And, you know, do some damn QA on the hardware before shipping it.
I have zero faith in MS as a hardware company, due to the endless reliability issues with the 360. The next 12 months or so will be interesting, with the Surface and Xbox3, to see if they have learned costly lessons from the past and can start producing top tier hardware. The more complex they make the design of the next Xbox, the more chance of another hardware fiasco.
360 has been nearly flawless since mid 2008, and the red ring issues were well alerted to MS long before its launch. It was a calculated move to get a year jump on Sony to change the face of the console market and it worked. Retro-actively they extended all those RROD warranties to 3 years and covered most if not all people who had issues. In the end, Sony is in shambles (for many reasons) and the 360 has gained monumental ground in market share in just 2 generations. Calculated move.. with risks that paid off.
Hardware wise, they are pretty rock solid .. minus the launch of the 360.. which they knew all about in advance. But as a consumer you have the right to be concerned, but just know that they are a good hardware manufacturer just not the best, since software is their forte. I think looking to Surface is a valid ideal ... so we'll see how that goes.