Wasn't the price set by the British retailers anyway?
Yup.
Like with 3DS.
even in the face of growing evidence, you choose to bury your head in the sand. why am I not surprised.
:lol
It literally amazes me you cling to this belief that Nintendo are doing secret price cuts with specific retailers to... what? Build hype? Gain marginal extra sales?
If Nintendo price cut the WiiU, they'll do so publicly, with an accompanying PR statement, and for all retailers simultaneously.
EDIT:
Would the initial trade price to retail price gap really give Zavvi enough room to drop the price by 25% a few weeks after launch? It's doubtful, and if not, then either Zavvi are taking a big hit to shift stock, or Nintendo have lowered the trade price.
My understanding has always been that retail markup on consoles is at the 20% markup, so yes, I don't see it as beyond the realm of possibility that Zavvi overestimated initial demand, overstocked, and had 500 units they couldn't sell and sold them at a loss to get rid of them. Certainly compared to the proposal that Nintendo cut them a secret deal (a deal so, so secret it only took a GAFfer email to uncover it!)
'clearing warehouse space' is literally the reason ebay outlets of established stores exist.
If Nintendo had lowered the retail price, retailers would have lowered their prices - or do you guys think the WiiU is selling so so well that the retailers want to get all of those lovely extra moneys from those bigger margins?
