• Hey, guest user. Hope you're enjoying NeoGAF! Have you considered registering for an account? Come join us and add your take to the daily discourse.

Destiny is UK's biggest ever new IP launch

Striek

Member
So because PS4 version didn't sell that much bigger than XBO version, some think Sony wasted money for marketing and exclusive content? LOL

Destiny deal isn't just US and UK, I know shocking. Also if it wasn't for the exclusive marketing the ratio of sales will be much lower for PS4 (in UK), probably less than 1:1, since Xbox crowd are mostly into shooters.

I'm not impressed with the XBOne ratio of sales because the PS4 had the lead on marketing, I'm impressed because there was a presumption the PS4 had a greater lead in hardware sales (%).

Xbox fans are into shooters moreso than PS fans is a fallacy, and the effects of exclusive marketing can be exaggerated. Case in point; Call of Duty sold a fuckload on PS3, basically the same as the X360 in western markets in respect to install bases. Same with GTAV.
 
You keep saying the Xbox crowd is into shooters. You forget the likes of Call of Duty sell very well on Playstation consoles, Battlefield too and the Killzone games are hardly a bomb at retail either.

Those are the bigger titles.

Every multiplatform shooter used to sell better on Xbox. Every single one.

I think it is fair to say that the shooter and sports crowd will always favour xbox over PS, if only for the controller.
 
I take a different approach to this.

This is a BUNGIE developed game. Everything about this title, the developers, and its pedigree scream Xbox Faithful. For the creators of Halo to produce a title, and have it sell MORE on a PlayStation platform, that is something totally unprecedented. Irrespective of marketing speak, the sales being stronger on the PS4 than Xbox One are just another example of how consumer interest is shifting and how brand recognition is slowly passing away.


That's a really odd way of looking at it considering that GTA 4 and GTA 5 sold more on the 360 than they did on the PS3, despite the GTA series being closely linked to the PS2.

And that was an actual video game, whereas Bungie is the developer - in the public conscious (the real public conscious outside of GAF), devs aren't associated with consoles, the IPs are. '

It's pretty clear that a brand new AAA IP will always sell better on the system with the larger userbase. I don't think you'd be able to argue against that, at least with any empirical evidence.
 

Mario007

Member
If Sony wants to truly pull ahead of the Xbone in the UK they need to start offering some free game bundles and be as aggressive in that department as MS. As it is, the Xbone seems to be slowly pulling back marketshare each week. Not by any significant margin, mind.

That has lead to this small gap in sales between the two for Destiny. I expect the split to be bigger in PS4's favour after launch week, but who knows. If it doesn'*t grow, Sony has to be disappointed.

Uh...despite the price drop and all the free bundles Xbone hasn't outsold the PS4 since Titanfall, I think? So I hardly call that closing the gap.
 
C'mon don't try to strawman this, I didn't say shooters sell like shit in PS platforms, I'm talking about attach rate, Xbox has bigger attach rate for shooters games (In US and UK).

Well to be honest I thought you was going to go down the "dude bro" crap routine. Apologies
 

Gurish

Member
I dont know why people keep bringing up this exclusive marketing like it makes much different to sales, ms has the exclusive marketing for fifa and cod yet they sold better on ps4 sony had the asscreed exclusive marketing last gen yet it sold better on 360 here, they dont make much difference in reality.

Madden in the states is a recent example as well, bundled with X1 (and unlike Destiny's bundle- at no additional cost) and promoted with X1, yet the PS4's version topped X1's including its bundle sales.
 
Those are the bigger titles.

Every multiplatform shooter used to sell better on Xbox. Every single one.

I think it is fair to say that the shooter and sports crowd will always favour xbox over PS, if only for the controller.

Sure, there is nothing wrong with that. I'm sure Sony would like more of that cash from those genres. They have certainly got a great controller this generation for a start, huge improvement on the DS3.
 

dolemite

Member
I have Battlefield 3 which was the best-selling entry in the series at just barely over 400,000 units. I don't have an exact number because we didn't have the splits for the limited edition.

I'll round my Destiny estimate to 400,000 since the margin of error is extremely small.

If Destiny barely outsold Watch Dogs, that would be horrible actually.
 
I think people are forgetting that this game wasn't marketed for the Xbox One AND the 360. Which makes the fact that 50% of all Destiny games were sold under the Xbox brand without ANY marketing even more impressive.

This has to be a first.
 

Striek

Member
I think people are forgetting that this game wasn't marketed for the Xbox One AND the 360. Which makes the fact that 50% of all Destiny games were sold under the Xbox brand without ANY marketing even more impressive.

This has to be a first.

First of what?

AC wasn't marketed for Xbox, sold fine, AC:Unity wont be marketed for PS, will sell fine, CoD sells fine on PS and GTAV sold fine on Xbox.

And by fine I mean sold better on whatever platform had the most hardware sales in whatever country you look at.
 
That's a really odd way of looking at it considering that GTA 4 and GTA 5 sold more on the 360 than they did on the PS3, despite the GTA series being closely linked to the PS2.

And that was an actual video game, whereas Bungie is the developer - in the public conscious (the real public conscious outside of GAF), devs aren't associated with consoles, the IPs are. '

It's pretty clear that a brand new AAA IP will always sell better on the system with the larger userbase. I don't think you'd be able to argue against that, at least with any empirical evidence.

Dark Souls opened better on PS3 than 360 in the UK.

And really, it's just as much Demon's Souls as Destiny is Halo.

Speaking of Halo, Destiny first week > any Halo game. Congrats Bungie!
 
I think people are forgetting that this game wasn't marketed for the Xbox One AND the 360. Which makes the fact that 50% of all Destiny games were sold under the Xbox brand without ANY marketing even more impressive.

This has to be a first.

So you've already forgotten about mostly every exclusive advertising in the past and the most recent Madden sales in the US that was tied to Xbox but PS sold more?
 
Sure, there is nothing wrong with that. I'm sure Sony would like more of that cash from those genres. They have certainly got a great controller this generation for start, huge improvement on the DS3.


No doubt about it, but just compare the gamescom and E3 conferences from both companies.

Xbox is about the big blockbuster games while Playstation is more about having something for everyone. Its been like this for a while now.

The splits will be interesting with games like AC, GTAV and racers like project cars.

With shooters and sports games? Im expecting them to sell more on Xbox, no matter the PS marketing.
 

Chobel

Member
I'm not impressed with the XBOne ratio of sales because the PS4 had the lead on marketing, I'm impressed because there was a presumption the PS4 had a greater lead in hardware sales (%).

Xbox fans are into shooters moreso than PS fans is a fallacy, and the effects of exclusive marketing can be exaggerated. Case in point; Call of Duty sold a fuckload on PS3, basically the same as the X360 in western markets in respect to install bases. Same with GTAV.

If we're talking about UK/US then it's not a fallacy, shooter games have higher attach rate in Xbox.
 
Those are the bigger titles.

Every multiplatform shooter used to sell better on Xbox. Every single one.

I think it is fair to say that the shooter and sports crowd will always favour xbox over PS, if only for the controller.

BF4 has sold more on PS3 than on X360 (if you are talking about worldwide sales). Could be the same with BF3 actually. PS4 version of FIFA 15 will also absolutely trash Xbox one version in worldwide sales.
 
If the US has the same attach rates as the UK, then we may see XBone Destiny outsell PS4 Destiny (even with the bundles included).

Splits are going to be close in the US also. I think the Xbone version was ahead of the PS4 standalone game also, but of course the PS4 bundle plus the standalone sku puts PS4 Destiny sales ahead.
 

Empty

Member
pretty good that it's sold about what you'd expect given the hardware sales of each system here (bar ps3 which has dropped harder, curious). despise platform specific marketing, and destiny has had a level of it that i've never seen before. just awful.
 
No doubt about it, but just compare the gamescom and E3 conferences from both companies.

Xbox is about the big blockbuster games while Playstation is more about having something for everyone. Its been like this for a while now.

The splits will be interesting with games like AC, GTAV and racers like project cars.

With shooters and sports games? Im expecting them to sell more on Xbox, no matter the PS marketing.

I see what you are saying, the likes of Ori and the Blind Forest are a good start for MS in terms of diversity on Xb1, it's a beautiful looking game and I'll be there day one. I would like to see more variety from MS, however I can understand their "ain't broke don't fix it" attitude when it comes to shooters, racers etc.
 
So you've already forgotten about mostly every exclusive advertising in the past and the most recent Madden sales in the US that was tied to Xbox but PS sold more?

Umm, the PS4 has a larger userbase than the XBO. A marketing deal can bridge that gap, but that gap will almost always exist.

Dark Souls opened better on PS3 than 360 in the UK.

And really, it's just as much Demon's Souls as Destiny is Halo.

Speaking of Halo, Destiny first week > any Halo game. Congrats Bungie!

You realize that Demon's Souls didn't have an exclusive marketing deal with Microsoft right?

I'm commenting on the ability for a platform to equal sales of a game to its rival when the rival has a significantly larger userbase ALONG with an exclusive marketing deal for said game.
 
Probably without the marketing deal Destiny would have sold more on Xbox one thanks of the Bungie fanbase. It's like a multiplatform Naughty Dog game with exclusive marketing for Mcirosoft, no way PS users won't buy it.

Destiny sold very well despite the small install base. I think that, thanks to the marketing, it will have stronger legs on PS4.
 
BF4 has sold more on PS3 than on X360 (if you are talking about worldwide sales). Could be the same with BF3 actually. PS4 version of FIFA 15 will also absolutely trash Xbox one version in worldwide sales.

That the thing. Worldwide. PS4 Destiny worldwide will wipe the floor with Xbox one. Thats not the point. Same thing with FIFA

In the US/UK the best PS platforms get is Parity (which is still good considering the install bases of both consoles). Expect the exact same thing with FIFA in 2 weeks.

At this early stage in the generation, shooter fans and sport fans still are more likely to get a Xbox over a PS, or at the very least both.
 
That the thing. Worldwide. PS4 Destiny worldwide will wipe the floor with Xbox one. Thats not the point.

In the US/UK the best PS platforms get is Parity (which is still good considering the install bases of both consoles)

At this early stage in the generation, shooter fans still are more likely to get a Xbox over a PS, or at the very least both.

Sure in US and UK the ratio will be a lot better but still considering the lead PS4 has (and it's growing every week) I really don't see how it's enough for parity for Xbox versions. This is only first week and it was 50/50 for PS/Xbox plarforms. Considering how PS platforms move a way more hardware at the moment even in UK and US the legs should be better on PS platforms even if Xbox platforms have higher attach rate for Destiny.
 

wyp100

Member
I have Battlefield 3 which was the best-selling entry in the series at just barely over 400,000 units. I don't have an exact number because we didn't have the splits for the limited edition.

I'll round my Destiny estimate to 400,000 since the margin of error is extremely small.

My maths was slightly off. Chart-Track tells me it recently updated its 2014 market coverage from 90% to 95%, which means officially Destiny is No 17 behind COD, FIFA, Battlefield and GTA games.

Watch Dogs is No 20.
 

Percy

Banned
That the thing. Worldwide. PS4 Destiny worldwide will wipe the floor with Xbox one.

This is pretty much it. I am honestly laughing my ass off at posts saying the PS4 marketing was wasted because it has "only" a 10% lead in the UK. Only other territory it might be that 'close' is the US, but everywhere else? It will be a slaughter.
 
I'm not impressed with the XBOne ratio of sales because the PS4 had the lead on marketing, I'm impressed because there was a presumption the PS4 had a greater lead in hardware sales (%).

Xbox fans are into shooters moreso than PS fans is a fallacy, and the effects of exclusive marketing can be exaggerated. Case in point; Call of Duty sold a fuckload on PS3, basically the same as the X360 in western markets in respect to install bases. Same with GTAV.

Sony is not as preoccupied by the lead in software as it is by the lead in hardware. Of course they would be happier if the PS4 version sold even more than it did. But it seems to me that they are much more interested in the impact the title had in driving their console sales...
 

GavinGT

Banned
This is pretty much it. I am honestly laughing my ass off at posts saying the PS4 marketing was wasted because it has "only" a 10% lead in the UK. Only other territory it might be that 'close' is the US, but everywhere else? It will be a slaughter.

But that would be the case regardless of the marketing push.
 

SMOK3Y

Generous Member
Uh...despite the price drop and all the free bundles Xbone hasn't outsold the PS4 since Titanfall, I think? So I hardly call that closing the gap.

do you mean games or hardware? as XBone hasn't outsold PS4 since launch iirc
 

kruis

Exposing the sinister cartel of retailers who allow companies to pay for advertising space.
Hopefully cross-gen wil soon come to an end with that 82/18 split between current and last-gen

Games development is like steering an oil tanker, it takes time before you see a change of direction. If Ubisoft/Activision/EA/etc decide to stop all crossgen development, you'll see the result in 2016.
 

Fdkn

Member
People still playing on last gen consoles are the ones that dont run to buy things on day one. Last gen versions of crossgen games have all improved their share overtime and pricedrops happen faster on them too. Also ps3 in the UK was allways behind vs 360.


I dont find the numbers that surprising at all.
 

gtj1092

Member
Why is everyone acting like this is the first exclusive marketing deal in exsistance. I'm more surprised at the debut being similar to watch dogs. Thought Destiny would be way bigger.
 

Smurf

Banned
Think a Bungie game selling more on the current Playstation console than Xbox is quite incredible, brand attachment is much more powerful than a marketing campaign. If Naughty Dog decided to make a multi-platform game that sold better on Xbox I seriously doubt it'd be considered it a failure.
 
Top Bottom