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Keurig for alcoholic drinks on the way via Anheuser-Busch partnership

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Keurig Kold lives. The tech is being adapted for alcohol at home and may be relaunched as a new machine.

AB InBev to Work With Keurig on a Home System for Boozy Drinks - Bloomberg
https://apple.news/AVXjjM_niT1SwZJxC4gVk2A
Anheuser-Busch InBev NV, adapting to a shift by consumers to drinking more at home, is working with Keurig Green Mountain Inc. to create an alcoholic-drink maker.

The two companies have entered a joint venture to develop the device, according to a statement Friday. The system will be based on technology from Keurig’s cold-beverage system, which was discontinued in June after slow sales.

Keurig, which was acquired for about $13.9 billion by JAB Holding Co. last year, has been seeking ways to diversify away from its signature product: coffee brewers. Though the Keurig Kold was a flop, it was focused on making sodas, iced teas and other nonalcoholic beverages. Revamping it for booze could increase the appeal of the device, which took six years to develop.

Working with AB InBev would let company combine “our capabilities and technologies to deliver innovation,” Keurig Chief Executive Officer Bob Gamgort said in the statement.
in b4 "it will taste like shit and cost more"

This thing from Shark Tank called Fizzics is apparently amazing at improving the taste of beer tho
8TzYUsu.gif
 

dickroach

Member
something like this was on Shark Tank (maybe the Canadian Shark Tank, Dragons Den) a few months ago, and I was shocked it hadn't been done before. great idea. will sell like alcoholic hot cakes
 
This sounds like it might be cool. But, if it's either:

  • Wastefull/Doesn't utilize reusable packets
  • Expensive
  • Slow/Loud
  • Tastes bad or is weak


Then I'm out.
 

dickroach

Member
of course it uses single-use packets.
where you'd put the water in a keurig machine, that's where you're putting your booze; and the packs are flavor mixes for margaritas, daquaris, mojitos, etc
 

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something like this was on Shark Tank (maybe the Canadian Shark Tank, Dragons Den) a few months ago, and I was shocked it hadn't been done before. great idea. will sell like alcoholic hot cakes
It's called Fizzics but it's a sonic oscillator that changes the foam and apparently dramatically improves the taste of an existing bottle of beer
8TzYUsu.gif

500_25177972_1476685955.gif


The Keurig machine is like more about easier storage and variety of flavors
 
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