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Price Increases and Token Limits is coming to Google Gemini

Draugoth

Gold Member
Gemini-app-generic-3.jpg

Google is quietly preparing a new "AI Ultra Lite" subscription tier to slot between its $20 Pro and $250 Ultra plans, plus a dedicated dashboard for subscribers to see their remaining token budget.


If you've been following AI news in recent weeks, you know that after months of rapid adoption of AI agents and coding tools, we've now entered a bit of a token crunch. Users of Claude have clamored on social media about what feels like notable decreases to their per-session usage limits, while GitHub Copilot has dramatically adjusted the pricing for many of the models it provides access to. Some people (myself included, admittedly) have taken this as a sign to upgrade to a higher-tier subscription plan to maintain unfettered access.

Should this strike force succeed, it's likely that more subscribers would ramp up their Gemini-powered coding and push the limits of their Google AI Plus or Pro subscriptions, as coding agents tend to be quite token heavy. As it stands today, your only upgrade options from there are to either switch to the Gemini API and pay directly for your usage or switch to the Google AI Ultra plan, which runs a hefty $250 per month in the US. This is a dramatic increase over the Pro plan's $20 monthly rate and even exceeds Anthropic's Claude Max 20x plan.

Article:
Google readies 'AI Ultra Lite' plan and explicit 'usage limits' for Gemini
 
An 80s-style cyberpunk world where AI takes off, but users have to insert physical quarters into their PCs any time they want to consult AI. A quarter shortage leads to the world order breaking down.
 
Are these companies really banking on regular people to pay hundreds per month to make ai pics and videos?

I really hope we aren't paying out the ass for memory if that is the end goal.
 
Seems like these AI companies are getting a bit desperate to get some revenue out all this AI build up.
Quite the opposite, the demand for the compute is so high there's a shortage of it, so they have to gate it behind higher prices to deter more people from using it and keep users from wasting it.
 
Never used AI aside from when they forced it to happen without me asking. Please, go ahead and turn it off.
 
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