The alternative would be a real war, at which point everything the current sanctions have done would have been automatically applied in a war setting. In a war it makes no sense to allow your enemy to continue trading with yourself or your allies. Sanctions is just war minus the troops. Do you think you can still sell Xboxes to Russia if American troops were sent to Ukraine?You need to try and not be so emotional. Apparently your emotions have clouded your critical thinking skills to the point where the point I was trying to make, questioning the logic behind using civilians as pawns by fucking with their lives so badly in the hopes they overthrow their government, has been completely bastardized into "yOu'RE dEFenDinG puTin?!?!"
Don't be so dense.
Your mistake is thinking that Sanctions are some unusual or cruel punishment. No, it is not. Trade is not to be taken for granted, you do NOT have the right to international trade. Trade is only permitted when both sides allow it. it is not an automatic human right.
Thus you can't get an Xbox if you piss off America enough. The same as you can't get Playstations if you piss off Japan enough.
Note that Russia is replying in kind by stating they will refuse sale of any more Russian Rocket engines. You don't seem to have a problem with THAT sanction. (Good thing America don't need any more at the moment for the old rockets, and Elon Musk can supply new engines for future designs.)
I don't demand Russia to keep selling rocket engines to America. They have the right to "sanction" as they please. It works both ways.