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Analysts Claim Sony is losing $100 per PS3 Slim
- Thread starter thuway
- Start date
PopcornMegaphone
Banned
ivedoneyourmom said:
Yeah, but they don't get 300 dollars from retailers.
thuway said:
that was my point. even using off the shelf retail prices, the system costs at most $325. sony makes the parts for a lot cheaper than that. i don't know how these 'analysts' could possibly come up with a $400 estimate.
PopcornMegaphone said:
actually they get really close. console hardware typically sells to retail for maybe $5 less than the suggested retail price, at most. the profit for retail is all on software.
Ultimo hombre said:
Sony said the cost dropped almost 70%. To think that it cost 1300 or so at launch to make one is delusional.
Think that the previous analysis said they cost just over 800 to make at launch, a 60% drop would make it 320 to make one now. A 70% 240. So a happy medium of roughly 300 is much more plausible.
PopcornMegaphone
Banned
diddlyD said:
The 5 dollars is the retailers margin, not their purchase price.
Sony should be either making zero profit on PS3 slim or making a little loss, under $30 per unit and expect that the production learning curve brings the cost down and they end up doing a little profit after another 5 million units. Otherwise sony wouldn't pull the $100 cut at all.
No, they are not. Kaz Hirai himself told this in an interview.DieH@rd said:
http://www.timesonline.co.uk/tol/news/uk/article6802297.ece
Thanks for the link Psychotext!
DieH@rd said:
Well isn't that sound logic.
"I think"
Good enough for me. You must have some serious credentials. Even more impressive considering Sony's CFO said they were taking a loss.
But what does he know? Fanboys are OBVIOUSLY more knowledged than some stupid executive.
I mean you have a high school diploma, right? Good enough for me.
tintinrudd
Banned
thuway said:
I think he's joking.
ot, Would not be surprised, good luck to them.
Someone needs to get a slim and gut it so we can do cost guestimations!
But seriously, speculating the cost of something that no one has even seen, and PR statements are both non-reliable sources of information. All we do know is Sony is making the PS3 Slim, selling it for 299 dollars, and are okay with whatever they loose or gain from it.
But seriously, speculating the cost of something that no one has even seen, and PR statements are both non-reliable sources of information. All we do know is Sony is making the PS3 Slim, selling it for 299 dollars, and are okay with whatever they loose or gain from it.
Zombie James
Banned
No one knows unless someone does a parts breakdown, iSuppli style.
Freeza Under The Shower
Member
thuway said:
Easy, earlier this year, Stringer noted that Sony still loses money on every PS3. Since the slim is supposedly 299, that means at least a 100 dollar loss on each PS3 slim sold.
Tada!
I can do analyze, me.
Besides, Sony only mentioned a percentage. Without further information, that could mean anything. The percentage is completely useless, but I see that this is not a problem for people to use in their flawed arguments.
Zombie James
Banned
Chumly said:
We do?
Zombie James
Banned
Chumly said:
Ah.
Zombie James
Banned
Loudninja said:
Yeah, lowering the price of the fat ones to match the Slim is probably taking a bit hit, at least until supply runs out.
AbortedWalrusFetus
Member
So, that means that the non-slim PS3 was costing them t ¥44,000, and people don't think there was a price reduction from the regular PS3 to the Slim cost? Really? The reduced size of the components, the removal of several of the smaller boards and probably a completely re-engineered system almost definately reduced the cost of these things. Did it reduce it by a full ¥14,000+ (what is it now, ¥29,800)? Maybe, maybe not, but it's definitely going to be much less costly than that ¥44,000 number, and in worse case scenario I would imagine they're still losing 10% on every unit, which puts the price at around ¥33,000 to manufacture.
Edit:
Of course, if we're only considering the loss they take on clearing out the original units from the retail stream, then yes, it probably is $100 per unit :lol
I imagine there aren't many of them left in the supply chain though.
Open Source
Banned
nightez said:
Didn't they also officially state that there was no price drop coming?
Ninja Moomin
Banned
wow.... sony get a bit of good press and people start getting desperate.
:lol
seriously though who cares what sony do with their pricing internally.... what faces the consumer is what matters... and it's not like the hardware is the only revenue stream for SCE.
:lol
seriously though who cares what sony do with their pricing internally.... what faces the consumer is what matters... and it's not like the hardware is the only revenue stream for SCE.
Ninja Moomin
Banned
Open Source said:
they said manufacturing costs were down 70%
Four_Chamber
Member
NinjaFusion said:
Desperate? :lol
An analyst makes an estimate and that's desperate? Defensive much? Clearly that analyst is a mega 360 fanboy
The Faceless Master
Member
motherboard? audio?diddlyD said:
Wow, lots of lol smileys going on in here. Y'all aren't that funny.
How much Sony was/is losing on the PS3 only really mattered to messageboard speculation when we weren't sure if they were going to pricecut, when we didn't know what price they'd come in at with the Slim.
Now that they have pricecut, I gotta ask - who cares? Unless you're a Sony shareholder?
FWIW, though, I highly doubt that analyst's speculation is accurate. If they were losing 10% on the fats (as per Sony themselves), in order to be losing 10k yen on the Slims, they'd have had to have reduced costs with the Slim by a mere 10%. I don't think that's likely - I think the cost reduction with the slim is more substantial than that.
Anyway, like I say, it doesn't matter. You got your 299 slim.
How much Sony was/is losing on the PS3 only really mattered to messageboard speculation when we weren't sure if they were going to pricecut, when we didn't know what price they'd come in at with the Slim.
Now that they have pricecut, I gotta ask - who cares? Unless you're a Sony shareholder?
FWIW, though, I highly doubt that analyst's speculation is accurate. If they were losing 10% on the fats (as per Sony themselves), in order to be losing 10k yen on the Slims, they'd have had to have reduced costs with the Slim by a mere 10%. I don't think that's likely - I think the cost reduction with the slim is more substantial than that.
Anyway, like I say, it doesn't matter. You got your 299 slim.
NinjaFusion said:
Equally as funny is the SDF kicking in, who claim they're the victims and don't ever do anything wrong in the console wars. Seriously, for every Xbot there seems to be 5 SDF dicks just jumping in to protect the honour and purity of their great company of choice. Honestly, the whole thing is sickening.
TOAO_Cyrus
Member
The Faceless Master said:
And power supply.
Clinton514
Member
You actually believe in an SDF? :loldejay said:
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