JoshuaJSlone said:
I'm talking about selling that extra now in Japan, not exporting them. Deku is suggesting that one reason for the current Japanese shortage is units being stockpiled away for other territories. To pull some numbers out of the air, maybe say 150K produced a week, and 50K aren't going on sale.
I'm saying that's just wasteful warehousing. If they had 150K in a week, they'd all sell out in Japan. Do that, more units get sold more quickly, and soon Japanese demand is not at the point of 100+K per week. At that point, they can set aside more than 50K a week for the launches in other territories. The same amount of units are ready for NA/EU launch at the same time, it's just that the Japanese number increases sooner.
You do understand Nintendo has no native manufacturing facilities in NA and for it to have a healthy launch for NA, say (at least 500k units) and then perhaps 100-200k units shipped every month or so thereafter would require (either A: increased manufacturing capacity) or B: a stockpile for them to draw on.
I'm not familiar with how Nintendo manages their manufacturing logistics, but the fact there shortages remain in Japan means that Nintendo is likely not able to to produce the DS lite for Japan and the rest of the world simultaneously, without them expanding capacity significantly, or the demand in Japan tapering off substantially.
Also keep in mind that the DS is maturing as a platform. Sales this year won't mirrow last year's, but will likely be greater in all territories as the mainstream beings adopting to the technology. The amount of units that will need to be produced for the upcoming holidays is going to be huge.
Demand in Japan will likely come down overtime, at least until the fall, which should free up units to be shipps on a regular basis overseas but when this will occur is probably months ahead in the horizon. The inventory Nintnedo is building is not just for a launch, but for at least then next 6 months as they adjust their manufacturing capacity and see how demand levels out in Japan and the other terroties after their respective launches.