highest profile original title), how do the sales split amongst the other games? There was a huge variety, and of course that would fracture based on taste.

To equal the sales of NSMBU, they'd have to collectively sell 40K on average? Terrible per game performance, sure, but that doesn't mean Wii U adopters only want Nintendo games; it implies that they have a variety of tastes, but all like Mario (I'd imagine this is true of the market at large, though, and not just Nintendo hardware); some wanted Assassin's Creed and some Tekken, etc.

Contrast to the Wii launch, with less core titles, and a much higher "second game" in Red Steel.

Knowing the Wii U attach rate would confirm or debunk my interpretation; 2.0+ would certainly confirm it, something closer to 1.0 back up the "only want Mario" claim.

 

[John Harker]

Then what was the reasoning for deciding not to do a press conference?, No confidence in what they were showing?, afraid they wouldn't fare favorably against MS and Sony?

To raise awareness of Nintendo directs in general and to create a scenario in which their consumers subscribe to their channels and know that NDs are their best and most direct information for the company. I'd wager anyway. I thought canceling the live pressor at first was odd too, but having been at e3 this year it wasn't really much of a difference and now a lot more people watch Directs, so that was probably a factor in their strategy

 

[medze]

Then what was the reasoning for deciding not to do a press conference?, No confidence in what they were showing?, afraid they wouldn't fare favorably against MS and Sony?

Likely the latter. However, previous E3s had the Wii pitted against more powerful consoles and they did just fine.

It really isn't the power of the system and the graphics that matter to most people, it's the games. And by skipping an E3 conference, they got less exposure for games like W101 that could really be system sellers. When this game fails to reach expected sales, I think Nintendo will have to evaluate the effectiveness of their strategy with the Directs.

 

[Relaxed Muscle]

Actually I was not implying 150k is a success in their eyes, I was just showing you how you should realistically look at things given the current market conditions and out a rough context to their overall marketing spend based on sales estimates. I have no idea what their development budget or return is, that's different!

I think in that look of the market we should consider a few more elements, but my main problem was the ROI comment. Clearly Nintendo is gonna lose money, looking a similar games in the industry, so they should spend more to build a IP in which they can look at the grow, so next games does have a return. I'm baffled that they spent so much on development (we know is 1.5 times Bayo budget, so it's quite a lot by Nintendo standards in HD development) to then go cheap in marketing like they usually do.

Of all we know about W101 budget, it goes againts Nintendo prudency in their games budget clearly.

 

[Eknots]

I honestly have no clue what it is I've just heard a lot of vague things about it. Anyone who has been following it closely able to help? Also couldn't find an OT

 

[LOCK]

Then what was the reasoning for deciding not to do a press conference?, No confidence in what they were showing?, afraid they wouldn't fare favorably against MS and Sony?

If you're not at the expo what is the difference? Both are videos with set times of release that you watch for Nintendo information.

Actually I would say Nintendo did more this year for the 3 main segments than in previous years.

 

[StreetsAhead]

I honestly have no clue what it is I've just heard a lot of vague things about it. Anyone who has been following it closely able to help? Also couldn't find an OT

It's too early for the OT to be up. It's a stylized super-hero action game from the same director that made Bayonetta, Okami, and Viewtiful Joe full of throwbacks to 80's and 90's Saturday morning cartoons. Instead of controlling 1 character, you control up to 100 unique heroes at a time and combine them to make attack morphs ranging from guns, fists, and whips, to tombstones and rockets, done by drawing shapes with the control stick or drawing on the touch pad. From the demo, the combat is quite deep.

The Nintendo Direct is probably the best explanation of the game I have seen if you want to go deeper than that.

http://youtu.be/AyKR-myMjZU

 

[Eknots]

It's too early for the OT to be up. It's a stylized super-hero action game from the same director that made Bayonetta, Okami, and Viewtiful Joe full of throwbacks to 80's and 90's Saturday morning cartoons. Instead of controlling 1 character, you control up to 100 unique heroes at a time and combine them to make attack morphs ranging from guns, fists, and whips, to tombstones and rockets, done by drawing shapes with the control stick or drawing on the touch pad. From the demo, the combat is quite deep.

The Nintendo Direct is probably the best explanation of the game I have seen if you want to go deeper than that.

http://youtu.be/AyKR-myMjZU

Thanks, was just looking for an OT as I thought it was already out lol.

 

[Nemesis_]

It's too early for the OT to be up. It's a stylized super-hero action game from the same director that made Bayonetta, Okami, and Viewtiful Joe full of throwbacks to 80's and 90's Saturday morning cartoons. Instead of controlling 1 character, you control up to 100 unique heroes at a time and combine them to make attack morphs ranging from guns, fists, and whips, to tombstones and rockets, done by drawing shapes with the control stick or drawing on the touch pad. From the demo, the combat is quite deep.

The Nintendo Direct is probably the best explanation of the game I have seen if you want to go deeper than that.

http://youtu.be/AyKR-myMjZU

The game is out next week, are we pretending it's not releasing anywhere until the 15th of September now?

 

[StreetsAhead]

The game is out next week, are we pretending it's not releasing anywhere until the 15th of September now?

Aren't OTs able to go up 7 days or closer to a game's release? It's not (quite) there yet, no?

Either way, ShockingAlberto is responsible for it. He'll put it up when he's ready.

 

[Khalifa Jayy]

I have no idea what this game is. Only seen it in thread titles on GAF. It's gonna flop unfortunately.

Same.

 

[blu]

The 2k was for the stream, which is was the number of people watching it in UStream in EU. The Youtube stream has 46k or so, way better than 2k, sure. Still laughable.

And you discard the 100K+ people who watched the director's cut trailer because?..

 

[JDSN]

I have no idea what this game is. Only seen it in thread titles on GAF. It's gonna flop unfortunately.

I dont know this, therefore flop.

 

[Deleted member 125677]

Aren't OTs able to go up 7 days or closer to a game's release? It's not (quite) there yet, no?

Either way, ShockingAlberto is responsible for it. He'll put it up when he's ready.

He said it'd be up a couple of days before european release in the demo thread

 

[Coolwhip]

And you discard the 100K+ people who watched the director's cut trailer because?..

To be fair, 100k isn't a lot compared to trailers of other games.

 

[wsippel]

Actually I was not implying 150k is a success in their eyes, I was just showing you how you should realistically look at things given the current market conditions and out a rough context to their overall marketing spend based on sales estimates. I have no idea what their development budget or return is, that's different!

I think it's important to take into account that Nintendo is first party. Even if the game itself doesn't sell all that much, if it manages to convince, say, ten thousand people to buy a Wii U, that in itself is most likely worth more to Nintendo than selling 100k copies of the game to people who already own a Wii U.

 

[Shiggy]

Not a single one of my friends knows what W101 is, including those that are huge fans of Nintendo. I wonder how different things may have been if Nintendo did a presentation at E3 rather than these Nintendo Direct things. Pretty much all the game my friends and I are excited for are ones that were shown at E3.

I'd guess it wouldn't have been much different. Their lineup just failed to create excitement among gamers and the media. With that regard, it might have been right to cancel a large and expensive press conference when you already know that it cannot compete with announcements of other publishers and hardware providers. Showing more of W101 might have been nice for the Nintendo gamer, but outside of the extreme Nintendo fan and kids there's not much of an audience for Wonderful 101.

 

[Moon_frogger]

The only Promoting nintendo does is nintendo direct. It's awful. They've even admitted that publicly perception has hurt the wii u and 3ds yet they do nothing about it. Honestly I love ninty but whey you run your business this way you deserve to fail.

 

[DXB-KNIGHT]

The latest Iwata Asks was advertising Kamiya more than 101 , LOL

 

[Jinfash]

Are we reaching the consensus that a ND, an Iwata Asks, a couple of youtube trailers with relatively low views is enough to satisfy a worried Kamiya than more traditional (and admittedly expensive) methods?

The demo IMO is the only thing worth of praise considering how satisfying it was and how warmly it's being received.

And you discard the 100K+ people who watched the director's cut trailer because?..

It's not a very desirable amount of exposure.

 

[wsippel]

I'd guess it wouldn't have been much different. Their lineup just failed to create excitement among gamers and the media. With that regard, it might have been right to cancel a large and expensive press conference when you already know that it cannot compete with announcements of other publishers and hardware providers. Showing more of W101 might have been nice for the Nintendo gamer, but outside of the extreme Nintendo fan and kids there's not much of an audience for Wonderful 101.

I'm not so sure about that. It appears the main target audience for Wonderful 101 is neither Nintendo fans nor kids, but Platinum fans. Those were the first people to be on board when the Nintendo fanboys were still busy bitching about the "kiddy" look, and there are quite a few of them buying a Wii U primarily for this game and Bayonetta 2.

 

[DXB-KNIGHT]

The best advertisement method this game needs is a Saturday Morning Cartoon style anime.

 

[Vintage_Creep]

The best advertisement method this game needs is a Saturday Morning Cartoon style anime.

I'd watch the shit out of that.