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South Park: The Stick of Truth needs to sell 2 million copies to break even

subversus

I've done nothing with my life except eat and fap
Oct 26, 2009
24,268
0
0
HAHAHAHAHAHA, WHAT THE FUCK?

THQ will focus now on breaking even on a title-by-title basis by releasing low-cost triple-A titles, such as Obsidian Entertainment's South Park: The Stick of Truth, which will release next March.

South Park requires a relatively smaller investment than other titles due to its simple animation. That project's break-even point is also 2 million units, though the publisher believes it can sell well above that, THQ told Pachter.

Gamasutra via RPG Codex

yes, THQ. You deserved your fate. Wise business decisions all around.

lock if old, I found nothing
 

iammeiam

Member
Dec 28, 2006
10,664
0
0
Low-cost AAA titles require roughly two million sales to break even?

Industry is fuuuuuuuucked.
 
Dec 5, 2009
21,895
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So it's low-budget but still requires 2 million sales just to break even? How does that even work? Are they selling it for a penny?
 

Torraz

Member
Jul 2, 2011
3,670
0
0
I hope Obsodian has a bit of a cash buffer if this is a full price retail game.

Would not buy this except for ultra cheap at a steam sale. I doubt this will live up to Alpha Protocol and Dungeon Siege 3.
 

wrowa

Member
Jul 26, 2006
14,351
1
1,170
Germany
Why are people even surprised? Today's game development is expensive, that's not what I'd call a secret...
 

subversus

I've done nothing with my life except eat and fap
Oct 26, 2009
24,268
0
0
Basically every THQ game does.

UFC did, Homefront did, Space Marine did.

I think we can just assume this bar for their games.

I don't think it's different for other pubs.
 

Tchetil

Member
Feb 7, 2011
4,395
0
485
Holy shit, if this is a low-cost game, how much does a big budget one need to sell???
 

Theman2k

Member
Mar 17, 2007
881
0
1,130
The game looks amazing in the simple aspect that it looks exactly like the tv show.
The big question here is: "will be fun ?", from a story perspective i have entire faith in matt and trey.

But the gameplay is the question here.
 

remnant

Banned
Feb 7, 2011
5,248
0
0
Why is this a shock? A full development studio working on multiple platforms. 2 million across 2 platforms seem slightly below average.

Honestly how much do you people think it costs to make a profit off a game?
 

DTKT

Member
Apr 1, 2011
6,379
0
570
Isn't the South Park name widely recognized outside the game industry?

I can't see why they couldn't sell over 2mill with that name alone.
 

Emitan

Member
Jun 26, 2008
39,765
2
0
Not really interested in South Park anymore, but I love Obsidian, but there's too many games I want this year. :/

2013 Steam Sale will save it?

D:
 

linko9

Member
Apr 28, 2011
4,500
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0
So a game with a "small investment" has to sell 2 million copies? The industry is really in a bad place.
 

goldenpp72

Member
Nov 29, 2005
14,370
378
1,735
Must be some kind of licensing cost or the cost of involving matt/trey maybe? That seems insane for a 2d game.
 

Derrick01

Banned
May 9, 2011
34,663
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Isn't this a 50 dollar retail title?

They are fucked.

Yes because it's a full big budget release. It's not a tower defense game or anything.

Though I don't know how it got THIS big budget. Did Matt and Trey charge them out the ass to use the South Park name or something?
 

SolidSnakex

Member
Jun 7, 2004
85,523
4
0
So a game with a "small investment" has to sell 2 million copies? The industry is really in a bad place.

No, this likely has to do with licensing. Look at something like Rayman Origins for an example of a game that is really a small investment. It actually turned a profit for UBI even though people though that it tanked.
 

Saiyar

Unconfirmed Member
Dec 12, 2007
1,969
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2 million sales to break even suggests around about $40 million in costs. I am amazed that much is considered a smaller investment.
 

Forever

Banned
Jul 7, 2010
6,717
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Man what.

This was supposed to be a sure thing; modest investment, small risk. What exactly was the budget on this and why?
 

sflufan

Banned
May 5, 2007
6,841
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This is the dumbest fucking industry in existence. If it were a biological organism, it would be too stupid to live.
 

Socreges

Banned
Jun 7, 2004
42,467
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The irony here is that South Park's art design came from being incredibly easy and cheap to animate.

I don't understand how it's so costly to make. Parker/Stone must get some money from THQ for the license and some royalties on each copy sold?
 

Conflict NZ

Member
Jul 19, 2007
3,204
0
1,025
Yes because it's a full big budget release. It's not a tower defense game or anything.

Though I don't know how it got THIS big budget. Did Matt and Trey charge them out the ass to use the South Park name or something?

It takes a lot of work to create crappy graphics.
 

linko9

Member
Apr 28, 2011
4,500
0
0
No, this likely has to do with licensing. Look at something like Rayman Origins for an example of a game that is really a small investment. It actually turned a profit for UBI even though people though that it tanked.

I'm assuming they took all of the expenses, including licensing fees, into what they term their "small investment." If you spend money on the game, in whatever form, that's part of the monetary investment in that game, which they have termed "small." To be fair, that surely speaks more to delusion on their part than to the inherent difficulty in making a profitable game.