Phil Spencer thread number 342353 this month
Xbox chief Phil Spencer has admitted that he doesn't know whether Microsoft will be able to overtake Sony this generation, acknowledging that PS4 has a "huge lead" over Xbox One.
Asked whether Microsoft could beat Sony this gen during a panel at the 2015 GeekWire Summit, Spencer told the audience: "You know, I don't know. You know, the length of the generation... They [Sony] have a huge lead and they have a good product. I love the content, the games line-up that we have.
Spencer said that he felt Microsoft had "fundamentally lost... the trust of our most loyal customers" around the time of the Xbox One's launch. "Whether it's always-on, used games, whatever the feature was, we lost the trust in them that they were at the centre of our decision-making process," he said. "Were we building a product for us, or were we building a product for gamers? And as soon as that question came into people's minds and they looked at anything, whether it was the power of our box, our launch line-up, microtransactions, any of the features that you talked about, what you find is very quickly you lose the benefit of the doubt. You lose your customer's assumption that the reason you're building your product is to delight them and not just build a better and more maybe manipulative product.
Regaining that confidence amongst the team was "job number one" when Spencer took over the role as head of Xbox last April, he adds, "and being very forthright with them about where we were and our ability to do things like beat Sony was critical. What I've seen in the 18 months that I've been in the role is the team is getting more work done in a day than I would expect.
Some more stuff from the interview in the article. An interesting read. I suggest reading it all before commenting.
http://www.videogamer.com/news/spencer_i_dont_know_if_xbox_one_can_beat_ps4.html
Xbox chief Phil Spencer has admitted that he doesn't know whether Microsoft will be able to overtake Sony this generation, acknowledging that PS4 has a "huge lead" over Xbox One.
Asked whether Microsoft could beat Sony this gen during a panel at the 2015 GeekWire Summit, Spencer told the audience: "You know, I don't know. You know, the length of the generation... They [Sony] have a huge lead and they have a good product. I love the content, the games line-up that we have.
Spencer said that he felt Microsoft had "fundamentally lost... the trust of our most loyal customers" around the time of the Xbox One's launch. "Whether it's always-on, used games, whatever the feature was, we lost the trust in them that they were at the centre of our decision-making process," he said. "Were we building a product for us, or were we building a product for gamers? And as soon as that question came into people's minds and they looked at anything, whether it was the power of our box, our launch line-up, microtransactions, any of the features that you talked about, what you find is very quickly you lose the benefit of the doubt. You lose your customer's assumption that the reason you're building your product is to delight them and not just build a better and more maybe manipulative product.
Regaining that confidence amongst the team was "job number one" when Spencer took over the role as head of Xbox last April, he adds, "and being very forthright with them about where we were and our ability to do things like beat Sony was critical. What I've seen in the 18 months that I've been in the role is the team is getting more work done in a day than I would expect.
Some more stuff from the interview in the article. An interesting read. I suggest reading it all before commenting.
http://www.videogamer.com/news/spencer_i_dont_know_if_xbox_one_can_beat_ps4.html
