I find these kind of statements incredibly shallow and completely untrue. For me personally, Ubisoft open world games are incredibly boring. The large world map is usually littered with meaningless, repetitive side activities (their every single large IP follows the same pattern) that contribute to nothing. They are junk, a meaningless filler, present simply so Ubisoft can say that their game have dozens of hours of gameplay (in reality, the main story (if you can stomach Ubisoft's writing) is usually less than 10 hours).
My most memorable experiences in 24 years of gaming are coming from linear, story driven games. My top 3 games on PS4, the ones I've enjoyed by far, the most are:
- TLOU Remastered
- Wolfenstein
- The Evil Within
All 3 are strictly linear experiences, but all 3 have strong narrative and incredible atmosphere (Wolfenstein comes as a surprise here since I thought it will be nothing but mindless shooter with your usual, "come get some" jarhead).
Don't get me wrong, I enjoy open world, but only when it's properly done. Dark Souls is a perfect example of an open world game that has no side quests, but it's a joy to play simply because of the pleasure of discovery of new paths, new approaches to difficult situations and prizes that await those brave enough to walk (for example), that tiny ledge (while huge axes are swinging from the walls and archers are trying to pick you off) simply because there is something shiny on the other side. Dark Souls is perhaps the best example that an open world game can be created and enjoyed without meaningless filler being present.
Once Ubisoft creates such a game (or a fun game, in general), they are welcome to talk about future gaming trends. But, since their next 2 big games are essentially copy/paste of the same tired formula, I'm pretty sure that "Ubisoft Game: The Review will apply to them too:
http://games.on.net/2014/06/ubisoft-game-the-review/