I thought this was interesting because there are only a certain number of settings you are likely to have real life advertisements in.
Source: http://us.blizzard.com/en-us/company/careers/posting.html?id=10000B3Blizzard said:Franchise Development Producer
Next-Gen MMO
-Work with major consumer brands to facilitate product placement and licensing within the world of Blizzard Entertainment's next-gen MMO that enhances the gameplay experience.
-Direct strategic analysis of market trends and competition.