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2016 Summer Olympics |OT| August 5th - August 21st

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Guinea, Equatorial Guinea... and Guinea Bissau?

What

Map_of_Three_Guineas.jpg

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Are you guys seriously going to dominate the talk about the ceremony again now? For fuck's sake NBC, that was like 90 minutes ago.
 
It seemed odd to put that much focus on a supermodel. But it is Rio...
It's because of the famous song Garota de Ipanema (Girl from Ipanema). The lyrics actually make sense to use a supermodel because it talks about how is pleasant to see the girl walking, etc.
 
We think it's important to give the context to the show. This opening ceremony will be a celebration of Brazilian culture, of Rio, of the pageantry, the excitement, of the flare that this beautiful nation has. We think it's important that we're able to put that in context for the viewer so it's not just a flash of color. And so we will air that on a one-hour delay.

By doing a short tape-delay of one hour, it allows us to put it in a time period when more people are home to watch, because it is a Friday night and they get out of their commute or home from wherever they are. And it allows us to curate it with the narrative and storytelling of our announcers to explain what's going on. And it allows us to put in commercials without cutting out large chunks of the show.

$$$$
 
Idk why NBC couldn't have sold a ticker, had companies sponsor every 10 min, or have the feed besides the commercials like for the conventions.


Hong Kong & India athletes too hawt.
 
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