To be fair, this is specifically not something Terminal Reality are aiming to make. I don't think the game is looking particularly good going by this footage, but this isn't a "shoot as many zombies in the face as you can" game, as you put it.
I really like that there are these three kind of legitimate, ongoing takes on TWD universe. The TV show, the comics and the game (TT) all do their own thing within their respective mediums telling this harrowing, and hopeless tale.
Adding in more games though... especially a cheap looking title like this just dilutes the TWD as a gaming entity, imo.