- Jul 7, 2010
Yup, Kinect proved to be more of a system seller than Blu-Ray or Move. MS treated it as a separate hardware platform and launched it with terrific marketing, so they are reaping the rewards now. I wonder what will be the strategy for Sony in the US; lower price definitely helps, but they need some sort of a huge boost to increase sales. It sold well this month, but we don't know if it will do that consistently. Next month's NPD will be really interesting.