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TVTVTVTVTV! Xbox One Goes to Hollywood

Posted in the E3 thread but felt it deserved its own thread...

I'm only a Junior around these here parts so I can't create a new thread with this article detailing the latest shmooze efforts between MS and Hollywood for the XBox One to get more TV on the console:

http://www.deadline.com/2013/06/microsoft-chiefs-urge-tv-execs-produce-xbox-one/

EXCLUSIVE: Deadline has learned the meetings were an intimate preview of next week’s E3 confab where secretive Microsoft will unveil details of the device’s new technology. Microsoft CEO Steve Ballmer was escorted by his entertainment studios president Nancy Tellem on the Hollywood visit late last week to lobby her former boss CBS chief Les Moonves, WME co-CEOS Ari Emanuel and Patrick Whitesell, and other bigwigs in the TV business about the new Xbox One. It’s all part of their effort to drum up exclusive content for it after Microsoft intends to launch 40+ new voice-controlled customized TV and entertainment apps on Xbox.

Deadline has learned that Ballmer touted “what we could do with” the Xbox One in sports, music, reality and scripted programming, promising execs that they’d see more sophisticated technology and that his company “doesn’t want to be a cable channel”. Ballmer’s trip to Hollywood will only anger more hard-core gamers who already were miffed by Microsoft’s focus on entertainment when it unveiled the product on May 21. (Xbox One will be on store shelves later this year).

The hard-core gamers fear Microsoft sees its new Xbox One more as a souped-up Internet-connected, voice- and motion-controlled cable box than a next-gen gaming console. Tellem has said Microsoft has studios in Los Angeles, London, Seattle and Vancouver producing content that merges “the story-telling magic of TV with the interactive power of the Xbox One.”

More recently, Microsoft said Steven Spielberg will create a new live-action TV show based on the Halo game franchise. Microsoft also announced a new partnership with the NFL that promises side-by-side integration of a viewer’s fantasy football stats with live game broadcasts. And the company also set a partnership with ESPN for broadcasts of other sports.

This isn’t the first time Microsoft has tried to entice Hollywood with the Xbox. Peter Chernin for one discussed producing Conan O’Brien’s talk show on the platform when the host was booted from NBC’s The Tonight Show. Hollywood’s big problem with Microsoft: it moves slowly. The Xbox One was designed to establish its primacy in the industry-wide effort to develop a single box that can handle all of a home’s entertainment needs. But company watchers have had mixed reactions to the Xbox One.

Turnoffs include the expected high price (rumored at as much as $499), the possibility that it won’t play certain used games without an additional payment, and a suspicion that it take liberties with users’ privacy for example by reporting whether a TV viewer watched certain commercials.
 
I really hope everyone expects to pay for this premium content. You're not getting that Halo TV show for free because of XBLG.
 
I really hope everyone expects to pay for this premium content. You're not getting that Halo TV show for free because of XBLG.
I would just assume that they have ads. There are certainly reasons to be upset with aspects of the console but people bashing xbox because it has loads content is annoying.
 

Rumba

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Jb

Member
Wouldn't these talks with TV execs have already happened months ago? If they showed live CBS during the reveal I thought the networks were already on board.
 
I really hope everyone expects to pay for this premium content. You're not getting that Halo TV show for free because of XBLG.

Why not? It sounds like it would be a big benefit to having Gold.

I said this in the conference thread, but as long as MS makes some geeky TV shows and movies that appeal to me as a gamer, I'm all for this. I loved Forward Unto Dawn, and my roommates enjoyed it too, even though they have never played a Halo game, and don't play games that often. The Halo show and Quantum Break sound like a great start to this effort.

Sony talks with Devs and Indis. MS talks with Hollywood.

MS opened a new division just to focus on this stuff. It's not like it's taking anything away from the games side. Think of it as an equivalent of Sony Pictures, but for MS (but nowhere near as big since they likely aren't going to do theatrical releases or anything like that).
 
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ShOcKwAvE

Member
I really hope everyone expects to pay for this premium content. You're not getting that Halo TV show for free because of XBLG.

Netflix users can pay $10/mo and get House of Cards, new Arrested Development and any other original content. It's not impossible.

Sweet.
How would this anger hardcore gamers?

A weird sense of entitlement, as if MS owes them a dedicated gaming machine.

If MS thinks they'll gain more by expanding into TV than they'll lose by moving away from games, that's their decision. I will enjoy it either way.
 
now not just a box that does television and sports, also does movies now too, even though the 360 can do that, but that is not the point anyway
 

BigDug13

Member
Sweet.
How would this anger hardcore gamers?

Because by spending so much money creating and promoting these features and signing these entertainment deals, they didn't have the money to put equivalent gaming hardware in their box compared to their chief competitor.
 

Guevara

Member
Yeah but the showstopper will be: best case scenario the Xbone sells 80M consoles in 5-7 years. And that's spread between (mostly) US, UK/Western Europe, and then the ROW.

Ok. But there are right now in America 100M cable subscribers.

Or if you're more forward thinking: 30M Netflix subscribers in the U.S.

If you're looking for a home for content, the Xbone wouldn't be my first choice.
 
D

Deleted member 8095

Unconfirmed Member
A weird sense of entitlement, as if MS owes them a dedicated gaming machine.

If MS thinks they'll gain more by expanding into TV than they'll lose by moving away from games, that's their decision. I will enjoy it either way.

Except for the fact that they clearly aren't moving away from games.
 

Miles X

Member
They said they're getting this stuff out of the way So E3 will be about games.

Are you people ignoring that on purpose or ??
 
hard-core gamers.

because these gamers have no concept of the big picture of the potential of this product. it's a gaming device, but it is being positioned to do a lot more.

Yeah, it's never bad to have options to make someone want to stay on the console, pretty sure Sony is going to do the same thing in some sort of form at E3, but it's the thing to poopoo on microsoft in every thread, lol.
 
It really is the 1990s all over again. Let me just state an irrefutable fact: you cannot marry the "storytelling power of TV with the interactive nature of games." It's a fucking pipe dream. They are two different mediums. At best, you'll get a half-baked version of what Kojima does. At worst, you get Night Trap and Sewer Shark.
 
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