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[lastmessiah]

In theory, couldn't they now pull Candy Crush from the iOS app store?

 

[jakinov]

That would hurt Microsoft more than it would hurt Apple.

 

[lastmessiah]

That would hurt Microsoft more than it would hurt Apple.

In the short term, sure. But I don't think MS cares about short term plays.

 

[jakinov]

In the short term, sure. But I don't think MS cares about short term plays.

No it would hurt Microsoft long term and short term because apple will never cave on this. Apple had a lot of popular games, games more popular than candy crush it won’t matter to them. People will play something else or play clones.

 

[ManaByte]

Apple doesn't care. They have Apple Arcade and no one is going to be allowed to compete with that on their platform.

 

[Cert.in.Death]

Not enough leverage to break through that barrier.

There is no hurdle that could not be overcome technologically. The singular issue is licensing and whether Apple would ever allow MS to offer a competing distribution channel without paying proper royalties.

That said, Apple has never been dependent on the IPs that Microsoft now owns. MS wants access to the line of Apple devices more than Apple wants their audience to have access to MS games.

 

[llLeonhart]

In the short term, sure. But I don't think MS cares about short term plays.

In the longterm as well.

As long as Apple don't mess up their formula(or I guess if Android phones manage to get way better optimized, which is unlikely due to it's open nature, and lack of standardization across different devices) , 90% of people will not swap for androids for Gamepass, let alone candy crush.

And even if they do on a whim, they'll swap back first chance they get.

 

[Oddvintagechap]

Apple would not care.

Another company would fill in the gap.

 

[Kacho]

Apple doesn’t give a fuck! Remember, they nuked Fortnite without batting an eye.

 

[Ass of Can Whooping]

Lol no

I doubt they'd even notice if they lost Candy Crush