EA is taking steps to fighting racial justice by donating $1 million USD to to various organizations while introducing company initiatives.
EA donates $1 million USD to various organizations against racial discrimination
The company is also introducing internal initiatives amid the Black Lives Matter protests
EA is taking steps to fight racial injustice in the U.S. and around the world.
EA CEO Andrew Wilson announced in a statement that the company is donating $1 million USD (about $1.3 million CAD) to various social justice organizations. The donations are going toward the Equal Justice Initiative and the NAACP Legal Defense & Educational Fund, along with others to be announced.
In addition, any employee who donates to these organizations and any local charities, EA will double-match the amount. The campaign is for the whole month of June.
Square Enix made the same moves recently. The company known for the Final Fantasy series is donating $250,000 USD (about $337,282 CAD) to Black Lives Matter organizations.
Internally, EA’s support doesn’t end there, as the company is launching a set of volunteering employee initiatives.
The initiative will pay each employee a full day of volunteer work. EA adds the total work will accumulate to 75,000 hours for employees worldwide.
The volunteer work will adhere to COVID-19 social distancing guidelines, but employees will do the work from the safety of their homes.
Finally, EA will host two events.
The first one the company is hosting is the ‘Community Conversation’ event on June 9th, which will bring attention to thoughts and questions on racial bias and discrimination.
The other one on June 19th is a company-wide event with employees volunteering and participating in the forums. The Black Electronic Arts Team ERG will host the forum event.
Recently, EA has reacted to the Black Lives Matter U.S. protest by delaying Madden NFL 21‘s reveal.
Image credit: Electronic Arts
Source: EA Via: GameSpot