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[gribbles]

Because when you think Assassin's Creed, you think Shaving Gel.

 

[FantasticMrFoxdie]

Looking forward to the special Shave your Ass Creed in Unity Bundle!

Smh.

https://www.facebook.com/EdgeShaveG...5701276454941/908468955844832/?type=1&theater

http://blog.us.playstation.com/2011...&utm_campaign=Feed:+PSBlog+(PlayStation.Blog)

here it is from 2011, I thought it was EA but I guess not.

I'm embarrassed for all of us. Like everyone thats on Earth right now.

 

[2 Slice Toaster]

I'm embarrassed for all of us. Like everyone thats on Earth right now.

Why? Its just an ad. Why is everyone freaking out?

 

[NewGame]

Why? Its just an ad. Why is everyone freaking out?

You might want to get your sleaze detector checked, seems to be busted.

 

[Monster Zero]

This is fantastic, I want to be able to get a exclusive side quest were I free slaves from a box if Honey nut Cheerios

 

[Persona7]

Looking forward to the special Shave your Ass Creed in Unity Bundle!





I'm embarrassed for all of us. Like everyone thats on Earth right now.

don't be sad, lets share a Subway® five dollar footlong©

 

[Ape]

This is a French company we are talking about.

:lol


Do you guys think ezio ever shaved with his assassins blade? This would have been perfect for him back then.

 

[Karak]

um.
wut

lol

Thank you.
This is the response that I was looking for.

 

[Unstable]

This is hilarious.

 

[DryvBy]

:lol


Do you guys think ezio ever shaved with his assassins blade? This would have been perfect for him back then.

If Edge had a special hidden blade razor kit for Unity, I'd be okay with that.

 

[2 Slice Toaster]

You might want to get your sleaze detector checked, seems to be busted.

How is it sleazy? Its cross-marketing where there are item unlocks (that can can be obtained without buying this specific product) which are not being artificially inserted into the game world. There are no Edge billboards or adspace in the world. I don't see how this is that terrible. It targets a large demographic of these games by tying together two products they might use in a way that doesn't impact someone else's experience.

 

[allftw]

I got pissed when I first saw this thinking they were locking content behind buying a shaving gel but apparently this stuff already comes with the season pass so I don't see the problem.

 

[Koriandrr]

#DoItForMen

It presents a great opportunity for you to purchase an inexpensive birthday/father's day/special day product for a male relative or BF.

...but I like men with beards. Beards are hot.

 

[SmokyDave]

Why? Its just an ad. Why is everyone freaking out?

I'm beginning to suspect this is all some sort of surreal performance art. It's a thread re-enacting how aliens might react if they landed on earth totally unfamiliar with product promotions and marketing.

If there was a huge Edge billboard advert in the Assassin's Creed game world, I'd understand. This, though, this is just people throwing a tantrum over a totally harmless promotion.

 

[Air Zombie Meat]

How is it sleazy? Its cross-marketing where there are item unlocks (that can can be obtained without buying this specific product) which are not being artificially inserted into the game world. There are no Edge billboards or adspace in the world. I don't see how this is that terrible. It targets a large demographic of these games by tying together two products they might use in a way that doesn't impact someone else's experience.

It's harmless enough but that doesn't mean we can't laugh at it. I'd call it cheesy rather than sleazy.

 

[Ape]

If Edge had a special hidden blade razor kit for Unity, I'd be okay with that.

They could actually market that as some sort of traveling product.

But we all know it would really be a weapon.

 

[SmartBase]

Please.

If Naughty Dog done this, you'd all be pegging it down the shops and preparing to shave your balls.

Perfect.

 

[2 Slice Toaster]

It's harmless enough but that doesn't mean we can't laugh at it.

Didn't say you shouldn't, I was questioning more the reaction of people calling it sleazy, and making posts like "How low can gaming go?" Seemed like some odd overreaction going on.

 

[FeiRR]

Please.

If Naughty Dog done this, you'd all be pegging it down the shops and preparing to shave your balls.

I haven't shaved for 15 years. Not even for a dog.

 

[Ape]

Didn't say you shouldn't, I was questioning more the reaction of people calling it sleazy, and making posts like "How low can gaming go?" Seemed like some odd overreaction going on.

You're sounding a lot like a templar right now bro

I don't know if Ezio did but you can now.

Surely that's plastic, right?

 

[Sn4ke_911]

:lol


Do you guys think ezio ever shaved with his assassins blade? This would have been perfect for him back then.

I don't know if Ezio did but you can now.

You're sounding a lot like a templar right now bro




Surely that's plastic, right?

Sure

 

[-SD-]

http://a.pomf.se/voubsu.html

 

[Air Zombie Meat]

Didn't say you shouldn't, I was questioning more the reaction of people calling it sleazy, and making posts like "How low can gaming go?" Seemed like some odd overreaction going on.

I read those posts as intentional hyperbole but maybe I'm wrong. Personally I just think it's corny but thats marketing for you.

 

[aly]

you dont know if you like dudes with beards? sounds like you have some soul searching to do

Pls no. I could never diss the beard.

 

[Gruso]

It's a bit cheesy, but it's just a company knowing their target market. If you're into this flavour of game, you just have to accept that you're mixing it with the pointy end of the mainstream, and this is how they're rolling now. I'll be horrified if and when we have to use the cross-promoted products in game.

Still, I remember when a free product related game was the ducks nuts. Everything was awesome when you were a kid, and it's a shame we shed that enthusiasm as we age.

 

[Sleight of Jam]

Now I can shave like an assassin.

 

[Starwolf_UK]

So with CoD Doritos & mtn dew unlocks making some people suggest that CoD fans are hyperactive kids does that mean Assassin's Creed fans are clean shaven?

 

[DaxMedFlax]

Games are art.

 

[CyclopsRock]

I'm amazed at how many people care about what clothes their digital puppet wears.

 

[boredandlazy]

Waiting for someone to put some shaving cream on that Geoff Keighly picture...

 

[SmokyDave]

Games are art.

Films are not.

 

[Air Zombie Meat]

Waiting for someone to put some shaving cream on that Geoff Keighly picture...

We might not need to. I'm hoping he ends up sat in a studio surrounded by shaving products.

 

[Ape]

Now I can shave like an assassin.

Assassinate body hair with Edge™ shaving gel.

 

[DryvBy]

I'm beginning to suspect this is all some sort of surreal performance art. It's a thread re-enacting how aliens might react if they landed on earth totally unfamiliar with product promotions and marketing.

If there was a huge Edge billboard advert in the Assassin's Creed game world, I'd understand. This, though, this is just people throwing a tantrum over a totally harmless promotion.

Certainly you don't mean I was throwing a tantrum by shaking my head at this.

You're right though. I'd be MORE upset if Edge was in the game. Or Mt. Dew, Dr Pepper, or Doritos.

 

[Ratrat]

I don't see the issue...

 

[Pakoe]

Jesus.

 

[slavesnyder]

God shave us all.

 

[Stop It]

http://blog.us.playstation.com/2011...&utm_campaign=Feed:+PSBlog+(PlayStation.Blog)

here it is from 2011, I thought it was EA but I guess not.

I was wondering just what brand that was as Edge doesn't exist in the UK and that made me realize it's Wilkinson Sword over here. Weird that they're owned by Energizer but hey ho.

Anyway, interesting promotion! Not something I'll go for, as I like Gilette more

 

[Akiller]

I want to see a shampoo sponsored by Bayonetta.

 

[Karl Hawk]

I can imagine an ad like this:
Be clean
Be sexy
Be United.

Buy an Edge shaving gel and get an exclusive in-game DLC for Assassin's Creed Unity. Available on November 11.

 

[FlyingSaucer]

You mean it's not a parody ?

 

[Skux]

They should have done a promo with cut throat razor blades, like people would actually use in the era.

Whoever is brave enough to shave themselves with it, and not shed a drop of blood, gets the DLC.

 

[Shivvy_NTL]

I wonder how the female gamers feel about this ? Will they buy the mens shaving, will they abandon it ? Find out on the next episode of DRAGON BALL Z !

 

[AustinFelix]

gamers dont shave.

 

[kitschbeam]

Day Zero.

 

[Radec]

God shave us all.

10/10.

 

[FeiRR]

I wonder how the female gamers feel about this ? Will they buy the mens shaving, will they abandon it ? Find out on the next episode of DRAGON BALL Z !

Actually I know some women who buy men's razors because they're cheaper and the only difference is they're not pink.

 

[astroknight]

Ubi please

Now this years content and dlc spreadsheet will probably include exclusive gear with toothpaste or axe body spray too.

 

[NewGame]

How is it sleazy? Its cross-marketing where there are item unlocks (that can can be obtained without buying this specific product) which are not being artificially inserted into the game world. There are no Edge billboards or adspace in the world. I don't see how this is that terrible. It targets a large demographic of these games by tying together two products they might use in a way that doesn't impact someone else's experience.

Whatever helps you sleep at night.

 

[MarionCB]

Man, I would be so pissed off if this happened with a game I was interested in.