This would be a great acquisition for Comcast. They could leverage those properties in their parks as well and stop paying fees to IPs they don't own. The price might be a little low, but hey, if they can get it for that, more power to them.
I mean the only ones that haven't been bought yet are Aardman & Laika.
IMO Ghibli is the next big animation prize if this turns out to be true. I'm surprised Sony hasn't made a movie for Aardman, they did good work for them, arguably better than SPA's own movies.
I really don't see how this will benefit either party, especially Comcast.
Dreamworks Films are locked up with Fox until late 2017.
Dreamworks TV properties are locked up with Netflix until 2020.
Dreamworks TV properties prior to Netflix deal are held by Nickelodeon.
Dreamworks Consumer Products segment barely registered $90M in revenue.
Their films are barely profitable and declining in gross.
I mean, it's $3B spent on nothing.... unless they want to bring in the Dreamworks characters to Universal Parks (they've done so, but were replaced or shut down), there really is no benefit.
The deal is not bad at all, and 3B would be a steal, not Star Wars level of steal, but it would be a steal and of course Universal would leverage those properties in their parks and resorts. The ties you are talking about are peanuts and will work itself out in the long term. It's less complicated than when Disney bought Marvel or LucasFilm.
Look at when Disney bought Marvel:
Live movie rights for (all could be held in perpetuity if the licensee so desires):
- Xmen, FF, Daredevil, Elektra (and possibly more) with Fox
- Spiderman, Ghost Rider (and possibly more) with Sony
- Punisher, Man Thing (and possibly more) with Lionsgate
- The Incredible Hulk and Namor (and possibly more) with Universal
- Blade (and possibly more with New Line
- Avengers, Ironman, Captain America, Thor (and possibly more) with Paramount
Theme park rights to 95% of Marvel properties were held by Universal East of the Mississippi (where Disney most important park and resort is) in perpetuity if they want.
Videogame rights tied with Activision and some other parties.
Sony owned 25% (IIRC) of all Spiderman merchandise rights and profits
Marvel has to pay a fee of all merchandise they sell based on the movies above to the third parties.
When Disney bought LucasFilm:
- Fox holds theatrical, digital, and video distribution rights to Episode IV in perpetuity
- Fox holds theatrical and video distribution rights to Episodes V-VI and I-III until 2020
- Paramount holds distribution rights to all indy films and had rights of first refusal for all future indy films
- Lucas Arts was a mess and losing money
- The last 3 Star Wars movies received a mixed reaction and no major star wars movie had come out in 7 years
It's easy to see how $4B for each of those companies are a steal now, but back then people were saying that was a horrible deal for Disney.