Another example was EAs Sims 3 on iPhone where you could buy a radio for 0.99c
With the preview of the iPhone OS version 3.0 iPhone is allowing developers to do a bunch of new things with a large amount of new APIs.
One of these is in app DLC, as the examples shown above.
The iTunes app store has always been a level playing field allowing the consumers to really vote on value, creating a large amount of very cheap games constantly updated with new content for free.
Now with DLC coming will this help us get more from the app's, help the developers gain more revenue etc?
Or will this lead to a rise of cheap apps with hidden DLC costs etc?