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Notch calls Ziff Davis a bunch of "Scam Artists"

Brick

Member
Jan 26, 2012
1,348
0
0
https://twitter.com/notch/status/395142648995905536

Basically, Notch was emailed an offer to buy game of the year logos from Ziff Davis Inc. Ziff Davis owns 1UP, IGN, UGO, and PC Magazine (as well as some other non-gaming properties). They also used to publish Computer Gaming World, Gamespy, and Games for Windows Magazine.

Lock if old.

Edit: Just to clarify, Ziff Davis is not selling the award itself. They are selling Notch the right to use their "...Game of the year" logo that includes their name.
 

1upmuffin

Member
Jul 1, 2010
1,371
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"A PCMAG Award is considered the ultimate seal of approval and often the only seal consumers trust when making a purchase decision"

Haha, what bullshit, who cares about PCMAG.
 

No Love

Banned
Jun 7, 2013
6,808
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Ziff Davis must be desperate as fuck. I mean, aren't they bleeding money since revenue is way, way down compared to how it used to be?
 

Orca

Member
Aug 6, 2011
4,473
0
540
Shady as fuck, now I'm wondering if any developers paid :(
Just look for the logos.

I wouldn't really call it shady anyway. It's more stupid than anything. Tons of sites/mags would be glad to have you slap their 'game of the year' logo on the box so why would you pay Ziff Davis to advertise Ziff Davis?
 

Gaz_RB

Member
Apr 1, 2013
15,617
0
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lol this can't be real

can it?
Just to clarify, the awards were given but the developer can only use each logo if they pay? They aren't selling logos without giving each award, right?
They're just selling logos to companies that have won awards. They're not selling the GOTY title itself.
 
Jun 14, 2010
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this is the biz, unfortunately.
Nobody should doubt this shit for a second, if you all really knew all the other shit that goes on. What do you guys think those hipsters in marketing and PR do all day long?
 

hey_it's_that_dog

benevolent sexism
Sep 10, 2009
14,199
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790
So are they selling the awards themselves or just the rights to use the logo if you have won the award? Both are shittier, but one would be a lot shittier.

edit: beaten by nikos
 

daninthemix

Member
Jul 7, 2010
3,278
175
795
It's a good thing I developed IGN score blindness, preventing me from seeing their scores or responding to their reviews in any way other than a chuckle.
 

L~A

Member
Jan 19, 2013
12,188
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610
What, you got to pay to use a GOTY logo you actually won? Lolwut. Not sure I understand.
 

emb

Member
Feb 22, 2011
10,510
0
600
NC
Is this just for the logo licensing fee to be used on Minecraft's ad materials, but not for buying the awards out right? Minecraft still won all the awards, amiright?
That's what I was thinking. I didn't click through to the link, but it would make a lot more sense.
 

TheRealTalker

Banned
Mar 29, 2013
19,234
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"MINECRAFT? more like MINECRACK lol" -TheRealTalker (Game of the Addict Award)

Only $25 Notch you know you want it
 

Akuun

Looking for meaning in GAF
Nov 10, 2004
13,342
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Good on Notch for calling these people out. He's absolutely right on Ziff Davis being scam artists if they're doing this.

Disgusting.
 

Imperfected

Member
Jul 17, 2013
12,888
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Seattle
I find it far more interesting that Notch outed them like this. Didn't know he was bout that life.
Notch gets press on every major gaming site for farting loudly. He doesn't even do anything anymore and he's still got an article or more about him cropping up a week based on some random tweet or game jam leftovers. He probably gets more (and better) press by continuing to sow the whirlwind of bizarre media interest around him than he could ever get off IGN fluff jobs. (And for what, exactly, Minecraft?)
 
Jun 25, 2013
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The law firm I work at gets a lot of "your firm has been voted best blah blah blah" emails from various marketing companies. They then ask for how ever many dollars to stick the "award" on their website/send out congratulatory emails. Occasionally I'll see a that another firm has shelled out the money for that crap.
 

Patryn

Member
Dec 4, 2007
19,280
1
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Assuming the email is indeed from Ziff Davis; just to clarify, the awards were given but the developer can only use each logo if they pay? They aren't selling logos without giving each award, right?
True. But if you look, a lot of the awards are really redundant, and one could speculate that they may be biased towards giving awards to companies that would be willing to pay to show off the logo.
 

spwolf

Member
Feb 15, 2007
16,283
0
0
https://twitter.com/notch/status/395142648995905536

Basically, Notch was emailed an offer to buy game of the year logos from Ziff Davis Inc. Ziff Davis owns 1UP, IGN, UGO, and PC Magazine (as well as some other non-gaming properties). They also used to publish Computer Gaming World, Gamespy, and Games for Windows Magazine.

Lock if old.
This is for using their logo on your materials, not for getting the award. They already got it, but you cant use the logo's on your materials without paying for it.

I think many wish they could win these awards for $500, lol.