It did on X360...Sony understood all too well the marketing power that comes with being the COD console. Thats why they picked that one clean from under MS nose...that is why they are fighting so hard right now to keep MS from ever having that sort of COD advantage again. and that was in an era when they had COD4 beta and halo 3 beta followed up by the launch of halo 3 and that big marketing push with COD 4, in fact I clearly remember xbox being mocked as the COD console that dished out halo, forza gears every year. between the poor mesasaging behind XB1 launch and the fact that sony had secured COD marketing pretty much crippled their chances last gen. Fast forward and that COD deal has carried over to PS5 along with that massive COD fanbase that see PS as the current home of COD....That can/would change with MS owning COD and effectively removing the 80 bucks a year minimum price of entry (by offering it on gamepass) along with the fact that they can market it as a game they own even if its on everything. The fact that its on GP and wont cost a gamer 80 bucks a year which they can instead spend on another game or even DLC/MTX for COD..because its not like they will be spending that 80 bucks on COD anymore...for COD fans...that will be enough...maybe thats what scares sony...when that audience goes where its cheaper for them to play the same game they been playing for decades, now, that revenue will be lost to them and they will now have to deal their main competitor to have the game on their platform as it will still outsell every sony 1st party game as it does right now. The chickens will go where the feeding troth is placed. ..... dont count them as sony loyals..they are COD fans..nothing more or less. they will play the game where their freinds play and their friends will lay by the means that suit their pockets best, if the option is their to play cod and not pay the yearly full price of a COD game, people will take it..they aint attached to these plastic boxes like a forum dweller might be.
I could see the marketing now...."COD has come back home to xbox where the franchise popularity exploded with COD 4 and COD2 being one of those system selling games of the X360 launch era. Xbox has plenty of history with COD...along with halo it was the big shooter to get an xbox for. especially at a time when Xbox live was objectively better than PSN on a technical/performance level. I still remember the shit eating grin on that sony execs face when he announmced.."we are the new home of COD, now" ..the 'new' home eh?..... a bit like saying a house you cant afford is yours. it belongs to who buys it, im afraid....
Ive long held the suspicion that outside of each platforms die hard core fan base their is this huge population that go wherever its popular. They are the COD, fifa, madden crowd, but the COD audience is the money maker. they bought wiis.... they have never played anything that resemnbvles dark souls or a JRPG and drwa a blank experssion when you explain the game designmertits of sokething like bioshock for example....they just wanna pick up a controller and shoot with their freinds, and they dont care about much else. they buy whats poppin among their freinds and that changes all the time.
"There isn't any debating this when the console market is 70% Playstation."
Wasnt always that way though was it? ..once upon a time the X360 was the COD console. with an attach rate that embrarressed the PS3. It was the console you put your game on if you wanted to sell those skins and DLC.... And sony wanted that for themselves, too. because hey, thats how the business makes money these days.... X360 was the place where the majority of COD players played. The Esports scene used the X360 version.... I could go on. Then things changed....they can change back again..... especially with MS as the owners of ABK. Im not even saying they will suddenly outsell the PS5...only that they can easily win back the COD audience and the network effects benefit that came with that in the X360 era that sony has thus far enjoyed since they have had the deal with ABK. but all of that can change. starting with COD on GP. which is MS aim after all..... and that network benefit of COD is real..... where they go thats a potential sale to a devof their game on that particular platform. thats how this works. Sony are where they are because they copied the X360 playbook and successfuly blended that with their stregths...MS should have done the same in opposite, and maybe their woulnd tbe a 70% ownership of the current market. fair play to sony.... and its obvious it would take a company with MS resources and low key cuttrhoat nature to beat them. So here we are, babaaay!
