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[mcrommert]

Looks like Xbox One price is about to go back up
http://news.xbox.com/2014/12/xbox-one-final-chance-to-buy-for-349?utm_source=dlvr.it&utm_medium=twitter

Don’t forget, the limited-time pricing of $50 off ends this Saturday, Jan. 3, so be sure to take advantage of this offer before it’s gone and check with your local retailers for additional holiday deals.

It Ends January 3rd

 

[JinjoUnchained]

Surprised. I don't think they can afford to go back to $400 after holiday shoppers got used to this price.

 

[Codex5050]

I'm glad they got a bunch of sales in there, too bad it was at a loss

 

[SEGAvangelist]

They are fucking crazy if they go back up to $399.

 

[Silky]

Outrageous.

 

[Arthr2ShdsJcksn]

Big Mistake

 

[BadWolf]

They have some balls.

 

[RoboPlato]

I can't believe they're actually raising the price again. Would it have just been too much of a longterm loss to keep the price down? Makes no sense otherwise.

 

[Pai Pai Master]

I think it's gonna be a big deal long term, they needed a very strong holiday this year and they got it. Sales are going to be very weak in the new year though, especially back at the normal price.

 

[Zalman]

They'll cut it again in no time.

 

[E92 M3]

I understand the financial perspective, but doing this will not be helpful to their product.

 

[ThoughtsOfSpeaking]

Bullshit. Might be officially but I wiĺl be very very surprised if you cant get an xbox one for $350 with at least two games on January 4th.

 

[Impeccable]

I think we can figured out the NPD winner from now until at least September now.

 

[coolasj19]

They are fucking crazy if they go back up to $399.

Yeah, but pre-season doesn't matter.

 

[Ambient80]

I'm glad they got a bunch of sales in there, too bad it was at a loss

Was it confirmed that $350 was a loss? I honestly don't know.

 

[FirmBizBws]

Lol good luck selling the bone until Black Friday then, can't believe they're doing this.

 

[Skellig Gra]

Just watch all the last minute panic sales and then once it expires they'll extend it again.

 

[Eggbok]

Jan. 3rd - Last day for $349
Jan. 4th - $350 new official price
huehuehu

 

[Bessy67]

Wow. Pretty shocking that they're not keeping the price at $350, especially since they don't seem to have any big releases planned until fall...

 

[TMC]

I was planning on picking it up down the line when something else came out that I really wanted. Most likely going to move past owning one if they are going to raise the price.

 

[a Master Ninja]

What is their plan here? This will kill their momentum. Permanent price drop in a month or two when sales drop off? Do they have a slightly cheaper internal revision on deck for 2015 so they lose less money?

 

[Polk]

TBH january,february are dead months for console sales. So as well they can rise the price for few months and lower it later.

 

[RyudBoy]

I guess if PS4 outsells XB1 by 200k in Jan we'll know why.

 

[FF Seraphim]

I am going to buy a XB1 but after seeing their crazy sale they had this year and the lack of games coming out early next year I decided to do the wait and see what crazy sale they will do next holiday season. I already have a Wii U and PS4 so I am just going to wait for a crazy Halo 5 Bundle Deal.

 

[Purest 78]

Was it confirmed that $350 was a loss? I honestly don't know.

$350 with two free games and gift cards was absolutely a loss.

 

[Marcel]

Microsoft rewards itself with self-punishment? Slightly dumb and slightly erotic.

 

[mightynine]

Wouldn't be the least bit surprised if they decide to leave the price at $349 and this is just a last push to get anyone on the fence thinking the price might go up in January.

 

[maxcriden]

They lowered the price significantly for a lengthy period of time and are raising it again. I don't think I've seen any publisher do this before. Is there another example of this happening? It seems like a very unusual decision.

 

[Giriath_89]

Time for Sony to widen the gap again then.

 

[AyaisMUsikWhore]

I think they planned it correctly and got exactly what they wanted.

Mindshare


Now with more people with Xbox, they don't have to worry about there being a level of doubt when looking to buy one. The most vocal will spread the word and will cause lots of other to buy one.

Temporary or not, they did a good job in dropping that price. Getting it into a lot of hands, and executing. Now all they have to worry about is advertising more, and showing off games. They got enough of the crowd, I think this was a great idea.


Actually reading it again, it does say for the Assassin Creed bundle only. Was there another bundle that was also for $350?

 

[MWS Natural]

$299 or bust.

 

[Dead Prince]

im sure they won't go back up and just forget the price is $349. an extended holiday problem Encore Edition. don't believe them!

 

[LyleLanley]

Just watch all the last minute panic sales and then once it expires they'll extend it again.

That's what I assume will happen. Raise the price in a season that normally sees smaller sales anyways and then eventually bring it back down.

 

[Anth0ny]

Crazy. I thought $350 would become permanent. How long is this going to last?

I figure after they get their shit stomped by PS4 in January they'll go back to $350.

 

[teiresias]

Was it confirmed that $350 was a loss? I honestly don't know.

No reason to raise it back if it wasn't at a loss (or a nearly non-existant margin).

 

[keit4]

January 2015: price goes back to $400.
E3 2015: price cut announced, the Xbox One is $350 now.

 

[Xando]

See you again Holiday 2015.

 

[Yaari]

Was this discount US only? A friend mentioned interest but we're not from the US. I don't even know what the current price is of this thing lol.

 

[WhoaIsThatMars]

Still gonna wait for a Halo 5 bundle next holiday season. I'm sure I'll be able to get a bundle for $300 or less after seeing this year's sales

 

[spookyfish]

They'll cut it again in no time.

They'll probably have to.

 

[Amir0x]

Wow I really thought they were gonna keep it at that price :<

 

[Chaostar]

They're throwing away any headway they've made in Nov/Dec if they put the price back up. I still don't think they will, this is probably just a marketing ploy to grab the last few fence sitters of the year.

Actually, if they did, I'd be fascinated just to see the scale of the cliff that sales would drop off.

 

[RE_Player]

It is not shocking MS would go through with this temporary price point bullshit. Over the years they have had a clear focus on the holidays, leaving most of their game big releases and deals for the fall and winter months.

 

[Deadly Joker]

Just watch all the last minute panic sales and then once it expires they'll extend it again.

Yep lol.

 

[GnawtyDog]

Absolutely NOT. I refuse to believe it.

Good car salesman tactic right there.

 

[Toki767]

When you consider that in their minds, they only have to worry about sales during November and December, I could see them raising the price back up, expecting sales to tank in the beginning of the year anyway, and then doing another sale next holiday season.

 

[Ambient80]

$350 with to free games and gift cards was absolutely a loss.

Well yeah sure that I think there's no question. I mean just the $350 price tag. I would imagine without Kinect that would be a very small loss, if any at all.

 

[Barack Lesnar]

Looking at this from a marketing standpoint it kind of makes sense because in 6 months or however long they can announce a.... "permanent new price drop of $50 making the Xbox 1 only $349!" and get some extra sales from that, while recouping some of the losses at $399 in the months in between.

 

[Graphics Horse]

Jan. 3rd - Last day for $349
Jan. 4th - $350 new official price
huehuehu

wouldn't be surprised lol

but they do keep referring to it as $50 off.

 

[crimzonflame]

This means that they closed the deficit in NA.