It hasn't been working. Direct doesn't generate any hype outside the Nintendo fan base.
And a live conference will change that because.....
It hasn't been working. Direct doesn't generate any hype outside the Nintendo fan base.
Directs seem to be more accomplished at presenting information articulately rather than garnering excitement and sheer memorability. Nintendo needs to incorporate both.
I'm not sure if that's true. I may not remember much from 2015's event but I remember that Reggie, Iwata, and Miyamoto were muppets and they turned into space animals before the StarFox Zero reveal.
No. I want this shit to come back
https://www.youtube.com/watch?v=VE2Dc1sx71U
(or any number of their non Nintendo Land / Wii Music years)
I vividly remember Shigeru brandishing a sword for Zelda at E3 2004, or him showcasing a purple Pikmin for Pikmin 3, or the video they played where Reggie got sucked into a 3DS during that system's unveiling.
Well, I didn't say that live press conferences CAN'T be memorable just that it's not necessarily the case that E3 digital events aren't memorable too.
Still giving me goosebumps.
No. I want this shit to come back
https://www.youtube.com/watch?v=VE2Dc1sx71U
(or any number of their non Nintendo Land / Wii Music years)
Thing is, in the history of E3, how many conferences have resulted in that sort of reaction?[ Let's say an average of 5 conferences a year. E3 has been going for what, 20 years? So that's 100 conferences. How many of them have had this reaction? Like 5.
Of course they will have a conference. There's no question whatsoever IMHO. That said, I seriously hope somebody is cataloging all these dismissive posts so that when the conference does get announced and the same people flip out about how much bigger and more exciting it will be they can be slapped with their own words claiming otherwise. It's going to be GLORIOUS!
Thing is, in the history of E3, how many conferences have resulted in that sort of reaction?
Let's say an average of 5 conferences a year. E3 has been going for what, 20 years? So that's 100 conferences. How many of them have had this reaction? Like 5.
Are there even videos of all the E3 conferences from 20 years ago? Even if so, I suspect you haven't watched them all. The events also used to be a LOT smaller. The 2001 GameCube unveiling was in a relatively small hotel auditorium; nothing like we have now
Regardless, that was just the quintessential example; there are myriad others on a smaller--if not comparable--level. Sony last year seemed to be doing pretty well.
I'm not sure why a Direct can't convey a similar message of being loud and ambitious or use it as an opportunity to flaunt shit.
Their ambition will be questioned regardless, but it will always be more about the product they present, not whether or not it's done live on a stage.
It is the absolute peak of reactions though. It should not be a standard to be held, but something to perhaps aim for
I'm pretty sure no one suggested it was an expected standard
Well people often use it as a standard as to why E3 conferences should happen.
I think they'll have one too. Since thay haven't had one in a few years the mere mention of a Nintendo press conference would be an "event". However, I also think some people are overstating the case for one.
They did do that though. E3 is not about the conferences. It's a stage show and Nintendo's booth was very popular. E3 is about showcasing your new products to the public and especially the press, not about pleasing hardcore fanboys watching conferences.
So no, they have not been "no shows".
I'm not sure if having a couple of dozen booths for games on the verge of release (or already released) is comparable to a conference packed with new announcements and visions of the future, being presented on stage with a live audience of 21 million (according to Washington Post) or so people across the globe.
E3 is multi-faceted in its purpose, from in-depth media impressions all the way down to being a glimpse for "casuals" who are just interested in technology or want to see what all the hype and media coverage is about. These are your early adopters, the people who set the foundations of a consoles future. Just look at the views of the E3 Nintendo Directs, that there is why they need a proper stage presence.
It gives the impression that they are cheap, focuses on how to save money above all... Yes, other companies do it too, see Apple and their target of 50% profit margins, but the way they present themselves and their products to user does not scream "we could not be bothered to waste money on that". Song and Apple also smartly have conference dedicated to key segments of their supporting base... see the birth of PS Experience and WWDC (the devs are the big underpinning for their App Store which is a huge component of their whole iOS strategy).
Nintendo did admit that they focuses on Directs rather than big conferences because they are more cost effective.
After what happened with Skyward Sword, I'm not sure that I would blame Nintendo at this point. They still rent out the theater they used to do press conferences in for stuff like the Nintendo World Championship, so that also rules out the penny-pinching possibility brought up by Panajev. As for your "what you see is what you get" argument, that's what the Treehouse Live segments are for.Not nearly as much as many are understating the case for one. There are people in this thread straight up claiming live conferences are somehow now archaic and unnecessary. No sane person could come to that conclusion after the conferences that we've witnessed the past few years and the results/market penetration that have arisen from those conferences. A pre recorded video is less of an event that fans can feel a part and as a result garners far less attention and admiration from the market at large.
The only reason Nintendo switched to directs is because they have a fierce compulsion to be in control of anything and everything when it comes to their hardware and their software. They don't want to run the risk of having anything that could portray their products in a less than pristine light. Contrast this with the recent showings we saw if Uncharted 4 that had minor technical issues or the efforts of Dr. Richard Marks to show off PSVR. A live demonstration is infinitely more risky but also infinitely more impressive because it's irrefutable proof that what you see is what you get and consumers find that compelling.
If Nintendo can't dislodge themselves from their own asses long enough to see that and acknowledge the platform as essential for the launch of such a pivotal and monumental moment for their company then that basically just shows they've learned nothing from the backwards thinking/policies that put them in this situation to begin with. It would be a damn shame.
I vividly remember Shigeru brandishing a sword for Zelda at E3 2004, or him showcasing a purple Pikmin for Pikmin 3, or the video they played where Shigeru & Iwata got sucked into a 3DS during that system's unveiling.
After what happened with Skyward Sword, I'm not sure that I would blame Nintendo at this point. They still rent out the theater they used to do press conferences in for stuff like the Nintendo World Championship, so that also rules out the penny-pinching possibility brought up by Panajev. As for your "what you see is what you get" argument, that's what the Treehouse Live segments are for.
Because Nintendo has since explored an alternative that, provided that they have actual content to show, works. You have your live demonstrations with Treehouse Live. You have your crowded hype presentation with the Nintendo World Championship. And you have your clear message in reveals with the Nintendo Digital Event. All of Nintendo's bases are covered, the likes of Twitch host the Digital Event like any other press conference, & the media covers the announcements after the Digital Event ends.So do you expect Sony to never do another live conference again after the PSX PSVR demonstration or the Uncharted 4 demos? Did you expect Microsoft to never do another live conference after their cringey Kinect demos or the Killer Instinct demo? Of course not. So why is Nintendo different?
I'm not sure if having a couple of dozen booths for games on the verge of release (or already released) is comparable to a conference packed with new announcements and visions of the future, being presented on stage with a live audience of 21 million (according to Washington Post) or so people across the globe.
E3 is multi-faceted in its purpose, from in-depth media impressions all the way down to being a glimpse for "casuals" who are just interested in technology or want to see what all the hype and media coverage is about. These are your early adopters, the people who set the foundations of a consoles future. Just look at the views of the E3 Nintendo Directs, that there is why they need a proper stage presence.
I don't think enough has changed with the press for Nintendo to go back to live conferences for E3. Those Wii years the press were absolutely poisonous and I don't see why Nintendo would want their announcements filtered through that negativity before reaching the general public again.
That's actually a fair point, Reyn.I don't think enough has changed with the press for Nintendo to go back to live conferences for E3. Those Wii years the press were absolutely poisonous and I don't see why Nintendo would want their announcements filtered through that negativity before reaching the general public again.
So do you expect Sony to never do another live conference again after the PSX PSVR demonstration or the Uncharted 4 demos? Did you expect Microsoft to never do another live conference after their cringey Kinect demos or the Killer Instinct demo? Of course not. So why is Nintendo different?
Because Nintendo has since explored an alternative that, provided that they have actual content to show, works. You have your live demonstrations with Treehouse Live. You have your crowded hype presentation with the Nintendo World Championship. And you have your clear message in reveals with the Nintendo Digital Event. All of Nintendo's bases are covered, the likes of Twitch host the Digital Event like any other press conference, & the media covers the announcements after the Digital Event ends.
I get the impression that Nintendo's non-conformist nature just rubs some people the wrong way. Why don't they release a controller that's like everyone else's? Why don't they have a press conference like everyone else?
And those numbers would be......? I don't follow the view counts of the other guys, but the Directs have garnered quite a bit of views on their own.So you're telling me that you think a "Nintendo Treehouse" is equivalent to a live press conference? You think a Treehouse is going to draw as much attention and coverage worldwide as an actual honest to God event? No way. That's absolutely mental. These directs and tree houses have only a fraction of the impact we've seen from the recent live events. No matter what you believe the numbers don't lie and they tell a different story.
I find it absolutely absurd how quickly people dole out exceptions and allowances to Nintendo for their bizarre behavior but taking a quaint thing like Nintendo Directs and claiming they are somehow visionary whilst simultaneously preaching that live events are somehow archaic just takes the cake for crazy bullshit to me. Yet you better believe the second Nintendo reveals a conference is happening these same exact people will be trumpeting how much better and more exciting it is than a direct. I don't even care that much about their plans with NX I just take offense to the affront to logic and common sense that has run rampant throughout this thread.
Even if they fill it to the brim with announcements? Press Conference or Digital Event, if they have the content, the hype will come along with the momentum. The means of Nintendo revealing the news is more-or-less irrelevant.I'd like to see a proper press conference from Nintendo at E3. Just to show us that they are so convinced about their new product that they are ready to face the direct echo from the audience. A Sony E3'13-like response can result in a very important momentum for the new platform.
That said, if they only release a video, that'd show me that they are not THAT much convinced about their new product. So, why should I be convinced to buy it, especially after the WiiU failure??
Since Nintendo said this year they will change the ND format, I'm curious how it'll look like. They could reveal NX on an extra live event/conference and then promote it with these remodeled NDs.
One option for the new format i'm thinking of, is a mix of videos (old ND) and live presentations (Treehouse).