Diablo III: 6.3 million copies sold

#1
Laugh if old.

Diablo® III Sets PC-Game Launch Record
The forces of Sanctuary already stand more than 6.3-million strong and growing

IRVINE, Calif.--(BUSINESS WIRE)--Blizzard Entertainment, Inc. today announced that as of the first 24 hours of Diablo® III’s release, more than 3.5 million copies had been sold, setting the new all-time record for fastest-selling PC game.* That number does not include the more than 1.2 million players who received Diablo III as part of signing up for the World of Warcraft® Annual Pass promotion. Altogether, more than 4.7 million gamers around the world were poised to storm Sanctuary on day 1 of Diablo III’s release -- representing the biggest PC-game launch in history.

“We’re definitely thrilled that so many people around the world were excited to pick up their copy of Diablo III and jump in the moment it went live”

.As of the first week of the game’s availability, that number had already grown to more than 6.3 million.* The above figures also do not include players in Korean Internet game rooms, where Diablo III has become the top-played game, achieving a record share of more than 39% as of May 22.†

“We’re definitely thrilled that so many people around the world were excited to pick up their copy of Diablo III and jump in the moment it went live,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “We also regret that our preparations were not enough to ensure everyone had a seamless experience when they did so. I want to reaffirm our commitment to make sure the millions of Diablo III players out there have a great experience with the game moving forward, and I also want to thank them for their ongoing support.”

“Regarding today’s announcement, we recognize that setting a new launch record is a big achievement,” Morhaime continued. “However, we’re especially proud of the gameplay feedback we’ve received from players worldwide. We’re pleased that Diablo III has lived up to players’ high expectations, and we’re looking forward to welcoming more players into Sanctuary in the days ahead.”

Diablo III went live on May 15, with more than 8,000 retailers throughout the U.S., Canada, Europe, South Korea, Southeast Asia, Australia, New Zealand, and the regions of Taiwan, Hong Kong, and Macau opening their doors to players at midnight or concurrently with the local release time in celebration of the launch. In addition to being able to buy the game at retail stores, gamers in the regions above as well as in Mexico, Argentina, Chile, and Brazil are also able to purchase Diablo III digitally via the official Diablo III website (http://www.diablo3.com).

Commenting on the game’s sales achievement, Bob McKenzie, senior vice president of merchandising at GameStop, stated, “Diablo III was one of our biggest PC launches ever and will help make this a record year for Blizzard at GameStop.”

According to John Love, director of video games at Amazon.com, “Not only did Diablo III break the record for most preordered PC game of all-time on Amazon.com, but it also shattered the record for best day-one sales for any PC game ever on Amazon.com.” Blizzard thanks its retail partners around the world for their support and commitment to the Diablo series.

Diablo III is available for Windows® XP/Windows Vista®/Windows® 7 and Macintosh® at a suggested price of $59.99 USD for both the retail DVD-ROM version and the digital version sold directly from Blizzard. The game has received a Mature rating from the ESRB.

Players in the Latin American countries listed above and in Russia will be able to purchase Diablo III at local retail locations starting June 7. Digital availability via http://www.diablo3.com for the Russian version of the game will also begin June 7. In addition to the English version, Diablo III is fully localized into Latin American Spanish, Brazilian Portuguese, French, German, European Spanish, Italian, Polish, Russian, Korean, and traditional Chinese.

Diablo III is the latest chapter in Blizzard’s critically acclaimed action–role-playing-game series. The game continues the epic Diablo storyline, with players taking on the role of one of five heroic characters -- barbarian, witch doctor, wizard, monk, or demon hunter -- and embarking on a perilous quest to save the world of Sanctuary from the corrupting forces of the Burning Hells. As players adventure through rich and varied settings, they’ll engage in pulse-pounding combat with hordes of monsters and challenging bosses, grow in experience and ability, acquire artifacts of incredible power, and meet key characters who’ll join them in battle or aid them in other ways. Diablo III features the intuitive interface, fast-paced action, and visceral gameplay that Diablo players have come to expect and enjoy.

Designed from the ground up to leverage the full functionality of the Battle.net® platform, Diablo III also provides gamers with industry-leading matchmaking and communication tools, allowing adventurers to seamlessly join forces for cooperative play. Battle.net also provides the infrastructure for the Diablo III auction house, a feature-rich marketplace that Sanctuary’s heroes can use to trade their hard-earned treasures. To learn more about the auction house and the other features of Diablo III, please visit the official website at http://www.diablo3.com.

With multiple games in development, Blizzard Entertainment has numerous positions currently available -- visit http://jobs.blizzard.com for more information and to learn how to apply.

* Based on internal company records and reports from key distribution partners.
 
#5
Congratulations to the success, I hope the support will be strong for this title. As a fan of Blizzard North's Diablo 2, is it worth getting Diablo 3? I've not bought it yet and been on the fence for a while.
 
#7
Damn. I love the game, but I sure hope they have patches incoming. I don't have it as bad as some, but the stuttering in some place is driving me crazy. Its like when it has to load a new sound, new area, it will hitch. I guess thats the price you pay for fast loading screen.
 
#19
Good to see it succeeding. Makes me wonder how people believe PC is a dying platform.

Now all Blizzard have to do is get rid of that always online DRM.
 
#21
Good to see it succeeding. Makes me wonder how people believe PC is a dying platform.
No one in their right mind can still actually believe this. It has to be one of the most healthy platforms currently. If anything it already died and was reborn considering how diverse and forward thinking it has become.
 
#22
I did my part. Bought a digital copy and convinced a friend to do the same.
Now how about you use a chunk of that money to purchase some more servers Blizzard?

Good to see it succeeding. Makes me wonder how people believe PC is a dying platform.

Now all Blizzard have to do is get rid of that always online DRM.
People still think PC gaming is dying? What is this, 2005? If anything, console gaming is dying.
 
#30
A M A Z I N G

O_O

Congrats to Blizzard!
As a Diablo fan since day 1 back in '96 I'm enjoying the hell (pun intended?) out of this game!

CitizenKaneClappingHands.gif
 
#34
I am pretty sure not even Blizzard expected this (obviously, looking at network issues), and I have seen quite a few 3-4million predictions FOR THIS YEAR "by analysts".

Well deserved. One of the best games in the past years, that is for sure.
 
#36
I wonder how Blizzard organises public games. When I look for games, the game displays that about 25,000 or so people are playing in public games - regardless of difficulty.

That seems low considering over 6 million people have bought the game. I'm guessing at least 2 million have to be in North America.

Are they developing shards and hiving off chunks of players to play together?
 
#39
Good for them I guess. I'll never understand the big deal about these games but good for PC gaming, except for the whole DRM and forcing a single player to be like a MMO thing.
 

Yoshichan

And they made him a Lord of Cinder. Not for virtue, but for might. Such is a lord, I suppose. But here I ask. Do we have a sodding chance?
#40
That's a lot of copies.

Kind of deserved.
 
#42
I am pretty sure not even Blizzard expected this (obviously, looking at network issues), and I have seen quite a few 3-4million predictions FOR THIS YEAR "by analysts".

Well deserved. One of the best games in the past years, that is for sure.
The thing about network issues that no one seems to be considering is that Blizzard very well may be perfectly ok with how it launched. The first 2-3 days could likely have the most concurrent users throughout the entire game's lifespan and it wouldn't make much sense for them to purchase and configure hardware for those few days alone.
 
#45
i wish some foolproof drm could be developed so that big time triple A high budget pc gaming could come back :( this shows the potential is definitely there if piracy could be beaten.
 
#47
I'll admit I was somewhat disappointed with Starcraft II, but Diablo 3 more than makes up for it. It's going to be tough to knock it off the GOTY perch. Just an incredibly well polished game.
 
#48
Pc gaming continues to thrive in the face of the doom and gloom facing the home console market, good times. No wonder they had problems with their servers, those numbers are unbelievable.
 
#50
The thing about network issues that no one seems to be considering is that Blizzard very well may be perfectly ok with how it launched. The first 2-3 days could likely have the most concurrent users throughout the entire game's lifespan and it wouldn't make much sense for them to purchase and configure hardware for those few days alone.
Oh, I think the same about the login issues. I am sure that they do not want to buy new equipment that gets unused if it is not launch day for a new entry in one of their franchises. Bottleneck definitely was the login servers.