• Hey Guest. Check out your NeoGAF Wrapped 2025 results here!

Hellman's Sues to Protect Its Mayo-Monopoly. Threatened by vegan upstart-"Just Mayo"

Status
Not open for further replies.
This whole fucking thread makes me sick.


Duke's, or motherfuckin' nothing at all.

15_dukes-mayo.jpg
 
Should have just called it "I can't believe it's not mayo". It amounts to the same kind of substitute as margarine.
 
Should have just called it "I can't believe it's not mayo". It amounts to the same kind of substitute as margarine.
Except margarine is still basically butter, as it contains dairy.
What if people like mayo? You might find it disgusting but it doesn't mean other people have to too.
99.9% of people wouldn't be able to tell the difference in flavor. Eggless is just slightly less greasy. Same taste.
 
Mayonnaise is the sickest most disgusting thing ever. Hopefully these companies just sue themselves out of existence
 
Good job Hellman's (or should I say Unilever), drumming up publicity for a competing product with a dumbass lawsuit that you end up forfeiting.
 
Except margarine is still basically butter, as it contains dairy.

Umm no. Some margarine recipes including a little bit of milk does not make them "basically butter". By definition butter is pretty much just milk fat in it's easiest to extract form. You can't claim something with little to no milk fat basically butter, that makes no sense.Talk about grasping at straws.
 
As well they should have. Traditional mayonnaise is disgusting. Maybe now people too thick-headed to try an alternative will be tricked into doing so, and see the light.

This sort of shit is why vegans get a reputation as holier than thou fuckwits.

You are a holier than thou fuckwit.
 
Good job Hellman's (or should I say Unilever), drumming up publicity for a competing product with a dumbass lawsuit that you end up forfeiting.

They will probably just buy them now. All these small companies get bought up as they become popular.

Isn't this as dumb as banning Soy Milk and Almond Milk from calling themselves milk?

Except they say what it is in big letters on the front of the package. Just Mayo makes me think it would just be old fashioned mayo and not a vegan alternative. It says egg free in smaller font on the front but again I can see people buying it without knowing. I don't think that is a bad thing though.
 
Mayonnaise by definition doesn't need to have eggs in it. The FCC ruled in Just Mayo's favor because it would be ridiculous not to.
 
It's not real mayo if it doesn't have eggs. It's like tofu bacon or something..ughh

They should propably just use the term "Vegan Mayo". This way anyone will know with one glance that it tastes like crap.
 
Never had Mayo, refuse to even try condiments, but I do feel like calling it " just mayo" is a little deceitful if they keep the definition of mayonnaise as is.
 
Cool.

But I won't be buying it if it's $10 a jar. Price will come down as they ramp up manufacturing just hope they keep at it until its close enough for me to consider it.
10 dollars? I looked it up when I first read this thread and I don't think it was that much, I'm on my phone and can't be bothered to seek it out but I thought about 5 bucks.
 
Mayonnaise by definition doesn't need to have eggs in it. The FCC ruled in Just Mayo's favor because it would be ridiculous not to.

What the hell are you talking about? For one the FCC has nothing to do with this lol. Lastly, the FDA didn't rule on shit, Hellmann's dropped it.

Also by "definition" it does need eggs.

may·on·naise
ˈmāəˌnāz,ˈmanāz/Submit
noun
a thick, creamy dressing consisting of egg yolks beaten with oil and vinegar and seasoned.
 
A lot of food names are politicized like this. If you dig through some state laws, only milk from cows can be called milk. Any other animal milk can't be called milk.

It's easier to force your thing to have the name than actually meet an original law's wording.
 
This is really strange. I can understand why people would feel lighted when they find that their "whole food" product actually contained some unexpected extra or when a product doesn't have a hallmark ingredient people didn't expect but if it's something that's clearly advertised then its fine. Having a profound hatred for raw eggs, I don't see the problem here but I guess this is one of those things that makes you wonder if the public is really going to be outraged or if the lobbyist alone are driving the conversation.
 
10 dollars? I looked it up when I first read this thread and I don't think it was that much, I'm on my phone and can't be bothered to seek it out but I thought about 5 bucks.

I was just saying these brand new products always seem to be way more expensive.

I was in the grocery store yesterday and lo and behold, my national chain had four different size/flavor options to choose from. 8oz/16oz plain, 8oz chipotle and 8oz Sriracha.

The 16oz was $3.99, more than I normally pay for mayo but not enough to turn me off from buying a bottle. Not out of my current jar of mayo just yet but as soon as I am this gets cracked open.
 
All this is some good product advertising, I want to get me some Just /not Mayo and see how it holds up. As a Mayo connoisseur, this may be a game changer for me if it holds up to snuff.

I like making homemade mayo over store bought anyways.
 
Status
Not open for further replies.
Top Bottom