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Samsung Galaxy S II ad takes shots at iPhone/Apple hipsters

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More power to them, I never liked ads that rely on mocking the competition (windows vs apple guy) but if it works for them...great. I know I love my phone, and it's not a samsung, hehe.
 
Funny commercial but nothing would make me buy a Samsung. Not being elitist but I like to have my phone's OS updated on a timely manner.
 
Cute that they think people will associate the phone with being 'a Samsung', rather than 'an Android' or 'one of them Droids'.
 
How is having more options somehow a bad thing?

Average consumers won't know what to buy and will quickly feel resentful toward the brand/provider/manufacturer when, a month or two later, their friend/coworker shows up with something better.

I think having more options is great, but I also am not a stranger to buyer's remorse.
 
Hahah @ 00:20.

"Application sequences shortened. Screen images simulated. Appearance of device may vary." in the fine print.
 
Cute that they think people will associate the phone with being 'a Samsung', rather than 'an Android' or 'one of them Droids'.
Not a bad idea, really. I have more positive feelings towards the Samsung branding than I do with Android.
Is it just me or is the screen on the S II shown in the side-by-side comparison a CG composite?
Don't they always do this for any commercials showing screens?
 
Is it just me or is the screen on the S II shown in the side-by-side comparison a CG composite?
 
Really nice ad. I love my S2. I held an iPhone the other day for a bit and the smaller screen and heavier weight threw me. I can't believe how quick I got used to a 4 inch screen.
 
Average consumers won't know what to buy and will quickly feel resentful toward the brand/provider/manufacturer when, a month or two later, their friend/coworker shows up with something better.

I think having more options is great, but I also am not a stranger to buyer's remorse.

Oh I totally understand the buyer's remorse thing. But I think you're attributing something that is inherently a personality flaw in the user as Samsung or any Android phone maker's fault.
 
Average consumers won't know what to buy and will quickly feel resentful toward the brand/provider/manufacturer when, a month or two later, their friend/coworker shows up with something better.

I think having more options is great, but I also am not a stranger to buyer's remorse.


I might just buy this. Might, if hundreds of millions of Android phones werent being sold faster and faster and faster and faster, and if marketshare wasnt shooting through the roof at a ridiculous pace.


Might...

Just might. But alas, people dont care as much as you imagine they do. Ironically, as long as their phone "just works" they tend to not give a shit about a 100mhz spec bump debuting a few weeks later. Remember, the people you are describing aren't the ones infatuated with the next new thing, they aren't the ones in lines at 7AM for their phone.
 
Is it just me or is the screen on the S II shown in the side-by-side comparison a CG composite?

2005049.gif
 
Also the iPhone 4/4S is the best selling smartphone in America. Hipsters would not be buying the mainstream phone but the less well known phone. This makes Galaxy S II owners the real hipsters.
 
Cause phone companies never fake shit in ads...
Of course they do, but if you're gonna directly compare yourself to a competitor it's different. They put the phones next to each other in the ad and the iPhone 4 wasn't altered at all. Unrealistic comparison.
 
The hipster Asian guy is pretty cute.


Hipster Android fans and hipster Apple fans should have one big brawl!!!
 
Not sure if it's convenient to describe your competition as a thriving company able to get people to line up for days in anticipation for its new product (they must be doing something right? "no, apple fanatics lol"). To me this ad is directed at people that would have got the s2 regardless of any publicity or reasons that convinced them to do so, and I honestly think it fails to pitch reasons to iPhone owners to switch teams, other than taking shots at their personal traits.
 
Good commercial. Too bad in the Android market the phone will be top spec for about 2 months.

That's true for any electronics. New iPhones only come out once a year because only one company makes them, people I think are okay with just getting whatever fits their needs rather than what has the most brand power, especially if we're talking about new smartphone owners.

But the GS2 has been the top spec android phone since like March. It didn't come to the US until September though but it's still going to be the best/one of the best phones for the next several months.
 
Also the iPhone 4/4S is the best selling smartphone in America. Hipsters would not be buying the mainstream phone but the less well known phone. This makes Galaxy S II owners the real hipsters.
Wouldn't that mean they're actually rocking Windows 7 phones then?
 
I might just buy this. Might, if hundreds of millions of Android phones werent being sold faster and faster and faster and faster, and if marketshare wasnt shooting through the roof at a ridiculous pace.


Might...

Just might. But alas, people dont care as much as you imagine they do. Ironically, as long as their phone "just works" they tend to not give a shit about a 100mhz spec bump debuting a few weeks later. Remember, the people you are describing arent the ones infatuated with the next new thing, they arent the ones in lines at 7AM for their phone.

I may be proven wrong in the long run, but I imagine the sales and market share up until now were largely due to the fact that Android flooded the market with dozens of models and was available on all carriers in any given region. Now that the iPhone is becoming increasingly available on multiple carriers in most countries, it will be interesting to see how the market share shifts.
 
Not sure if it's convenient to describe your competition as a thriving company able to get people to line up for days in anticipation for its new product (they must be doing something right? "no, apple fanatics lol"). To me this ad is directed at people that would have got the s2 regardless of any publicity or reasons that convinced them to do so, and I honestly think it fails to pitch reasons to iPhone owners to switch teams, other than taking shots at their personal traits.

Look how huge that fucking screen is, you dirty hipster.

You Americans like big stuff, right?
 
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