SuperDowns
Banned
You can't blame Mr. Butler. He has held every position but CEO.
http://en.wikipedia.org/wiki/Kevin_Butler_(character)#Titles
-
Hey Guest. Check out your NeoGAF Wrapped 2025 results here!
Playstation Vita ads are up
- Thread starter Wario64
- Start date
You can't blame Mr. Butler. He has held every position but CEO.
http://en.wikipedia.org/wiki/Kevin_Butler_(character)#Titles
GraveRobberX
Platinum Trophy: Learned to Shit While Upright Again.
That's the best SCEA can come up with for this so called 50million dollar ad campaign push LOL
Europe at least keeps you interested till the end, the US one feels like parts of other commercials stitched together just with a person holding a Vita
Europe at least keeps you interested till the end, the US one feels like parts of other commercials stitched together just with a person holding a Vita
Good stuff for both regions. The EU ad is more momentus, fitting for a hardware launch. US is a bit laid back, but squarely targets the Call of Duty audience.
Despite the ZOMGWEIRD accents, I think the EU ad would play fine in the US. Certainly in the east coast liberal elite cities.
I'm a little surprised the US ad features Unit13 over Uncharted. Both games have Teh Gunz, and Uncharted is a lot prettier. I guess the 3G leaderboard thing is a cool hook.
Despite the ZOMGWEIRD accents, I think the EU ad would play fine in the US. Certainly in the east coast liberal elite cities.
I'm a little surprised the US ad features Unit13 over Uncharted. Both games have Teh Gunz, and Uncharted is a lot prettier. I guess the 3G leaderboard thing is a cool hook.
Officerrob
Banned
For the less informed, that U.S add screams, "Oh look, it's PSP"
Subterranean
Member
Love the EU one.
bigtroyjon
Member
Figured they would put them all out there at once. I don't understand holding back commercials, companies dropped 3.5 million on Superbowl ads and still put them up on Youtube ahead of time.
nintendors
Member
so that's the so called "Self-Respected male in his 20s who won't feel ashamed playing our vitaah"
hardcastlemccormick
Banned
I've seen way better footage of Unit 13. What the heck did they do there? Goodness gracious.
I think I saw 'simulated screen' in the bottom corner at the start. They didn't do a great job simulating it framerate wise, I guess
Metalmurphy
Member
EU ad really brings me back to those old PS1 ads.
GraveRobberX
Platinum Trophy: Learned to Shit While Upright Again.
StoppedInTracks
Member
WTH at the top comment:
البوابه الرقميه
لايك
البوابه الرقميه
لايك
Move out of the sticks.
I think the 3G part of the Unit 13 multiplayer is that you can challenge anyone's score or time in a lot of different scenarios and gamemodes. You can create rivalries with friends and strangers, stuff like that.
It also uses a lot of the NEAR features, I believe. So you could just pass someone on the street and you'd receive a particular challenge with a reward for beating it, etcetera.
It's not "live" multiplayer at all, but the game is packed with social features.
It also uses a lot of the NEAR features, I believe. So you could just pass someone on the street and you'd receive a particular challenge with a reward for beating it, etcetera.
It's not "live" multiplayer at all, but the game is packed with social features.
People will assume it's for whatever Android phone is releasing this month. Lol.
The money spent for the EU one could have probably founded a couple of AAA Vita games and yet it doesn't tell anything about the Vita to the average Joe rather than "oh, it's a new PSP kind of thing".
It's a pretty nice ad mind you, but I hope more "practical", features-focused ads will follow. Like the iPhone apps ones.
The US one is pretty bad.
It's a pretty nice ad mind you, but I hope more "practical", features-focused ads will follow. Like the iPhone apps ones.
The US one is pretty bad.
sixteen-bit
Member
worst ad campaign ever
nintendors
Member
Diprosalic
Banned
both are beyond terrible.
PetriP-TNT
Member
The EU one had cool transitions!
With good frame rates while you are at it. Fake it if necessary. You know how to do that.
It's one of 3 commercials.
Officerrob
Banned
It's a #Gamechanger
The Technomancer
card-carrying scientician
Am I the only one who thinks that the NA ad looks like thirty seconds of people looking embarrassed to be playing Vita in public?
MikeE21286
Member
I hope new ads focus on different aspects of the Vita (that are still yet to be fleshed out more thoroughly). Mainly the aspect of transferrence between the PS3 experience on the go with continuing your proress in some manner.
bigtroyjon
Member
Auto_aim1
MeisaMcCaffrey
If you mute the sound, yeah.
Again, like most people here, the EU ad is pretty decent.
MikeE21286
Member
well that definitely seems better.
Not too thrilled with either of these. The US one is just ridiculous street-cred underground socially awkward outcast bro nonsense. It's not cool, it's not appealing, it just makes me want to hide my eyes in shame.
EU one, better, inspiring, creative but ... they don't actually show the system, don't reveal features nor price, and don't show any games. I think that's necessary. Maybe not in every ad, but in some of them. Just hanging the brand in front of people doesn't create appeal for the product.
Vita's strength as a device is its complete suite of control options, cameras and connectivity. No skimping. Why not show off that strength?
EU one, better, inspiring, creative but ... they don't actually show the system, don't reveal features nor price, and don't show any games. I think that's necessary. Maybe not in every ad, but in some of them. Just hanging the brand in front of people doesn't create appeal for the product.
Vita's strength as a device is its complete suite of control options, cameras and connectivity. No skimping. Why not show off that strength?
Father_Brain
Banned
^^^ Pretty much what you said.
The Euro ad (and Double Life before it) is very well-made for what it is, but it doesn't do that much to actually sell the product.
The Euro ad (and Double Life before it) is very well-made for what it is, but it doesn't do that much to actually sell the product.
Plinko
Wildcard berths that can't beat teams without a winning record should have homefield advantage
I absolutely despise the US ad.
1) The "3G Gaming" overlay while the guy is playing a first-person shooter is incredibly misleading and should be defined as false advertising.
2) As someone said earlier, it shows nothing about the machine's strengths.
I guess Sony was right when they said they were targeting guys in their 20's who play games more than 8 hours a week. What a shame.
1) The "3G Gaming" overlay while the guy is playing a first-person shooter is incredibly misleading and should be defined as false advertising.
2) As someone said earlier, it shows nothing about the machine's strengths.
I guess Sony was right when they said they were targeting guys in their 20's who play games more than 8 hours a week. What a shame.
Lagspike_exe
Member
EU ad is awesome.
Pie and Beans
Look for me on the local news, I'll be the guy arrested for trying to burn down a Nintendo exec's house.
Both regions' efforts are awful.
- The US versions lack any excitement to them at all. Hell, the dumb dis-interested looking actors get more facetime than the actual system or gameplay footage. Show, don't tell, thats what made the Kevin Butler ads a cut above the rest. To its benefit it does at least make people look at the 3G version over the WiFi, thats at least a bullet point conveyed. Unlike...
- The EU ad because its just a brand awareness thing. You could slip PSP or PS3 into the end of that mini-movie and the message would be un-altered. This isn't gonna get the product into peoples heads in any way and says even less about why you'd want it. You may like it as a 'thing', but as a marketing tool for a new platform it fails completely.
- The US versions lack any excitement to them at all. Hell, the dumb dis-interested looking actors get more facetime than the actual system or gameplay footage. Show, don't tell, thats what made the Kevin Butler ads a cut above the rest. To its benefit it does at least make people look at the 3G version over the WiFi, thats at least a bullet point conveyed. Unlike...
- The EU ad because its just a brand awareness thing. You could slip PSP or PS3 into the end of that mini-movie and the message would be un-altered. This isn't gonna get the product into peoples heads in any way and says even less about why you'd want it. You may like it as a 'thing', but as a marketing tool for a new platform it fails completely.