Wellington
BAAAALLLINNN'
WasabiKing said:it's shrinking because the organizers are in a real catch-22 right now.
1. They were committed to keeping it to qualified members, which is a great idea, but that drops the numbers down. Some exhibitors think this is great, others, especially new pubs/devs, might not like it because they just want the pub.
2. I'm guessing the re-sign rate was abnormally low this year. Generally, re-signs happen during the 1st or 2nd day of the conference. It may just be that some of the larger exhibitors are buying less space. Or worse, one of the big ones may be pulling out. There's always talk about EA leaving every year to start their own event, but I don't think they're equipped to do it just yet. But if you start to see more press junkets over at EA Redwood Shores, it could mean that they're cutting back on E3.
#2 is exactly what is happening. Between Hot Summer Nights, the now yearly Madden event, they can throw in a third event and cover everything. Why spend the money on travel and accomodations for E3 for all of their attending employees, and then booths, setups, etc.? No real reason.