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[Heimdall_Xtreme]

I was playing yesterday Detroit Become Human.

And i see that in the japanese version have a better cover art of the game.

Its more cool the japanese version, the US version is horrible.

Other is Nier Automata, the USA version is lack of details in the art

Japanese vs USA

Seems that always the Japanese art is more awesome and have much impact art than other territories.

 

[DunDunDunpachi]

Marketing will attempt to match the target culture.

I'm rather fond of devs putting reversable covers in their games.

 

[Ka1ciuM]

This has been happening in Gaming, since 80's and pretty much all media. I remeber the dreadful Amercian SNES covers vs the Japanese ones.

 

[MetalSlug]

They don't have different covers between the EU and US anymore do they?

Our Resident Evil 4 cover (EU) was the best.

 

[Makoto-Yuki]

well they change it to what they think will sell best in that market.

usually games have a different japanese cover. the japanese market is tougher but slap some attractive females on it and it'll sell like crazy.

 

[DonF]

Different markets, different marketing strategies.

Think that many people still buy games or get attracted to covers. You see an interesting game cover, do a quick search online, say in metacritic, and decide to get the game.
The cover is the presentation card of games.

 

[ROMhack]

To match audience expectations. It's why the American version of Ico is a thrill-a-minute bloodthirsty action game full of death, vengeance and tits.

The Japanese version is a bit more sedate.

 

[DeepEnigma]

 

[Danjin44]

Because people who in charge of marketing in west think we are more attracted to dull and boring cover arts

 

[Michele]

Actually, I never understood why would they do this such thing. They should just stop makng different covers.

 

[Nymphae]

The classic example:

It boggles my mind that they felt like they needed to do better than the Japanese original, and it's embarrassing what they landed on.

 

[Stitch]

Kirby is also always very angry in america for some reason

 

[Danjin44]

Kirby is also always very angry in america for some reason

It was same with Kid Icarus Uprising.

 

[sublimit]

Because the marketing "geniouses" who are responsible for these decisions think that the majority of Americans have worse taste in art than the rest of the world.

 

[petran79]

Dont remind me. Funny thing is, even European games had their cover changed in US version



Dead Island (The "I" in the name is somebody being hung in the PAL version)
Guilty Gear Xrd SIGN (The woman on the left has her breasts more exposed in the NTSC-J version)
Samurai Warriors 3 (They have their breasts more exposed in the PAL version) Fahrenheit (Indigo Prophecy) (Their is blood dripping from their hands in the PAL version)
Game Over (They have their breasts uncovered in the PAL version)
Grey Matter (They have their breasts more exposed in the PAL version) Hyperdevotion Noire (They have their breasts more exposed in the NTSC-J version)
BlazBlue Continuum Shift Extend (The woman on the right has her breasts more exposed in the NTSC-J version)
Dead Or Alive Dimensions (They have their thigh more exposed in the NTSC-J version)

 

[Danjin44]

Thank god for reversible cover