Also, OP got called out by Daniel Ahmad hard on Twitter. Talk about backfire.
https://twitter.com/ZhugeEX/status/920671105362341888
Hilarious..
I do feel, whatever OP said in the past though, that the premise of this thread has some validity.
I think a lot of the forces acting on developers impelling them to create ever more beautiful games comes from developers and publishers themselves. They *want* to achieve something good looking, for one. They *want* their game to compete with its natural competitors. The publishers *want* each new iteration to be the best looking yet. It's another tick on the box. Another selling point.
However, I think what some developers and publishers don't appreciate is that there *are* "good enough" levels of visual competence. The bar is going to keep rising with technology, but a lot of productions could probably benefit from a design that looks and runs beautifully regardless of the texture resolution or the poly count. Making a game work and play well should be the starting point really, making it fun and fluid before all the aesthetic guff comes in. TressFX hair and all that shit. EA rewriting control and animation in their sports games so we can enjoy glitchy footballers kissing each other in their celebrations. Perhaps the latter is an example of them trying to automate an expensive thing like animation actually.. make it more dynamic. They definitely reuse assets and code from one game to the next.
As with anything creative, videogame products could benefit from more oversight and editing, editing of ambition, reigning in of costs. Because if done right, I'm pretty sure huge swathes of audiences wouldn't notice. There is a point where effort should be expended on other things. I don't think publishers are particularly well connected with audiences. They throw the kitchen sink at several games in the hope that one hit pays for the rest. They minimise risk by dropping platforms or modes that have a lower cost-benefit return, when really they could minimise risk best by making the damn thing fun to play and affordable to produce.
Some studios are definitely more prudent than others. I have no sympathy for AAA publishers. I don't buy the argument that prices have stayed the same and we should therefore weather a storm of shitty predatory practices. Publishers enjoyed massive discounts in licensing with Nintendo's dwindling dominance and increased competition in hardware, again with the advent of optical media, again with digital downloads. They have the power to reach millions of users and create fun that any of us would be happy to pay for. Instead, they're risk averse and wastefully pouring millions in to features that I'm not sure there's evidence to support as a means of increasing popularity. It's a shame GAAS and things like FUT have been so popular for some, as they probably feel quite vindicated.