NervousXtian
Thought Emoji Movie was good. Take that as you will.
Embargos aren't always put in place just because a dev/pub isn't confident in a game. Some like having reviews rush in (especially positive ones) when people can go out and buy the game.
Who has ever done that on a game that garnered universal praise? Seriously, I'm curious.
It's not a practice I've ever seen.