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"Sony Just Schooled Nintendo on the Value of Gaming" -Blommberg

J

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Their headline title; not mine
*also typo-ed Bloomberg in title
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While the world was losing its head over Pokemon Go, and Nintendo investors started to understand how little it would help that firm's earnings, Sony has been counting the cash on its long-standing portfolio of games and games consoles.CEO Kazuo Hirai ought to be mightily chuffed to tell shareholders that instead of the 39 billion yen ($377 million) net loss analysts had been expecting for the June quarter, he was delivering a 21.2 billion yen profit. Most of that reversal of fortune comes from "a significant increase in PS4 software sales including sales through the network," Sony said Friday. At the same time, operating margins at the game and network services business were helped by a reduction in the cost of hardware to build the PlayStation 4.
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If there's a lesson to be learnt for those who'd bet on Pokemon Go's sudden rise, it's to never discount the value of long-term customer loyalty for the excitement of a short-term craze.
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http://www.bloomberg.com/gadfly/articles/2016-07-29/sony-profits-from-loyalty
 
Wow - that's beating the forecast into the ground

Has the yen dropped any? I think that would strengthen the money they're making in the west, right?
 
Pokemon Go might not be making money for Nintendo but it is making money. This article seems pretty eager to discount it.
 
Sony continues their success from a console that has been practically monopolizing the market for 2.5 years and has a very busy quarter filled with games and exclusives.

Nintendo is hot off their biggest console bomb and an extremely quiet release schedule, and is gearing up for the next big thing. In the meantime here's a mobile game that some fickle investors greatly overestimated the value of before realizing what they did wrong.

The article reads like console war nonsense.
 
Yep. This is what I have been saying all along. If you are in the video game industry you have to invest in video games. You have a consumer base willing to spend $60 on games week after week and all Nintendo wants to do is chase the casual market.

Glad to see Sony get rewarded for focusing on their core users.
 
Weird article.

Yes, Sony's turning a corner. Half because the PS4 is doing well, half because they stopped the bleeding in the other units.

Yes, Nintendo's had a weird couple weeks, mostly because their newest investors apparently don't know what they bought.
 
Man, those numbers by Sony look pretty great.

It must be the first time in quite a while that they beat a forecast, isn't it?

PS4 is by any and all measures a home run from Sony.
 
When did Nintendo "discount the value of long-term customer loyalty for the excitement of a short-term craze"?

I'm pretty sure Nintendo is catering to both with mobile and the NX.
 
I thought the OP was just a few quotes that tried to make the comparison between Sony and Nintendo.

But nope...that was just it.

Is like the guy knows Pokémon Go grabs headlines, so he threw some random mentions and tried to make a case around it.
 
Too bad they can't school anyone with their flop smartphones and handheld.
Nice clickbait article tho. More pls. We need more.
 
Yeah, totally Nintendo's fault, that their investor's don't get it!
Shame on you!
What sales have to do with stock market, that's something, somebody has to explain to me.
 
If there's a lesson to be learnt for those who'd bet on Pokemon Go's sudden rise, it's to never discount the value of long-term customer loyalty for the excitement of a short-term craze.
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Isn't this what Nintendo has been saying about the mobile market since the beginning
 
"investor greed doesn't pay off again" would have been a better headline. Anybody who has been following Nintendo's stock for the past couple of years is not at all surprised by what has happened recently and they're still up over 100% since they announced they were going to start making mobile games. So what exactly is the problem?
 
Nintendo itself never bet on the success of Pokemon GO ! to carry the company or change things, they knew it was a single mobile title.

that said, GO made many gamers happy , and go outside and socialize, i think that has to count for something in this world
 
It's almost like one of these companies has a product that's already sunsetted and is putting all their resources into the next one which hasn't even been revealed yet, and the other has a product that probably hasn't peaked yet.

Oh, wait, this article is comparing Pokemon Go to PS4?

Also, the quote about long-term customer loyalty is an especially dumb one since PS4 is so popular mostly because it cannibalized people off other platforms, and is coming off the heels of PS3 (which saw a massive exodus to Xbox and Wii) and PS Vita (which showed that Sony handhelds had virtually no long-term loyalty).

Not to mention that Nintendo's first-party brands have far more loyalty than any of Sony's own software brands.
 
mp1990 said:
have you guys heard the news?????? nintendo is DOOMED!!!!!!! take that dorks
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These posts are getting increasingly annoying. It's not even like people are actually saying Nintendo is doomed, it's mostly Nintendo fans trying to preemptively deflect any form criticism.
 
Azuran said:
It's just too bad Sony gets schooled in pretty much everything else.
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Don't their movies make some profit? I mean, Gaming is obviously Sony's most successful division, but I don't think everything else is a sinking ship, just most of it doesn't have nearly the same level of management as Playstation.
 
Financial Aphasia
Reads like utter nonsense when someone writes about a business without understanding how the industry works.
 
FlashbladeGAF said:
Isn't this what Nintendo has been saying about the mobile market since the beginning
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Haha, yup.

Everyone's been going "why aren't you getting in mobile why aren't you getting in mobile" for years and the minute they get some spitfire shit on mobile, you got someone out there goin' "DON'T DISCOUNT THEM CORE GAMERZZZZZ"

Some spitfire shit, incidentally, based on one of their longest running and most well-cared for properties.
 
Pokemon Go is currently the hotness but for people like me I eventually crawl back to a console or handheld after a week because of the shallowness of the mobile game.
 
Does Savage apply to this?

That totally reads like a fanboy post. I expect more from Bloomberg. Then again, I have seen similarly worded articles on other subjects with other companies.

I take that back, confusing them with Forbes.

Forbes contributors.
 
My takeaway: Instead of investing in Niantic to make the biggest mobile game ever, Nintendo should have a good selling console...or something.
 
Hmm. All companies have ups and downs. Sony is in a better place right now. But how were they doing when the Wii and DS were printing money? Oh yes I remember, pissing all the PS2 money down the drain with the PS3's shitty launch.
 
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