ClivePwned
Member
Was about to say this. I'm from Australia too, and I don't think I've ever heard it said as anything other than "See-gah".
That being said, I've heard about a million variations online and on actual Sega title screens in-game. "Say-gah" and "Segg-ah" most commonly.
No, I live in Australia so I hear it quite often. Grinds my gears every time.
I've never heard anyone pronounce it like this, that is pretty funny though. Do you live in North America?
I say this every mispronunciation thread.
If you're calling SEGA, "See-ga" then you're wrong. There's no debate about it, stop being arrogant.
Sega's distributors pronounced as See-ga on their Australian TV ads in the 80s and 90s. Mystery solved, kids.
Also, it rhymes with Australian pronunciation of beta, and the cheese brand Bega.