in b4 1% of China
Chinese Media today reported that first month of PS4 sales have already exceeded total Xbox One lifetime to date figures in the country.
The PlayStation 4 launched on March 20th 2015 and in the past month has sold 73,000 units to end users through online and retail. According to Sunning (retailer), retail sales account for 20% of total sales with the majority of sales coming through the online store.
The PS4 was unlocked from launch which allows Chinese gamers to play China approved games but also import other titles yet to be released in China. When it comes to official games the console was bundled with King of Wushu and Mr Pumpkins adventure as free games. Dynasty Warriors 8 with Xtreme Legends is the number one selling game at the moment for PS4 with over 42,000 units sold to date. A rumour states that total sell in for the PS4 has exceeded 130,000 units.
The PS Vita has sold more than 21,000 units to end users. It has proved to be popular with a number of games such as Final Fantasy X exceeding 12,000 units.
The Xbox One launched in September 2014 across more than 4,000 retail locations in 37 cities throughout the People’s Republic of China. Microsoft were quick to confirm that they had already sold in 100,000 units and repeated this number again at the end of the year to show that they had a stronghold in the country. However the media have revealed that only 71,000 units have been through to end users after 8 months on the market. Thus, the PS4's one month of sales has already exceeded Xbox One Lifetime to date in the country.
IDC estimates that total sell in for PS4 and Xbox One will be under 1 million in China by the end of the year with the PS4 ahead.
This chart shows 8 months of Xbox One sales and 1 month of PS4/PS Vita sales.
It seems that only one news outlet is reporting this and there doesn't seem to be a source other than "Chinese retailers/media". So please file this under rumour. However the numbers do make sense based on what I've been hearing. No doubt the PS4 will continue to extend the lead over Xbox One and is reported to be selling 4x as much as the Xbox One at this time across all sales channels.
Please note that these numbers do not account for grey import consoles/games which account for a number of units as well. For example GTA5 is being bought in China on grey market even though it's banned. You won't see official sales figures for it but it still sold something. Same with imported PS4's.
Please see my China PS4 launch thread for more info.