Fanboy mentality.Microsoft partner with Sony for cash simple as that
Companies to collaborate on new cloud-based solutions for gaming experiences and AI solutions TOKYO and REDMOND, Wash. — May 16, 2019 — Sony Corporation (Sony) and Microsoft Corp. (Microsoft) announced on Thursday that the two companies will partner on new innovations to enhance customer...
Partnership for joint development of new technologies by both companies.Sony Corporation (Sony) and Microsoft Corp. (Microsoft) announced on Thursday that the two companies will partner on new innovations to enhance customer experiences in their direct-to-consumer entertainment platforms and AI solutions.
Exchange of ideas and technologyUnder the memorandum of understanding signed by the parties, the two companies will explore joint development of future cloud solutions in Microsoft Azure to support their respective game and content-streaming services. In addition,
Scalability and collocating in data centersthe two companies will explore the use of current Microsoft Azure datacenter-based solutions for Sony’s game and content-streaming services. By working together, the companies aim to deliver more enhanced entertainment experiences for their worldwide customers.
Collaborating to build new technologiesThese efforts will also include building better development platforms for the content creator community.
Building new technologies and research into imaging and neural networks. Key area where Sony has strong research example being Sony Alpha camera's have the best autofocus system based on neural network research.As part of the memorandum of understanding, Sony and Microsoft will also explore collaboration in the areas of semiconductors and AI. For semiconductors, this includes potential joint development of new intelligent image sensor solutions.
First product from Sony that leverages this type of partnership. A sensor with on device neural network pre-processing.By integrating Sony’s cutting-edge image sensors with Microsoft’s Azure AI technology in a hybrid manner across cloud and edge, as well as solutions that leverage Sony’s semiconductors and Microsoft cloud technology, the companies aim to provide enhanced capabilities for enterprise customers. In terms of AI, the parties will explore incorporation of Microsoft’s advanced AI platform and tools in Sony consumer products, to provide highly intuitive and user-friendly AI experiences.