- Jul 9, 2020
Exactly. I don’t think the pro Sony crowd on here understand just how huge the zenimax purchase is. It’s far more than Sony can spend on any purchase, and it’s not even really a big purchase for MS. They bought LinkedIn for like $28 billion ffs.For sure. Company level.
And extremely important too because it gives MS ammo to do what it wants and buy more studios. Zenimax at $7.5 billion cost is about 6 weeks of profit.
Sony at $5-9 billion per year (trailing 3 years) can't do shit. They are going to bank most of it to play catch up with billions of losses years back.
In fact, their biggest acquisition the past 10 years isn't even gaming related. I think it was a music label at $2 billion.
What it shows is that Satya has made good on their “taking games as a pillar of the company” seriously. People didn’t believe it when they said it, even when they promoted Phil to the upper echelon. Maybe after spending what Sony make in an entire year on an acquisition people will finally start getting the idea that MS are not going away. If anything zenimax was just the start.