Polygon posts ad/re-worded press release as 'News' & deletes user comments [Removed]

Sep 28, 2006
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#1
Picked up in the Games Journalism! Wainwright/Florence/Tomb Raider/Eurogamer/Libel Threats/Doritos Thread.

Polygon changes the game by posting Advertorial (against it's ethics code) and deletes criticising comments.

http://www.polygon.com/2012/10/30/3575978/halo-4-avatar-costume-offered-free-from-u-k-pizza-huts

The first 'news' article on Polygon right now



Journalism
They are not alone

Oh fuck.

Reworded press release CONFIRMED.

Polygon:


Videogamer.com


EGMnow.com


Three unrelated sites.

GAMES JOURNALISM YOU GUYS

First comments



Glad to see other big site readers doing the BS calling.

Comments are back up now, along with the stance they took of why they deleted them.

http://www.polygon.com/2012/10/30/3575978/halo-4-avatar-costume-offered-free-from-u-k-pizza-huts
 
Apr 23, 2008
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#7
Our policies entirely permit placement of advertorial on Polygon. We will endeavor to clearly mark an advertisement or "infomercial" (videos, Flash animations, etc.) shown on Polygon as news. We will also endeavor to censor reader comments criticizing ethical breaches.
 
May 20, 2009
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#16
Chris Grant says just don't read it if you don't like it.

Christopher Grant

Advertorial would mean we're being paid to put this here – instead, this was an article vetted by the team as something of interest to readers. Like Nipah says, it's a story. Don't like it, read another one.
 
Apr 3, 2009
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#19
I wouldn't have minded the post so much if the author decided to inject some personality, flavour and even a teeeeeny little bit of flair into it. It's like they really could not be bothered. Instead, it just reads like a load of inane-PR-babble. Do this, do that.

As much as they get a lot of derision, the personality factor is why I love Gawker. Not Kotaku though.
 
Aug 7, 2008
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#33
I hate defend Polygon in any way but this isn't really "advertorial." Advertorial is advertising meant to look like editorial - this is not meant to look like editorial.

Now...it is advertising meant to look like news. I think the right name for that is "games journalism."
 
Nov 14, 2006
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#42
From the Wainwright thread:

LOL POLYGON:

Polygon said:
Please read our Community Guidelines here – we reserve every right to delete comments that aren't helpful or on-topic. If you want to criticize us, you're welcome to send us an email to feedback@polygon.com. If you want to make a new account – which all the detractors here have done – and come here to rile up negativity, we're going to stop you.
We're closing this thread for now and will reconsider opening it later.
Ironically, I think they need to employ a PR firm...