Considering we have people here actively arguing against putting ketchup in KD, I'd say it's justified. KD-GAF needs to step its game up, LOL!
For me, I use half the butter, add an extra slice of Kraft Singles Cheese, microwave chicken wieners for a couple minutes and throw them into the pot (chopped) to finish cooking, then finish it off with black pepper and a bit of ketchup or sriracha. Can't beat it.
President's Choice Mac n' Cheese is quite underrated, although I haven't had it in a while.
best Mac n Cheese I've eaten so far has been made with Beecher's Flagship. It's so damn good, I don't think I can ever eat the packaged stuff. Not that I ate mac n' cheese often anyway.