Hello! This wall of numbers will be comparing the weekly average of November and December. This is where comparing weekly averages is better than simple month to month because December is a 5 week month while November is only 4. I have gathered high selling software and any hardware deals for December to help show how the month might be impacted. You can go to previous prediction threads for the previous month's potential impacts.
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2010
Xbox 360 November: 1.374M / 4 = 343,500
Xbox 360 December: 1.86M / 5 = 372,000
Weekly average up 8%
PS3 November: 530K / 4 = 132,500
PS3 December: 1.21M / 5 = 242,000
Weekly average up 83%
Wii November: 1.27M / 4 = 317,500
Wii December: 2.36M / 5 = 472,000
Weekly average up 49%
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Notable Events in December
[u]Xbox 360[/u]
Numerous Monthly Deals
[u]PS3[/u]
Numerous Monthly Deals
[u]Wii[/u]
Numerous Monthly Deals
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2011
Xbox 360 November: 1.688M / 4 = 422,000
Xbox 360 December: 1.73M / 5 = 346,000
Weekly average down 18%
PS3 November: 894K / 4 = 223,500
PS3 December: 950K / 5 = 190,000
Weekly average down 15%
Wii November: 863K / 4 = 215,750
Wii December: 1.06M / 5 = 212,000
Weekly average down 2%
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Notable Events in December
[u]Xbox 360[/u]
Numerous Monthly Deals
[u]PS3[/u]
Numerous Monthly Deals
[u]Wii[/u]
Numerous Monthly Deals
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2012
Xbox 360 November: 1.259M / 4 = 314,750
Xbox 360 December: 1.4M / 5 = 280,000
Weekly average down 11%
PS3 November: 762K / 4 = 190,500
PS3 December: 635K / 5 = 127,000
Weekly average down 37%
Wii November: 420K / 4 = 105,000
Wii December: 475K / 5 = 95,000
Weekly average down 10%
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Notable Events in December
[u]Xbox 360[/u]
Numerous Monthly Deals
[u]PS3[/u]
Numerous Monthly Deals
[u]Wii[/u]
Numerous Monthly Deals
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2013
Xbox 360 November: 647K / 4 = 161,750
Xbox 360 December: 643K / 5 = 128,600
Weekly average down 20%
PS3 November: 407K / 4 = 101,750
PS3 December: 299K / 5 = 59,800
Weekly average down 41%
Wii November: 68K / 4 = 17,000
Wii December: 150K / 5 = 30,000
Weekly average up 76%
Wii U November: 223K / 4 = 55,750
Wii U December: 481K / 5 = 96,200
Weekly average up 73%
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Notable Events in December
[u]Xbox 360[/u]
First full month of Xbox One launch
Numerous Monthly Deals
[u]PS3[/u]
First full month of PS4 launch
Numerous Monthly Deals
[u]Wii[/u]
Numerous Monthly Deals
[u]Wii U[/u]
Numerous Monthly Deals
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2014
Xbox 360 November: 306K / 4 = 76,500
Xbox 360 December: 309K / 5 = 61,800
Weekly average down 19%
Xbox One November: 1,230,500 / 4 = 307,625
Xbox One December: 1.297M / 5 = 259,400
Weekly average down 16%
PS3 November: 89K / 4 = 22,250
PS3 December: 174K / 5 = 34,800
Weekly average up 56%
PS4 November: 831K / 4 = 207,750
PS4 December: 1.065M / 5 = 213,000
Weekly average up 3%
Wii November: 25K / 4 = 6,250
Wii December: 29K / 5 = 5,800
Weekly average down 7%
Wii U November: 240K / 4 = 60,000
Wii U December: 575K / 5 = 115,000
Weekly average up 92%
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Notable Events in December
[u]Xbox 360[/u]
Numerous Monthly Deals
[u]Xbox One[/u]
Numerous Monthly Deals
[u]PS3[/u]
Numerous Monthly Deals
[u]PS4[/u]
Numerous Monthly Deals
[u]Wii[/u]
Numerous Monthly Deals
[u]Wii U[/u]
Numerous Monthly Deals
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2015
Wii = Basically dead
Xbox 360 November: 72K / 4 = 18,000
Xbox 360 December: 139K / 5 = 27,800
Weekly average up 54%
Xbox One November: 1.296M / 4 = 324,000
Xbox One December: 1.376M / 5 = 275,200
Weekly average down 15%
PS3 November: 23K / 4 = 5,750
PS3 December: 29K / 5 = 5,800
Weekly average up 1%
PS4 November: 1.539M / 4 = 384,750
PS4 December: 1.582M / 5 = 316,400
Weekly average down 18%
Wii U November: 240K / 4 = 60,000
Wii U December: 463K / 4 = 92,600
Weekly average up 54%
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Notable Events in December
[u]Xbox 360[/u]
Numerous Monthly Deals
[u]Xbox One[/u]
Numerous Monthly Deals
$50 price drop on all models [3 weeks] December 9 - December 26
[u]PS3[/u]
Numerous Monthly Deals
[u]PS4[/u]
Numerous Monthly Deals
$50 price drop on 500GB model [2 weeks] December 6 - December 19
Call of Duty Black Ops 3 500GB Bundle $349 [3 weeks]
[u]Wii U[/u]
Numerous Monthly Deals
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2016 November Weekly Averages
PS4: 1.1M / 4 = 275,000
Xbox One: 1M / 4 = 250,000
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Notable Events in December
[u]Xbox One[/u]
Numerous Monthly Deals
$50 price drop on all models [2 weeks] December 11 - December 24
Final Fantasy XV
[u]PS4[/u]
Numerous Monthly Deals
$50 price drop on 500GB model [3 weeks] December 11 - December 31
Final Fantasy XV Luna Black 1TB Bundle $449 [Gamestop] [5 weeks]
Call of Duty Infinite Warfare Deluxe Edition 500GB Bundle $299 [1 week]
Final Fantasy XV
Notes:
The biggest month of the year in terms of absolute sales. However, December has fallen from November in terms of weekly average as sales concentrate more towards Black Friday in recent years. December has two massive sales days, Cyber Monday (Monday after Thanksgiving) and Super Saturday (Saturday before Christmas). After Super Saturday, holiday spending is over, so there are 4 weeks of holiday sales and 1 post holiday week.
Looking at the available data, Ill be removing 2010 averages as that was the last year where December was an actual improvement over November. There is also Wii 2013, PS3 2014, and 360 2015 that I will be removing for the following averages as those results are pretty much outliers.
Xbox
The Xbox 360 dropped by an average of 17%, with a minimum of -11% (2012) and maximum of -20% (2013).
For the Xbox One, it has only been out for two Decembers worth of data. For both, XB1 had price cut deals that ended either at the end or near the end of the month. 2014 lasted until the end of the month and saw of drop of 16%. 2015 had a $50 price drop and dropped 15%. Consistent to slightly better with how the 360 performed. This December also had a $50 drop but only lasted 2 weeks, those are the final 2 weeks of holiday spending though. The 2015 price drop had 3 holiday weeks for comparison.
Playstation
The PS3 dropped by an average 22% with an increase of 1% (2015) and maximum of -41% (2013).
PS4 in 2014 actually saw a small increase of 3%, but in 2015 had a drop of 18% despite dropping the price $50 for 2 weeks thanks to hardware bundle launches in November. PS4 in 2016 had the PS4 Pro launch in November but had a $50 price drop for 3 weeks. The last two holiday weeks and the post holiday week.
Nintendo
The Wii dropped an average of 6% with a minimum of -2% (2011) and maximum of -10% (2012).
The Wii U has actually performed amazingly (relatively) in December compared to Xbox One and PS4. It has seen an increase every year it has been out (besides launch). It has average an increase of 73%, with a minimum of 54% (2015) and maximum of 92% (2014). 2014 did have Smash Wii U launch in the final week of November so hardware would have been moving thanks to that as well.
Recap
December sees increases in total sales from November, but it seems like Wii U is the only console seeing weekly average increases as well.
The biggest December ever recorded between the 7th and 8th gen was the Wii with 3,810,000 back in 2009. Second biggest? Wii again with 2,360,000 in 2010.