So is this similar to bringing in a bunch of reviewers to watch a closed showing of a movie? If thats the case how is someone expected to play through a 10hr game in the course of two days?
I believe there are rumors of EA and Ubi doing something similar with Battlefield and AC4. So could someone shed some light on what these are? Are these a new trend or something thats been going on for a while? Do other industries do something similar (I am aware the movie industry does this)?